Global Customs Agencies Boost Efforts Against Counterfeiting Piracy

Global Customs Agencies Boost Efforts Against Counterfeiting Piracy

The 19th Meeting of the World Customs Organization (WCO) Counterfeit and Piracy Group was successfully held, focusing on two major issues: e-commerce infringement and standardized procedures for goods destruction. New tools were launched to strengthen global customs cooperation in intellectual property protection and jointly combat infringement and counterfeiting. The meeting aimed to safeguard innovation and development by enhancing customs' role in protecting intellectual property rights and preventing the trade of counterfeit goods.

Lazada Masan Launch O2O Retail Push in Vietnam

Lazada Masan Launch O2O Retail Push in Vietnam

Lazada partners with Vietnam's Masan Group to integrate offline retail resources, address e-commerce challenges, expand user base, and seize opportunities in the Vietnamese e-commerce market. This collaboration marks a significant step for Lazada in building an omnichannel retail ecosystem and potentially offers new insights for the Southeast Asian e-commerce landscape. By leveraging Masan's established retail network, Lazada aims to enhance its reach and customer experience in a rapidly growing market.

WCO Evaluates SAFE Framework to Strengthen Global Trade Security

WCO Evaluates SAFE Framework to Strengthen Global Trade Security

The SAFE Working Group meeting assessed the framework's implementation, focusing on data strategies and green customs initiatives. A new AEO (Authorized Economic Operator) curriculum was launched, and the working plan was revised to better reflect current priorities. Discussions emphasized strengthening coordination across various sectors to enhance the overall effectiveness of the SAFE Framework in promoting secure and efficient trade. The meeting highlighted the ongoing commitment to international customs cooperation and trade security.

BCG Uses IATA Data to Guide Aviation Industry Future

BCG Uses IATA Data to Guide Aviation Industry Future

The International Air Transport Association (IATA)'s '20-Year Passenger Forecast' provides a strategic reference for the aviation industry. Boston Consulting Group (BCG) offers insights and applications of this report, combined with its own methodologies, to advise clients on growth strategy, operational optimization, and customer experience enhancement. BCG helps clients succeed in the aviation market by leveraging this forecast and providing tailored solutions to navigate future challenges and capitalize on emerging opportunities.

New IATA Handbook Enhances Airline Booking for 20252026

New IATA Handbook Enhances Airline Booking for 20252026

The latest edition of the IATA Reservation Handbook (RHB), effective from June 1, 2025, to May 31, 2026, includes updates to chapters on group bookings and chargeable ancillary services. It aims to provide airlines and travel agents with a centralized guide to reservation procedures and best practices, enhancing booking efficiency, improving customer satisfaction, and reducing operational risks. This handbook serves as a crucial resource for navigating the complexities of airline reservations according to IATA standards.

Guide to Registering and Using Popular Messaging App

Guide to Registering and Using Popular Messaging App

LINE is an instant messaging application launched by NHN Japan, a Japanese subsidiary of the South Korean internet group NHN. With over 400 million users worldwide, it offers convenient text chat, free voice and video calls, and is renowned for its adorable emoticons and stickers. This article introduces the basic information about LINE and provides a tutorial on how to register and use the application, highlighting its significant position in the global instant messaging market.

WCO JICA Boost Customs Valuation Training in Southern Africa

WCO JICA Boost Customs Valuation Training in Southern Africa

The World Customs Organization (WCO) and Japan International Cooperation Agency (JICA) joint project is progressing in Southern Africa. The 3rd Working Group activity of the Customs Valuation (CV) Master Trainer Programme (MTP) aimed to enhance the customs valuation capabilities of Botswana, Malawi, Mozambique, Zimbabwe, and Zambia. The project focuses on developing a regional pool of trainers and creating training materials. This initiative seeks to promote fairness and efficiency in international trade by strengthening customs valuation expertise within the region.

WCO Shifts Focus to Capacity Building Amid Economic Strains

WCO Shifts Focus to Capacity Building Amid Economic Strains

A high-level working group meeting of the World Customs Organization (WCO) explored customs capacity building in the context of the global economic situation. The meeting reviewed project progress and planned the functions of the new committee, aiming to contribute to the development of customs worldwide. Discussions focused on enhancing efficiency and effectiveness of customs administrations to facilitate trade and ensure security, aligning with the WCO's commitment to supporting its members in adapting to evolving global challenges.

Global Air Cargo Security Tightened by IATA

Global Air Cargo Security Tightened by IATA

The International Air Transport Association (IATA) is dedicated to enhancing air cargo security by developing and promoting standards, addressing risks, and fostering information sharing to build a more robust and efficient security system. The IATA Cargo Security Working Group brings together industry experts to tackle challenges collaboratively. The Cargo Security Declaration (CSD) establishes a chain of responsibility. IATA hosts a series of industry events to promote communication and cooperation, collectively building a safer future for air cargo.

Amazon Ads Advanced Matching and Bidding Strategies Explained

Amazon Ads Advanced Matching and Bidding Strategies Explained

This article provides an in-depth analysis of Amazon advertising match types, ad structure, and bidding strategies. It compares the characteristics of broad, phrase, and exact match, explaining how to build a scientific ad structure, emphasizing the importance of single product single group. It also explores the application of different bidding strategies in the new product, growth, and maturity stages, and how to maximize advertising effectiveness through refined ad placement adjustments, helping sellers improve their advertising performance.