Amazon Expands OTT Ads to Boost Crossborder Ecommerce

Amazon Expands OTT Ads to Boost Crossborder Ecommerce

This article delves into Amazon OTT advertising, explaining its definition, advantages, and application in cross-border e-commerce. It emphasizes OTT advertising's precise targeting and broad reach capabilities, and uses Amazon platform data to demonstrate its positive impact on store traffic growth. Furthermore, it provides key strategies for Amazon OTT advertising campaigns, helping sellers effectively leverage this emerging advertising format. The analysis aims to equip cross-border e-commerce businesses with the knowledge to optimize their marketing efforts through OTT advertising on the Amazon platform.

01/05/2026 Logistics Industry Insights
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WCO Advocates Gender Equality in Global Trade Reform

WCO Advocates Gender Equality in Global Trade Reform

The World Customs Organization (WCO) has released a Declaration on Gender Equality and Diversity, aiming to promote fairness and inclusion within customs systems. Eight key actions are outlined to eliminate discrimination, enhance efficiency, and foster sustainable development. These actions focus on creating a more equitable and representative workforce, ensuring equal opportunities, and promoting a culture of respect and understanding. The WCO hopes this declaration will serve as a catalyst for positive change within customs administrations worldwide, leading to a more inclusive and effective global trade environment.

01/05/2026 Customs Knowledge
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TD Cowen Analyzes Freight Market Downturn and Future Trends

TD Cowen Analyzes Freight Market Downturn and Future Trends

TD Cowen Managing Director Jason Seidl provides an in-depth analysis of the current freight market, highlighting the trucking industry's longest downturn. However, he notes positive momentum in industrial data. The analysis delves into the impact of tariffs, nearshoring, and AI, offering insights into the less-than-truckload (LTL) and truckload (TL) market outlook. This piece aims to help businesses understand market dynamics and develop effective strategies to navigate the current environment. It offers a valuable perspective on the factors shaping the freight industry's future.

01/28/2026 Logistics Industry Insights
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US Service Sector Growth Slows but Remains Strong in April

US Service Sector Growth Slows but Remains Strong in April

The US Services PMI edged down to 57.1 in April, but still indicates robust growth, marking the 23rd consecutive month of expansion. The report reveals divergent performance across sectors, challenges in employment, and continued pressure on supply chains. Experts highlight inflation, labor shortages, and geopolitical risks as key challenges. However, the resilience and transformation of the service sector present opportunities for future growth. Despite slight deceleration, the overall outlook remains positive, suggesting the US service sector continues to be a significant driver of economic activity.

01/28/2026 Logistics Industry Insights
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US Rail Freight Volumes Rise Amid Economic Recovery Signs

US Rail Freight Volumes Rise Amid Economic Recovery Signs

According to the Association of American Railroads, U.S. rail freight and intermodal volume both increased year-over-year in late April. Significant growth was observed in freight categories such as coal, motor vehicles & parts, and chemicals. Intermodal business also showed strong growth momentum. Despite challenges like supply chain bottlenecks and labor shortages, the recovery of rail transport has a positive impact on the economy. It is recommended to increase infrastructure investment and optimize supply chain management to further enhance the efficiency and reliability of rail transportation.

01/29/2026 Logistics
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Logistics Firms Adapt Real Estate Strategy Amid Supply Chain Shifts

Logistics Firms Adapt Real Estate Strategy Amid Supply Chain Shifts

A Prologis report reveals how supply chain evolution is reshaping the logistics real estate landscape, emphasizing service levels as a driver of revenue growth. The report analyzes three key trends: long-term supply chain evolution, supply and demand dynamics, and future direction, with a particularly positive outlook for 'last mile' delivery, urban distribution, gateway markets, and multi-market properties. The report highlights the critical importance of location strategy for business success, emphasizing the need to define requirements, analyze markets, assess risks, and adapt flexibly.

01/29/2026 Logistics Industry Insights
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Supply Chains Adapt to Rising Delivery Demands

Supply Chains Adapt to Rising Delivery Demands

A Project44 report highlights the profound impact of the "Delivery Economy" on supply chains, emphasizing consumers' increasing focus on delivery experiences. The report reveals a perception gap between management and executives regarding the importance of delivery. It stresses the need for transparent communication and collaboration. Businesses must replace outdated processes and invest in new technologies to meet evolving customer expectations. Failure to do so risks losing market share and customer satisfaction. Adapting to the delivery economy is crucial for maintaining competitiveness and ensuring a positive customer journey.

01/29/2026 Logistics Industry Insights
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Prologis Reports Rising Demand in Logistics Real Estate Sector

Prologis Reports Rising Demand in Logistics Real Estate Sector

The Prologis IBI Index indicates a rebound in logistics real estate demand, with net absorption, new leasing signings, and project pipelines exceeding expectations. Large enterprises and e-commerce are driving growth, while intelligentization, sustainability, and customization are emerging trends. Vacancy rates are expected to remain stable in the short term. However, the market is projected to tighten again in the long run, potentially leading to accelerated rental growth. The index highlights a positive shift in market dynamics and anticipates continued expansion in the logistics sector.

01/28/2026 Logistics Industry Insights
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Airline Industry Focuses on Streamlining Minimum Connection Times

Airline Industry Focuses on Streamlining Minimum Connection Times

This paper provides an in-depth analysis of the concept, types, determination methods, and importance of Minimum Connection Time (MCT) for flights. It elaborates on industry standard MCT, airport exceptions, airline-specific MCT, and 'exceptions to exceptions'. The paper emphasizes the crucial role of MCT in reducing airline operating costs and enhancing passenger satisfaction. It also introduces OAG's contribution to MCT data management and its support for the aviation ecosystem. Understanding and optimizing MCT is vital for efficient flight operations and a positive travel experience.

01/28/2026 Logistics Encyclopedia
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Trucking Industry Thrives Amid Ecommerce Boom

Trucking Industry Thrives Amid Ecommerce Boom

Recent data reveals a surprising surge in the trucking industry, with freight volumes reaching new highs in recent years. The rise of e-commerce is a key driver of this growth, reshaping the industry's structure. Experts suggest that short-term fluctuations are not a cause for concern, maintaining a positive long-term outlook. The trucking industry is emerging from a downturn, embracing new opportunities in technological innovation and green development. The sector is experiencing a robust recovery fueled by changing consumer habits and advancements in logistical solutions.

01/28/2026 Logistics Industry Insights
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