Kwai Advertisers Adopt Threetier Strategy for Better Results

Kwai Advertisers Adopt Threetier Strategy for Better Results

This article provides an in-depth analysis of the three-layer account structure (Account, Ad Group, Ad) within the Kwai advertising platform. It elaborates on the functional positioning, key settings, and practical applications of each layer. Through case study analysis, it offers advertisers systematic strategies for managing ad campaigns, improving placement efficiency, and enhancing overall performance. The focus is on providing actionable insights for optimizing Kwai ad spend and achieving better results in cross-border e-commerce.

01/21/2026 Customs Knowledge
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RLG CEO on Logistics Industrys Future Challenges

RLG CEO on Logistics Industrys Future Challenges

Resource Logistics Group President Steve Huntley shared his outlook for the 2023 peak season, covering sourcing strategies, nearshoring, and the impact of artificial intelligence on logistics. He discussed how these factors will shape the industry and influence supply chain operations. The discussion highlighted the importance of adapting to evolving trends and leveraging technology to optimize logistics processes and improve overall efficiency. Huntley's insights provide valuable guidance for businesses navigating the complexities of the modern logistics landscape.

01/19/2026 Logistics Industry Insights
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JCEX Expands Global Ecommerce Logistics Solutions

JCEX Expands Global Ecommerce Logistics Solutions

Jiacheng International Logistics is a comprehensive enterprise deeply rooted in the cross-border e-commerce logistics field. It offers a full range of services including international express delivery, freight, customs clearance, consolidation, warehousing, and distribution. As a holding enterprise of China National Transportation Group, it boasts a wide global network and diversified services. Being an Amazon SPN logistics service provider, Jiacheng International Logistics is committed to providing customers with efficient and secure cross-border logistics solutions.

01/23/2026 Logistics
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DHL Leads in Corporate Citizenship with Sustainable Strategy

DHL Leads in Corporate Citizenship with Sustainable Strategy

DHL Group has received the highest corporate citizenship rating for its sustainability efforts, ranking among the top three in the DAX-40. Its commitment to balancing economic benefits with social value is demonstrated through its four key programs, including GoHelp. This recognition highlights DHL's dedication to responsible business practices and its contribution to a more sustainable future. The company's integrated approach to sustainability underscores its role as a responsible corporate citizen and its commitment to creating long-term value for all stakeholders.

11/03/2025 Logistics
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Global Shipping Giants Merger Reshapes Market Landscape

Global Shipping Giants Merger Reshapes Market Landscape

The global shipping industry is undergoing significant mergers and restructuring. Following the merger of China Ocean Shipping and China Shipping, it has become the world's fourth-largest container shipping company. Meanwhile, the CMA CGM Group is also seeking to acquire Neptune Orient Lines in Singapore. The mergers of several shipping companies will reshape the current alliances and impact market competitiveness. Despite the challenging market conditions, shipping companies face pressures from overcapacity and declining demand, necessitating proactive measures to address future challenges.

07/18/2025 Logistics Industry Insights
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High-speed Rail Express: A New Era in Logistics Solutions

High-speed Rail Express: A New Era in Logistics Solutions

The launch of high-speed rail express services has presented new opportunities for the logistics industry. The opening of routes from Shenzhen to Changsha by China Railway Group has not only improved transportation efficiency but also significantly reduced logistics costs. Despite facing challenges in the short term, such as inadequate facilities and transportation limitations, there are broader development prospects ahead. High-speed rail express has injected new vitality into the modern logistics sector, making it a promising aspect to look forward to.

07/21/2025 Logistics
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Breaking Barriers: How Southwest China’s Rail-Port Summit is Revolutionizing Regional

Breaking Barriers: How Southwest China’s Rail-Port Summit is Revolutionizing Regional

A meeting was held in Fangchenggang by the railway bureau of the Southwest region and Beibu Gulf International Port Group to promote logistics integration in rail-sea combined transport, breaking down barriers between different transportation modes. The meeting gathered various stakeholders to discuss comprehensive logistics services and enhance the convenience of outbound passages. By establishing a joint marketing platform and implementing pricing incentives, it aims to reduce logistics costs for enterprises, improve market competitiveness, and provide high-quality services to customers.

11/07/2023 Logistics
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Global Customs and Rights Holders Strengthen IP Protections

Global Customs and Rights Holders Strengthen IP Protections

The World Customs Organization (WCO) held its 9th Rights Holders Consultation Group Meeting, focusing on the current state of intellectual property infringement and discussing challenges such as IP protection in the e-commerce environment and environmentally sound disposal of infringing goods. The meeting emphasized strengthening cooperation between customs and rights holders, building information exchange platforms, and jointly combating counterfeit goods to maintain fair trade practices and promote global economic prosperity. This collaborative approach aims to effectively address IP infringements and safeguard legitimate trade.

01/05/2026 Customs Knowledge
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WCO Businesses Collaborate to Counter Global Trade Protectionism

WCO Businesses Collaborate to Counter Global Trade Protectionism

The World Customs Organization (WCO) and the Private Sector Consultative Group (PSCG) convened to discuss addressing trade protectionism, promoting trade facilitation, and regulating e-commerce. The meeting emphasized strengthening cooperation between customs and the private sector to jointly tackle global trade challenges and support economic and social development. Key topics included streamlining customs procedures, enhancing data exchange, and fostering a more predictable and transparent trading environment. The discussions highlighted the importance of public-private partnerships in navigating the evolving landscape of international trade.

01/05/2026 Customs Knowledge
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WCO Updates SAFE Framework to Boost Global Trade Security

WCO Updates SAFE Framework to Boost Global Trade Security

The 28th SAFE Working Group meeting focused on the review and implementation monitoring of the SAFE Framework, emphasizing customs-private sector cooperation and optimizing questionnaires. Key topics included data strategy, green customs initiatives, promotion of AEO validation courses, revision of work plans, and extension of the review cycle. Enhanced customs cooperation with aviation and port sectors was also highlighted. The meeting injected new momentum into global trade security cooperation, foreshadowing a future of safer, more efficient, and sustainable global trade systems.

12/30/2025 Customs Knowledge
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