Jackery Expands From Ecommerce to B2B Power Market

Jackery Expands From Ecommerce to B2B Power Market

HuaBao New Energy has built a strong brand in the C-end market with its portable power station products, and then successfully expanded its B-end business, achieving cooperation with top European retailer Lidl. The company has experienced rapid performance growth and has a well-established social media presence. This provides valuable experience for cross-border e-commerce sellers: achieving B-end orders by first establishing a strong presence and reputation in the C-end market. This C-to-B approach demonstrates a successful strategy for expanding market reach and building brand credibility.

12/31/2025 Logistics Industry Insights
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Amazon Allows Offplatform Traffic for DTC Brands

Amazon Allows Offplatform Traffic for DTC Brands

Amazon's opening of off-Amazon traffic presents new growth opportunities for DTC brands. Through the "Buy with Prime" service, brands can direct Amazon traffic to their own websites, boosting brand awareness and sales. While challenges remain in the process, more direct and efficient traffic generation methods are expected in the future. This move by Amazon aims to create a DTC brand aggregation platform, providing consumers with a wider range of shopping choices and a more convenient experience. This initiative allows brands to leverage Amazon's reach while building their own brand presence.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Boost Sales with Brand Video Ads

Amazon Sellers Boost Sales with Brand Video Ads

In the highly competitive Amazon advertising landscape, brand promotion videos are crucial for standing out. This article reveals how to leverage personalized ads, optimize video assets, and build an exceptional brand image to drive sales growth. It emphasizes key considerations such as video aspect ratio, language, event dates, and ad copy. By paying attention to these details, sellers can effectively differentiate themselves and achieve success in the competitive Amazon marketplace. The focus is on creating compelling video content that resonates with target audiences and ultimately boosts brand visibility and sales.

12/31/2025 Logistics Industry Insights
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3PL Expansion Transforms US Industrial Real Estate Amid Ecommerce Slowdown

3PL Expansion Transforms US Industrial Real Estate Amid Ecommerce Slowdown

A CBRE report indicates that 3PLs dominated the US industrial real estate leasing market in the first half of 2025, surpassing retail and e-commerce. E-commerce companies are adjusting their strategies, leading to a slowdown in large warehouse leasing. Logistics hubs like Southern California's Inland Empire are becoming leasing hotspots. Experts believe outsourcing is crucial for 3PL growth, and their market share is expected to continue expanding. Businesses should embrace change and select suitable 3PL partners to optimize their supply chains and navigate the evolving logistics landscape.

02/04/2026 Logistics Industry Insights
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Foshan Furniture Factory Expands Overseas with Digital Marketing

Foshan Furniture Factory Expands Overseas with Digital Marketing

This article analyzes a case study of a Foshan hotel furniture factory that achieved overseas order growth through a customized full-link marketing solution from Panshi Going Global. The solution centers around a WordPress website, integrating Google SEO, SEM, and social media operations to precisely reach target customers. This case demonstrates the crucial role of digital marketing in the transformation of traditional foreign trade industries. It also extracts replicable methodologies, providing valuable insights and lessons for other companies in the industry. The focus is on a holistic digital approach for measurable results.

02/05/2026 Logistics Industry Insights
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EU WCO Enhance African Trade Via Customs Initiative

EU WCO Enhance African Trade Via Customs Initiative

The EU-WCO Africa Programme conference was held in Mauritius, assessing achievements and planning for the future. The conference focused on customs, rules of origin, and regional cooperation, aiming to promote trade prosperity in Africa. Key discussions revolved around enhancing customs efficiency, simplifying trade procedures, and fostering collaboration among African nations. The goal is to unlock the continent's trade potential and contribute to sustainable economic growth through improved customs practices and stronger regional partnerships. The meeting served as a platform for sharing best practices and identifying areas for further development.

02/05/2026 Customs Knowledge
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Namibia Enhances Trade with Wcobacked WTO Deal

Namibia Enhances Trade with Wcobacked WTO Deal

At the request of the Namibian Customs and Excise Department, the World Customs Organization (WCO) conducted a diagnostic support mission focused on the implementation of the WTO Trade Facilitation Agreement. Through extensive consultations with Namibian public and private sectors, the WCO will provide a tailored report with recommendations and collaborate with NCE to develop an implementation plan. This initiative aims to enhance capacity building and international cooperation, ultimately assisting Namibia in achieving trade facilitation and economic growth. The mission highlights the importance of customs cooperation in supporting TFA implementation.

02/06/2026 Customs Knowledge
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Port of Long Beach Appoints Noel Hacegaba As CEO Starting 2026

Port of Long Beach Appoints Noel Hacegaba As CEO Starting 2026

The Long Beach Harbor Commission announced Noel Hacegaba will succeed Mario Cordero as CEO on January 1, 2026. Cordero is retiring. Hacegaba brings 15 years of port management experience, previously serving as COO, overseeing daily port operations. He has spearheaded numerous commercial transactions, advanced supply chain digitization, and held key roles in intermodal organizations. Stakeholders express optimism about his appointment, anticipating he will lead the Port of Long Beach in addressing challenges and achieving sustainable growth. His experience and leadership are expected to be crucial for the port's future success.

01/15/2026 Port Encyclopedia
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Lima Airport Transfer Tax Raises Airline Competition Fears

Lima Airport Transfer Tax Raises Airline Competition Fears

The implementation of an international transit tax at Lima Airport in Peru has drawn criticism from IATA, who argue it weakens the airport's competitiveness and limits growth. IATA urges the government and airport authorities to collaborate on sustainable alternatives that protect passenger interests, foster aviation development, and enhance Peru's connectivity and competitiveness. They believe the tax hinders the airport's ability to attract connecting flights and ultimately harms the Peruvian economy. Finding a viable solution is crucial for ensuring the long-term success of Lima Airport and the broader aviation industry in Peru.

01/15/2026 Logistics Industry Insights
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Prologis Reports Logistics Real Estate Market Recovery

Prologis Reports Logistics Real Estate Market Recovery

The Prologis IBI Index indicates a turning point in logistics real estate demand. The Q3 IBI activity index reached 53, signaling the start of market recovery. Net absorption, new lease signings, and the pipeline of projects under construction all improved. The report highlights that the recovery is non-linear, with large corporations and e-commerce giants driving growth. Despite challenges, the market remains full of opportunities, requiring companies to closely monitor market changes and flexibly adjust their strategies. The positive IBI reading suggests renewed confidence and activity in the sector.

01/07/2026 Logistics Industry Insights
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