Air Canada Launches New Winter Route to Sapporo

Air Canada Launches New Winter Route to Sapporo

Air Canada plans to expand its international routes in winter, including new direct flights from Toronto to Sapporo, aiming to capture the premium business travel market. This move faces challenges such as labor negotiations, and its future development is worth watching. The expansion signifies Air Canada's strategic focus on attracting high-value customers through enhanced international connectivity and premium services. The success of this initiative will depend on navigating the complexities of labor relations and effectively competing in the global aviation landscape.

02/05/2026 Airlines
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SEO Teams Adapt to Generative AI Search Challenges

SEO Teams Adapt to Generative AI Search Challenges

This paper delves into the meaning and importance of GEO (Generative Search Optimization), explaining its differences and connections with traditional SEO. It proposes a practical four-layer GEO framework encompassing content, technology, trust, and monitoring. Through a case study of a smart home appliance brand, the paper demonstrates the practical effects of GEO and emphasizes the importance of integrating SEO and GEO. This provides guidance for businesses to gain traffic and trust in the AI search era.

Global Brands Strategize to Overcome GEO Market Challenges

Global Brands Strategize to Overcome GEO Market Challenges

GEO is a brand amplifier on top of SEO. It's crucial to prioritize content, trust, and structured expression, avoiding blindly following trends. This approach enables long-term brand search ecosystem dominance. Focus on building a strong local presence and providing valuable, trustworthy information. Structured data helps search engines understand your business and its relevance to local searches. By prioritizing these elements, you can effectively leverage GEO to enhance your SEO efforts and establish a lasting brand presence in the search landscape.

JD Logistics Expands Drone Delivery to Saudi Arabia

JD Logistics Expands Drone Delivery to Saudi Arabia

JD Logistics successfully completed its first overseas drone test flight in Saudi Arabia, marking a significant step in its globalization strategy. The test utilized an electric vertical take-off and landing (eVTOL) fixed-wing drone, effectively reducing delivery times in remote areas and alleviating the burden on delivery personnel. This signals the potential for drone technology to play a greater role in the Middle Eastern logistics industry and presents new development opportunities for the global logistics sector. This initiative demonstrates JD's commitment to innovation and efficiency in international delivery.

02/05/2026 Logistics
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Googles Gemini AI Expands to Milliontoken Context Window

Googles Gemini AI Expands to Milliontoken Context Window

Google I/O unveiled enhanced Gemini AI models, including 2.5 Pro, Flash, and Live. These advancements significantly improve reasoning, understanding, and multi-modal capabilities. Gemini AI empowers data analysis by providing deeper insights and more efficient processing. Furthermore, it enhances digital marketing efforts through improved content generation, personalized experiences, and better campaign optimization. The new Gemini AI models promise to revolutionize how businesses leverage data and engage with customers, driving innovation and growth across various industries.

Zalandos Scayle Platform Expands to US B2B Market

Zalandos Scayle Platform Expands to US B2B Market

Zalando's B2B technology platform, Scayle, is officially entering the US market and will soon announce its first local partner. Scayle offers services such as unified online and offline inventory management and digital brand presentation, already serving numerous well-known European retailers. Industry experts predict significant potential in the B2B eCommerce technology services market. Zalando, as a participant in Google's 'Universal Commerce Agreement,' will continue to increase its investment in AI technology applications within Scayle to further enhance its offerings.

Ebay Offers Incentives to Chinese Auto Parts Sellers

Ebay Offers Incentives to Chinese Auto Parts Sellers

eBay will launch an auto parts overseas support program in 2026, covering markets in the US, Australia, and Europe. Sellers can receive multiple rewards, including sales rebates, tiered rebates, transaction fee subsidies, and logistics subsidies, by adding vehicle compatibility lists, increasing GMV, and participating in truck delivery programs. Each account can receive up to $200,000 per quarter.

Guide to Streamlining VAT Payments and Refunds Online

Guide to Streamlining VAT Payments and Refunds Online

This article details the operational process of online VAT payment and refund, including LianLian account binding, tax payment (providing two methods), tax payment record inquiry, and refund account settings and inquiry. It aims to help cross-border e-commerce sellers easily handle VAT payment and refunds, improving operational efficiency. The guide covers key aspects of managing VAT obligations online, streamlining the process for businesses engaged in international trade and ensuring compliance with VAT regulations.

Schwab Feds Datadriven Policy to Persist Through 2026

Schwab Feds Datadriven Policy to Persist Through 2026

Charles Schwab believes the Federal Reserve may stick to a 'data-dependent' strategy until 2026, with rate adjustments contingent on inflation and employment data. Market expectations anticipate potential rate cuts this year, but the risk of inflation resurgence shouldn't be overlooked. The Fed's independence is crucial. Regarding AI investment, focus on profitability. Investors should flexibly adjust their strategies. Simultaneously, Charles Schwab announced a CEO transition and a dividend increase.

Guide to Selecting the Best Pinterest Ad Agency

Guide to Selecting the Best Pinterest Ad Agency

This article delves into the crucial factors for selecting a Pinterest advertising agency, including experience, reputation, data analysis skills, and communication & collaboration abilities. It emphasizes the significant impact of choosing the right agency on advertising performance and ROI. The article outlines the core competencies that an excellent agency should possess, aiming to help businesses achieve success in Pinterest marketing. It provides guidance on evaluating potential agencies based on their proven track record, analytical capabilities, and ability to effectively manage and optimize Pinterest campaigns for maximum impact.