Amazon Sellers Shift Strategies As Google Ads Pause Cuts Traffic

Amazon Sellers Shift Strategies As Google Ads Pause Cuts Traffic

Amazon's abrupt halt of Google Ads campaigns led to a significant drop in traffic for many sellers. This article delves into the reasons behind this event and its impact on businesses. It provides actionable strategies for sellers to navigate this new landscape, including optimizing on-Amazon advertising, expanding off-Amazon traffic sources, and improving Listing quality. These tactics aim to help sellers achieve continued growth in the face of changing market dynamics.

01/21/2026 Logistics Industry Insights
Read More
New Strategies Cut International Air Freight Costs Via Dimensional Weight

New Strategies Cut International Air Freight Costs Via Dimensional Weight

In international air freight, differentiating between "dimensional weight" (also known as "volumetric weight" or "chargeable weight") and actual weight directly impacts shipping costs. Heavy goods are charged based on their actual weight, while dimensional weight is used for bulky but light items. Special cases like light but dense cargo and oversized items require attention. Understanding the distinction and optimizing packaging and shipping methods can significantly reduce cross-border logistics costs.

01/26/2026 Logistics Encyclopedia
Read More
Amazon US Freight Key Strategies to Avoid Pitfalls Boost Efficiency

Amazon US Freight Key Strategies to Avoid Pitfalls Boost Efficiency

This article provides an in-depth analysis of the three primary shipping modes for Amazon US Line (international express, air freight line, and sea freight line), offering detailed guidance on avoiding common pitfalls and selecting optimal channels. It emphasizes crucial criteria such as customs clearance capabilities, service type matching, last-mile delivery stability, price transparency, company qualifications and reputation, cargo tracking, and after-sales service. The goal is to assist sellers in choosing the most suitable shipping solution to ensure their goods are delivered to FBA warehouses safely, quickly, and cost-effectively.

01/26/2026 Logistics
Read More
Freight Market Slows in Q3 Q4 Strategies Outlined TD Cowen

Freight Market Slows in Q3 Q4 Strategies Outlined TD Cowen

TD Cowen reports unprecedented parcel discounts, while less-than-truckload (LTL) pricing remains firm. Full truckload (FTL) is less affected by interest rate cuts. Businesses need to be flexible and adapt to the market, optimizing costs to navigate the current environment. This requires a strategic approach to pricing and operations, leveraging market analysis to identify opportunities and mitigate risks. Monitoring freight indices is crucial for informed decision-making and maintaining a competitive edge.

01/26/2026 Logistics Industry Insights
Read More
Logistics Sector Faces Challenges Amidst Growth Opportunities

Logistics Sector Faces Challenges Amidst Growth Opportunities

The 36th Logistics Status Report reveals the economic and geopolitical challenges facing the global logistics industry, providing guidance for businesses on how to respond. It emphasizes the importance of technological innovation and flexible strategies. Companies need to optimize transportation and cost control to enhance their competitiveness and seize opportunities in an uncertain market.

08/07/2025 Logistics Industry Insights
Read More
Major Global Airports Drive Aviation Hub Growth

Major Global Airports Drive Aviation Hub Growth

This article analyzes the major airports in countries such as Morocco, Monaco, Moldova, Montenegro, Saint Martin, and Madagascar, with an emphasis on the abbreviations and codes of international airports. The aim is to help readers better understand the significance of global aviation hubs and their economic impacts.

08/06/2025 Airport Codes
Read More
China Refrigeration Expo Promotes Green Industry Growth

China Refrigeration Expo Promotes Green Industry Growth

The China Refrigeration Expo, a leading industry event, gathers domestic and international companies to showcase innovative achievements in energy conservation, environmental protection, and intelligent control, driving the industry's green transition and high-quality development. Through technical seminars and summit forums, the expo explores industry trends, promotes green and environmentally friendly concepts, and helps achieve sustainable development. It serves as a platform for exchanging ideas and fostering collaboration towards a more sustainable and efficient refrigeration industry.

08/21/2025 Logistics
Read More
Chinas Railway Freight Growth Trends and Insights

Chinas Railway Freight Growth Trends and Insights

This article provides a comprehensive analysis of China's railway freight transport, covering key aspects such as transportation advantages, types of methods, basic requirements, handling procedures, declared value transport, freight calculation, prohibited and restricted transport regulations, and pick-up procedures. It aims to help consignors easily grasp the essential points of railway freight transport.

08/21/2025 Logistics Encyclopedia
Read More
Best Inc Targets Southeast Asias Ecommerce Growth

Best Inc Targets Southeast Asias Ecommerce Growth

Best Global Logistics Asia is recruiting partners nationwide, leveraging the strength and experience of Best Inc. to share opportunities in the Southeast Asian cross-border e-commerce market. Supported by four business divisions, Best Global Logistics Asia builds dedicated Southeast Asia lines, providing a stable network, quality service, and intelligent management. This empowers partners to quickly enter new markets and achieve rapid growth. Join us to capitalize on the booming Southeast Asia e-commerce landscape and accelerate your business success.

12/27/2024 Logistics
Read More