Google Cloud Boosts Lastmile Logistics for Ecommerce

Google Cloud Boosts Lastmile Logistics for Ecommerce

Google released the Cloud Fleet Routing API and Last Mile Fleet Solution to optimize route planning and delivery execution for logistics fleets, ultimately enhancing efficiency and success rates. These tools provide advanced capabilities for managing vehicle routes, tracking shipments in real-time, and improving the overall last-mile delivery process. By leveraging Google's mapping and AI technologies, businesses can streamline their operations, reduce costs, and provide a better experience for their customers.

02/04/2026 Logistics
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Prologis Report Hints at Logistics Real Estate Shift

Prologis Report Hints at Logistics Real Estate Shift

The Prologis IBI report indicates a turning point in logistics real estate demand, with net absorption, new lease signings, and project pipelines all exceeding the 2024 average. E-commerce and large enterprises are leading the market recovery. Companies are adopting more cautious inventory strategies, resulting in stable vacancy rates but a slowdown in new construction. Market participants need to seize opportunities, address challenges, and flexibly adjust their strategies to navigate the evolving landscape.

02/04/2026 Logistics Industry Insights
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Retailers Face 850B in Postholiday Returns by 2025

Retailers Face 850B in Postholiday Returns by 2025

Holiday season returns in 2025 reached a staggering $849.9 billion, with online return rates hitting 19%. Consumer behaviors like 'comparison shopping' and 'wardrobing' are exacerbating the return surge. Faced with cost pressures, 72% of retailers are implementing return fees or restrictions, yet 82% of consumers value free returns. Retailers must balance cost control with a positive consumer experience. Optimizing return processes, strengthening regulations, and enhancing brand loyalty are crucial to navigate this complex landscape.

02/04/2026 Logistics
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Drone Firms Tackle Support Hurdles for North American Expansion

Drone Firms Tackle Support Hurdles for North American Expansion

Overseas drone companies face technical support challenges, including difficulty in hiring skilled technical support staff, uncontrolled outsourcing, and fragmented after-sales data. Callnovo provides a solution for BT Drone by offering professional screening, training, and data analysis to build a reliable technical support system. This significantly improves customer satisfaction and first-call resolution rates, transforming customer service into a manageable, reviewable, and optimizable system. This foundation supports the long-term growth of overseas drone brands.

02/03/2026 Logistics Industry Insights
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Google Shopping Ads Guide Boosts Ecommerce Sales

Google Shopping Ads Guide Boosts Ecommerce Sales

This article provides an in-depth analysis of Google Shopping Ads, covering concepts, operational mechanisms, cost budgeting, setup steps, and optimization strategies. It comprehensively guides cross-border e-commerce sellers on how to leverage this powerful marketing tool to precisely acquire customers, improve conversion rates, and ultimately achieve sales goals. The guide aims to equip sellers with the knowledge needed to effectively utilize Shopping Ads for increased visibility and profitability in the competitive online marketplace.

02/03/2026 Logistics Industry Insights
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Ozon Introduces Telegram Bot for Crossborder Ecommerce Sellers

Ozon Introduces Telegram Bot for Crossborder Ecommerce Sellers

Ozon has launched a Telegram bot (@ozon_seller_digest_bot) specifically for sellers, aiming to provide convenient data monitoring and operational management for cross-border e-commerce sellers. The bot automatically sends daily briefings of core store data, covering key metrics such as orders, impressions, and conversion rates, allowing sellers to quickly grasp store performance and adjust their business strategies accordingly. Users should pay attention to data timeliness and account security when using the bot.

02/03/2026 Logistics
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US Sellers Navigate Temus TRO Fees for Higher Profits

US Sellers Navigate Temus TRO Fees for Higher Profits

This article provides an in-depth analysis of TRO (Temporary Restraining Order) fees on Temu's US platform, explaining their composition, standards, and impact. It also offers practical strategies for cost optimization. Sellers can effectively control TRO fees and improve profitability in the US market by optimizing product information, enhancing customer service, and improving their supply chain to reduce return rates. This allows for a more streamlined and cost-effective operation within the Temu ecosystem.

02/03/2026 Customs Knowledge
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Shopee Ad Campaigns Optimized with Datadriven Strategies

Shopee Ad Campaigns Optimized with Datadriven Strategies

This article delves into the underlying logic of Shopee advertising, emphasizing that ads are an amplifier of the operational system, not a panacea. It analyzes the reasons for 'burning money' on ads through data analysis and provides strategies such as store verticalization, link optimization, and precise targeting to help sellers improve ad conversion rates and achieve effective growth. The focus is on understanding the data behind ad performance and implementing targeted improvements for better ROI.

01/23/2026 Logistics Industry Insights
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Oil Price Drop Strong Dollar Impact US Manufacturing and Services

Oil Price Drop Strong Dollar Impact US Manufacturing and Services

The ISM report indicates that falling oil prices generally benefit manufacturing by lowering raw material costs, while the non-manufacturing sector is less affected. A stronger USD has a complex impact on manufacturing, reducing import costs but weakening export competitiveness. Non-manufacturing is less sensitive to exchange rate fluctuations as it primarily exports services, not goods. Companies should rationally assess the impact of oil prices and exchange rates and adjust their strategies accordingly.

02/03/2026 Logistics Industry Insights
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Trump Win Raises Trade Risks for Importers

Trump Win Raises Trade Risks for Importers

Trump's election brings uncertainty to global trade, particularly with NAFTA renegotiation and border wall policies, potentially increasing importer risks. Companies should diversify supply chains, strengthen risk management, build long-term relationships with suppliers, and closely monitor policy changes. Locking in exchange rates when necessary can also help mitigate these challenges. Proactive measures are crucial for businesses to navigate the evolving trade landscape under the new administration and minimize potential disruptions to their operations and profitability.

02/04/2026 Logistics Industry Insights
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