Guide to Buying a US Trademark Key Steps Explained

Guide to Buying a US Trademark Key Steps Explained

This article, from a data analyst's perspective, provides a detailed analysis of the US trademark purchase process. It covers key aspects such as document preparation, time estimation, and assignment methods, helping cross-border e-commerce sellers efficiently acquire US trademarks and seize market opportunities. The article highlights the required document checklist for both buyers and sellers and analyzes the characteristics of different assignment methods, offering practical guidance. It aims to streamline the acquisition process and empower sellers to navigate the complexities of US trademark transfers.

12/30/2025 Customs Knowledge
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Japans Zerocost Recruitment Strategies Gain Traction

Japans Zerocost Recruitment Strategies Gain Traction

This article provides an in-depth analysis of free Japanese recruitment channels, comparing the advantages and disadvantages of mainstream platforms such as Indeed, Kyujin Box, and Stanby. It also introduces alternative channels like Google for Jobs and Lancers. Furthermore, it reminds Chinese companies to pay attention to Japanese employment conditions, helping them find the most suitable local talent at the lowest cost. The analysis focuses on cost-effective strategies for cross-border e-commerce companies seeking to expand their teams in Japan without incurring significant recruitment expenses.

12/30/2025 Logistics Industry Insights
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Amazon Influencer Program Expands Social Commerce Reach

Amazon Influencer Program Expands Social Commerce Reach

This article provides an in-depth analysis of the Amazon Influencer Program, covering its operational mechanisms, application strategies, monetization models, and practical techniques. It offers data-driven growth solutions through comparative analysis, tool introductions, and case studies. The aim is to empower social media influencers to thrive in social commerce, effectively monetize their traffic, and emphasize compliant operations and risk prevention. This guide helps influencers navigate the program, optimize their performance, and achieve sustainable success in the evolving landscape of influencer marketing and social e-commerce.

12/30/2025 Logistics Industry Insights
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Ebay France Abandons Black Friday for Circular Economy Push

Ebay France Abandons Black Friday for Circular Economy Push

eBay France is abandoning 'Black Friday' promotions to focus on the secondhand market and circular economy, responding to market competition and embracing sustainability. By promoting refurbished products, spare parts sales, and providing seller training, eBay aims to reshape growth and create new opportunities for sellers. This strategic shift highlights eBay's commitment to a more sustainable business model and its recognition of the growing demand for pre-owned goods. The initiative seeks to position eBay as a leader in the circular economy within the French e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Sheins Agile Supply Chain Drives Fastfashion Dominance

Sheins Agile Supply Chain Drives Fastfashion Dominance

SHEIN leverages a flexible supply chain, streamlining New Product Introduction (NPI), global sourcing, combinatorial supply, reverse logistics, and digitalization to build an efficient and agile supply chain system. This allows them to gain a competitive edge in the market. By optimizing these key areas, SHEIN can quickly respond to changing consumer demands and trends, enabling them to offer a wide variety of fashionable products at competitive prices. This agile approach is a cornerstone of the SHEIN model's success in the fast-fashion e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Hexing Logistics Under Scrutiny for Crossborder Ecommerce Reliability

Hexing Logistics Under Scrutiny for Crossborder Ecommerce Reliability

This paper delves into Guangzhou Hexing International Freight Forwarding Co., Ltd., evaluating its reliability from various dimensions including company background, service advantages, dedicated line and overseas warehouse layout, timeliness, and domestic pickup capabilities. The analysis indicates that Hexing Logistics has advantages in South China and performs well in the European, American, and Southeast Asian markets. It is suitable for cross-border e-commerce sellers who require stable logistics, but its domestic pickup capabilities need improvement. This study provides a comprehensive overview of Hexing Logistics' strengths and weaknesses.

12/30/2025 Logistics
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Crossborder Ecommerce Faces Trademark Challenges Postrevocations

Crossborder Ecommerce Faces Trademark Challenges Postrevocations

This article delves into the recent crisis involving over 2200 trademark failures, exploring the feasibility of three emergency solutions proposed by service providers and offering a self-help guide for cross-border sellers. It emphasizes the importance of choosing reliable service providers and operating in compliance with regulations. The aim is to help sellers navigate trademark risks and achieve sustainable growth in the cross-border e-commerce landscape. By understanding these challenges and implementing proactive strategies, sellers can better protect their brands and ensure long-term success.

12/30/2025 Logistics Industry Insights
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EU Tightens VAT Rules for Express Shipments

EU Tightens VAT Rules for Express Shipments

This article provides an in-depth analysis of VAT requirements for express deliveries to EU countries, detailing the VAT number needs in various scenarios (business/individual recipient, high/low value goods, B2B/B2C trade). It also explains key concepts such as IOSS and EORI numbers. Furthermore, the article offers practical compliance advice to help cross-border e-commerce sellers and international trade participants clear customs smoothly and reduce logistical risks. This guide aims to navigate the complexities of EU VAT regulations for international shipments.

01/15/2026 Logistics Encyclopedia
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USPS Expands Lastmile Delivery for Retailers

USPS Expands Lastmile Delivery for Retailers

The United States Postal Service (USPS) has announced the opening of over 18,000 Destination Delivery Units (DDUs) nationwide to shippers of all sizes. This initiative aims to improve "last mile" delivery efficiency, reduce costs, and meet the increasing demands of e-commerce fulfillment. By leveraging its extensive network, USPS intends to provide retailers with more competitive logistics solutions. This move is considered a significant step in USPS's strategic transformation, allowing businesses to tap into a wider delivery infrastructure and potentially streamline their shipping processes.

01/15/2026 Logistics
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USPS Expands Lastmile Delivery for Retailers

USPS Expands Lastmile Delivery for Retailers

The United States Postal Service (USPS) is opening over 18,000 Delivery Destination Units (DDUs) to various shippers. This initiative aims to optimize last-mile delivery, reduce transit times, and lower operational costs. The goal is to improve customer satisfaction for retailers and generate revenue growth for USPS. This move represents a significant step in USPS's strategic transformation to adapt to the growing demands of the e-commerce market. By leveraging its existing infrastructure, USPS seeks to provide faster and more efficient delivery options for businesses.

01/15/2026 Logistics
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