Jumia Sellers Gain Traffic with Optimized Product Listings

Jumia Sellers Gain Traffic with Optimized Product Listings

This article provides an in-depth analysis of key aspects for listing new products on Jumia, including pre-listing considerations, choosing between VC/SC Seller Center, using MangoShop ERP, product pricing, category selection, title optimization, detail page writing, and direct mail logistics rules. It aims to help sellers avoid pitfalls, efficiently list new products, boost store traffic, and achieve success in the African e-commerce market. The guide covers practical strategies for maximizing visibility and sales potential on the Jumia platform.

Jumia Simplifies Merchant Onboarding Amid Africas Ecommerce Growth

Jumia Simplifies Merchant Onboarding Amid Africas Ecommerce Growth

This article provides a detailed guide to the latest Jumia seller onboarding process. It offers step-by-step instructions on preparing documents, filling out information, and submitting applications. It also explains how to check the application status. This guide helps sellers successfully pass both the Jumia Global and Jumia Group audits, enabling them to tap into the lucrative African e-commerce market. It aims to facilitate a smooth entry for businesses looking to expand their reach into Africa through the Jumia platform.

Ethiopian Airlines Overtakes Kenya Airways As Africas Top Carrier

Ethiopian Airlines Overtakes Kenya Airways As Africas Top Carrier

This paper analyzes how Ethiopian Airlines surpassed Kenya Airways to become the leading airline in Africa. Strategic focus, stable management, and continuous fleet expansion are key to Ethiopian Airlines' success. Conversely, Kenya Airways lagged behind due to strategic errors, political interference, and an aging fleet. The analysis highlights the importance of long-term vision and consistent execution in the competitive African aviation market. Ethiopian Airlines' commitment to growth and modernization has positioned it as a dominant player in the region.

01/07/2026 Airlines
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Emerging Ecommerce Markets Offer Untapped Growth Potential

Emerging Ecommerce Markets Offer Untapped Growth Potential

This paper delves into the potential and characteristics of three emerging cross-border e-commerce markets: Latin America, Southeast Asia, and the Middle East. It recommends competitive product selection strategies tailored to each market, aiming to help cross-border e-commerce sellers seize opportunities and gain a market advantage. The article emphasizes the development potential of emerging markets while reminding sellers to pay attention to potential risks. By understanding these nuances, sellers can better navigate these dynamic landscapes and optimize their strategies for success.

US Import Growth Slows Amid Trade Shifts

US Import Growth Slows Amid Trade Shifts

Descartes' latest report reveals that US import growth stalled in October, experiencing a year-over-year decline, indicating increased market risk. China's import share rose, but its total volume decreased, mirroring a general downturn among major trading partners. Performance varied between East and West Coast ports. Businesses should diversify their supply chains, optimize inventory, enhance risk management, and actively explore new markets to navigate the changing market landscape. The stagnation suggests potential challenges ahead for the US economy and highlights the need for proactive strategies.

01/07/2026 Logistics
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