Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard features Search Catalog Performance and Search Query Performance, empowering sellers to analyze buyer search and purchasing trends. This allows them to optimize product listings and advertising strategies, ultimately driving sales growth. The new tool provides valuable insights into customer behavior, enabling data-driven decisions to improve product visibility and conversion rates within these key international markets. By understanding what customers are searching for and how products are performing, sellers can refine their approach and maximize their potential on Amazon.

01/16/2026 Logistics Industry Insights
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North American Firms Use Trade Data to Boost Revenue

North American Firms Use Trade Data to Boost Revenue

This paper explores how foreign trade companies can leverage the BuzzFile business intelligence platform and U.S. customs data to accurately develop customers in the North American market. It focuses on building customer profiles using the business intelligence platform, verifying purchasing behavior with customs data, and integrating these resources to improve customer development efficiency. The paper also highlights relevant risks and compliance recommendations to help foreign trade companies achieve business growth in the North American market. The integrated approach aims to provide a more targeted and effective customer acquisition strategy.

01/23/2026 Customs Knowledge
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Retail Sales Teams Shift Focus to Growth by 2026

Retail Sales Teams Shift Focus to Growth by 2026

The retail industry faces channel transformation by 2026, requiring traditional sales to evolve. This article analyzes market changes, the impact of emerging channels, and shifts in consumer behavior. It proposes that sales professionals should reconstruct strategic thinking, moving from simply selling products to co-creating ecosystems. They must also upgrade customer management, transitioning from relationship maintenance to value co-creation, and enhance sales skills, shifting from pure promotion to consultative selling. Furthermore, optimizing customer relationships and teamwork, along with continuous self-improvement, are crucial to seizing opportunities amidst this transformation.

01/23/2026 Logistics Industry Insights
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US Consumer Spending Slows Amid Economic Uncertainty

US Consumer Spending Slows Amid Economic Uncertainty

This article delves into the latest US economic data, revealing a transformation in consumption structure. Despite declines in personal income and spending in May, consumer spending demonstrates long-term resilience. Will the surge in goods consumption persist? Are supply chain pressures truly easing? And how will inflationary pressures evolve? This article attempts to answer these questions, providing readers with a comprehensive understanding of the US economic recovery. It analyzes the interplay of consumer behavior, supply chain dynamics, and inflation to offer a nuanced perspective on the current economic landscape.

01/28/2026 Logistics Industry Insights
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Bajura Airport Data Insights Revealed in BJU VNBR Codes

Bajura Airport Data Insights Revealed in BJU VNBR Codes

From a data analyst's perspective, this paper deeply analyzes the airport codes BJU (Bajura Airport, Nepal) and VNBR, explaining the underlying airport information and its application value in aviation data analysis. It explores how airport codes can be used for flight data analysis, passenger behavior analysis, airport operation analysis, risk assessment, and safety analysis. The paper emphasizes the importance of data-driven decision-making in improving airport operational efficiency and safety. This analysis highlights the potential of leveraging airport code data for enhanced insights in the aviation industry.

01/26/2026 Airport Codes
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Guide to Avoiding Misleading User Data in Business Growth

Guide to Avoiding Misleading User Data in Business Growth

This article reveals common pitfalls of "pseudo-insight" in user insight, emphasizing that competitive analysis is not equivalent to user insight. It outlines ten common misconceptions and four execution biases, delving into the fundamental laws of user behavior and mindset. Finally, it proposes key strategies for transitioning from traditional insight methods to genuine insight, highlighting the importance of building internal user insight capabilities. The aim is to help businesses construct effective user insight systems that drive growth by understanding real user needs and motivations, rather than relying on superficial observations.

01/27/2026 Logistics Industry Insights
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Market Data Reports Boost Crossborder Ecommerce Growth

Market Data Reports Boost Crossborder Ecommerce Growth

This article explores the importance of cross-border e-commerce market data, highlighting its crucial role in developing effective strategies and optimizing operational decisions. It analyzes key aspects of this data, including market size, user behavior, product trends, competitive landscape, logistics efficiency, and regulatory policies. The article also recommends the "Dashu Cross-border" research report section, providing cross-border e-commerce professionals with an efficient way to access market research reports. By leveraging these insights, businesses can gain a competitive edge and make informed decisions in the dynamic global market.

01/28/2026 Logistics Industry Insights
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V卓 Group Pushes for Standardized Ecommerce Talent Training

V卓 Group Pushes for Standardized Ecommerce Talent Training

The 2026 Cross-border E-commerce Talent Development Forum was held in Jiangxi, focusing on talent standard development and industry-education integration. Wezzoo Group shared its perspective on corporate recruitment, highlighting the mismatch between talent cultivation and enterprise needs as a key issue. They proposed tiered and scenario-based approaches, defining abilities by behavior and results, and establishing pilot and feedback mechanisms. The aim is to create a visible, assessable, and practical cross-border e-commerce talent standard, helping companies attract the right talent and promoting high-quality development in the industry.

02/03/2026 Logistics Industry Insights
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Xiaohongshu Users Boost Engagement Through Mutual Following

Xiaohongshu Users Boost Engagement Through Mutual Following

This article explores the popular "mutual following" phenomenon on Xiaohongshu, analyzing its methods, precautions, and the underlying social codes. Users can participate in mutual following through channels like hashtags, communities, and activities. However, it's crucial to be sincere and polite, adhere to platform rules, and focus on content quality to establish genuine and valuable social connections. This approach helps build a more authentic and engaged follower base rather than simply inflating numbers.

01/23/2026 Logistics Encyclopedia
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Retailers Adapt Supply Chains for Changing Consumer Demands

Retailers Adapt Supply Chains for Changing Consumer Demands

Shifting consumer values are driving the rise of the 'Reconstructed Consumer,' requiring businesses to focus on health, safety, convenience, product origin, and trust. Supply chains face challenges and need to embrace decentralized networks for greater transparency. CSCOs should prioritize consumer experience, continuously invest, reshape business operations, build organizations, and improve business models. Ensuring supply chain transparency, resilience, and sustainability is crucial to winning in the market. This involves adapting to evolving consumer demands and building trust through ethical and responsible sourcing and production practices.

01/21/2026 Logistics Industry Insights
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