Tiktok Trend Fuels Growth in Global Pet Accessory Market

Tiktok Trend Fuels Growth in Global Pet Accessory Market

This article delves into the viral success of personalized pet ID tags on TikTok, exploring the reasons behind their popularity in overseas markets. It highlights the brand's accurate understanding of pet owner needs and its ability to fulfill personalized customization demands. The article further discusses the importance of branding and social media marketing in the international arena, providing valuable insights for sellers looking to capitalize on the pet economy. It emphasizes the power of targeted marketing and personalized products in achieving success in the competitive global market.

01/27/2026 Logistics Industry Insights
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Tmalls Double 11 Sees Surge in Pet Supplies Spending

Tmalls Double 11 Sees Surge in Pet Supplies Spending

The fifth-day sales report of pet supplies on Tmall's Double 11 reveals the booming pet economy. KaiRuiSi, Myfoodie, and Crazy Puppy remain the top three brands in overall sales. Various sub-categories also showcase impressive store sales. The report highlights trends such as high brand concentration, strong demand for niche products, the rise of health-conscious consumption, and the increasing importance of online channels. These insights underscore the dynamic growth and evolving consumer preferences within the pet market during the Double 11 shopping festival.

02/11/2026 Logistics Industry Insights
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Pet Paradise Elevates Standards in Pet Aftercare Industry

Pet Paradise Elevates Standards in Pet Aftercare Industry

Pet Paradise adopts the philosophy of "Treating every life with heart," reshaping industry standards through standardized services, modular memorial halls, and emotional experiences. Their transparent "one pet per cremation" service, environmentally friendly cremation technology, nationwide store network, and comprehensive operational system provide pets with a dignified farewell and guide the healthy development of the industry. They offer a respectful and compassionate end-of-life experience for beloved animal companions, focusing on honoring their memory and providing solace to grieving owners.

01/23/2026 Logistics Industry Insights
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ZYBT Expands Into Pet Vaccine Market Postnasdaq IPO

ZYBT Expands Into Pet Vaccine Market Postnasdaq IPO

Jilin Zhengye Biological Products Co., Ltd. has successfully listed on NASDAQ, becoming the first Chinese animal health company to IPO in the United States. The company plans to invest the raised capital primarily in the pet vaccine sector, including feline panleukopenia, calicivirus, and rhinotracheitis vaccines (feline 3-in-1 vaccine) and recombinant rabies glycoprotein, to meet market demand and enhance core competitiveness. With the booming domestic pet economy, the pet vaccine market has huge potential, and Zhengye Biology is expected to gain a favorable position in this field.

01/23/2026 Logistics Industry Insights
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Yuanfei Pet Expands into Private Label Pet Food Market

Yuanfei Pet Expands into Private Label Pet Food Market

Yuanfei Pets plans to launch its private label staple food brand by the end of December, marking its official entry into the core pet food market. Previously, Yuanfei Pets started with OEM business, continuously expanding the market through agency of international brands and development of its own brands. The launch of its own staple food brand is a significant step in its brand diversification strategy, which is expected to enhance market competitiveness and achieve a transformation from a 'behind-the-scenes hero' to an 'industry leader'.

01/23/2026 Logistics Industry Insights
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PETKIT Showcases Smart Pet Tech at Guangzhou Pet Fair

PETKIT Showcases Smart Pet Tech at Guangzhou Pet Fair

Leading pet tech brand Petkit will showcase its innovative products at the Guangzhou Pet Fair's brand export zone, highlighting its latest advancements in smart feeding and health monitoring. Petkit is committed to enhancing pet lives through technology, providing global pet families with superior products and services. The company aims to promote Chinese pet brands on the world stage. Petkit's presence at the fair underscores its dedication to innovation and its ambition to expand its global reach, solidifying its position as a key player in the international pet tech market.

01/28/2026 Logistics Industry Insights
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Royal Canin Myfoodie Lead Chinas Double 11 Pet Sales

Royal Canin Myfoodie Lead Chinas Double 11 Pet Sales

The first three days of Tmall's Double 11 sales report reveals that go!, Royal Canin, and Myfoodie ranked among the top three brands in overall sales. Royal Canin's flagship store, Boqii.com's flagship store, and Myfoodie's flagship store secured the top three positions in overall store sales. Various sub-categories also showcased notable highlights in store sales rankings, indicating the continued rise in popularity of the pet economy. Pet consumption is showing strong growth during the Double 11 shopping festival.

02/11/2026 Logistics Industry Insights
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Huayuan Pet Chongai Trading Partner to Build Smart Pet Ecosystem

Huayuan Pet Chongai Trading Partner to Build Smart Pet Ecosystem

Doggie, through strategic partnerships with Huayuan Pet and Chongai Trading, and the merger with Zaixuan Technology, aims to integrate resources and deeply cultivate the Chinese pet market to build a pet IoT platform. This move will promote the intelligentization, personalization, and servitization of pet products, providing consumers with higher quality products and services. The collaborations are expected to strengthen Doggie's position in the rapidly growing pet tech sector and enhance its ability to meet the evolving needs of pet owners.

02/11/2026 Logistics Industry Insights
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European Pet Owners Favor Reliability in Pet Tech Survey Shows

European Pet Owners Favor Reliability in Pet Tech Survey Shows

A survey of European pet owners reveals they prioritize simplicity and reliability in pet tech products over feature overload. Practical functionalities like GPS tracking and activity monitoring are preferred, with data transparency being crucial. Age differences also influence choices, with younger generations being more open and older individuals more cautious. The future of pet tech may focus on data analysis and personalized recommendations, catering to individual pet and owner needs while maintaining ease of use and building trust through clear data practices.

02/11/2026 Logistics Industry Insights
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