OZON Russia Ecommerce Key Strategies for Product Selection

OZON Russia Ecommerce Key Strategies for Product Selection

This article delves into product selection strategies for achieving high sales volume on the Russian e-commerce platform OZON. It emphasizes the importance of high average order value categories, seasonal product selection, and localization. Furthermore, it provides operational strategies such as optimizing product information, adapting logistics, and participating in platform promotions. The aim is to help sellers achieve business growth and brand exposure on the OZON platform.

Ecommerce Brands Turn to Independent Sites Amid 2025 Challenges

Ecommerce Brands Turn to Independent Sites Amid 2025 Challenges

Facing the decline of platform dividends and tightening regulations in the new normal of cross-border e-commerce, independent websites have become crucial for brand globalization. This article delves into the core value and advantages of independent websites, providing website building strategies and practical guidelines to help sellers transition from platform dependence to brand sovereignty and gain a competitive edge in the fierce market.

Wham Bam Systems Enforces slap Mat Trademark in 3D Printing Market

Wham Bam Systems Enforces slap Mat Trademark in 3D Printing Market

Trademark enforcement for "Slap Mat" silicone mats has been initiated with a lawsuit filed by Wham Bam Systems, LLC. The trademark is registered under Class 20, covering work surface protectors made of silicone. Cross-border sellers should be vigilant, as unauthorized use of this trademark may lead to TRO infringement risks. It is recommended to immediately conduct a self-check of store products to avoid potential losses.

Ebay Expands Overseas Warehouses with Datadriven Strategies

Ebay Expands Overseas Warehouses with Datadriven Strategies

This article analyzes the key aspects of eBay overseas warehouse operations from a data analyst's perspective. It covers data-driven decision models for selecting overseas warehouses, data-driven product selection and optimization during the trial sales phase, and data-driven inventory management under flexible replenishment strategies. The aim is to help eBay sellers improve efficiency, reduce costs, and achieve business growth through refined operations.

02/03/2026 Warehousing
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Amazon Display Ads Drive High Conversion Rates

Amazon Display Ads Drive High Conversion Rates

The calculation method for Amazon Display Ads conversion rate has changed, now including view-through conversions, potentially inflating data. Sellers should interpret data cautiously, distinguishing between click-through and view-through conversions. Optimize audience targeting and ad creatives, and continuously test and refine strategies for more effective marketing. Focus on understanding the true impact of your campaigns by analyzing the specific types of conversions generated.

Temu Rivals Amazon in Black Friday Sales Eyes Cyber Monday

Temu Rivals Amazon in Black Friday Sales Eyes Cyber Monday

Temu's rise challenges Amazon's Black Friday dominance, potentially positioning Cyber Monday as a new growth driver for e-commerce. This analysis delves into Temu's marketing strategies and logistical advantages, examines the reasons behind Amazon's Black Friday setbacks, and explores the new opportunities Cyber Monday presents to e-commerce sellers. Increased competition in cross-border e-commerce highlights the critical importance of innovation, service, and customer experience.

San Tong Supply Chain Strengthens Crossborder Ecommerce Logistics

San Tong Supply Chain Strengthens Crossborder Ecommerce Logistics

This article provides an in-depth analysis of Guangzhou STO Supply Chain, an international logistics company specializing in cross-border e-commerce logistics. It comprehensively reveals its operational model and advantages/disadvantages, covering service offerings, reliability assessment, delivery time, pick-up areas, package size requirements, and logistics costs. This aims to provide cross-border e-commerce sellers with a valuable reference for selecting logistics partners.

01/04/2026 Logistics
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Rising Energy Prices Fuel LED Candle Trend in Homes

Rising Energy Prices Fuel LED Candle Trend in Homes

Driven by the energy crisis, LED candle lights have become a viral sensation on TikTok, emerging as a new favorite for creating ambiance and saving money at home. An 8-second video triggered millions of views, and the #candlewarmer hashtag garnered over ten million views. Cross-border e-commerce sellers should seize this opportunity to develop and promote related products, leveraging social media for targeted marketing.

Guide to Launching a Profitable Douyin Ecommerce Store

Guide to Launching a Profitable Douyin Ecommerce Store

This article provides a detailed guide for novice sellers with zero experience on opening and operating a Douyin Shop (TikTok Shop). It covers the shop registration process, sourcing products (via Douyin supply chain platform), traffic acquisition (video/live streaming e-commerce, search optimization, Douyin Mall), and shop operation techniques. The goal is to help readers quickly get started and seize the opportunities presented by Douyin e-commerce.

Amazon Ads Budget Strategies for Optimal Performance

Amazon Ads Budget Strategies for Optimal Performance

This article provides an in-depth analysis of Amazon's 'Display Ads Budget Rules' feature. It explains the principles, advantages, and operational methods, helping sellers automate ad budget management, avoid overspending, and seize growth opportunities. The article details rule settings based on schedules and performance, and offers key considerations and actionable guidance to optimize advertising campaigns and ensure efficient budget allocation within the Amazon advertising platform.