2025 Ecommerce Trends Home Goods Outdoor Gear Lighting in Focus

2025 Ecommerce Trends Home Goods Outdoor Gear Lighting in Focus

Product selection is crucial in cross-border e-commerce. The "New Start 2025 Product Selection & Procurement Closed-door Meeting" on February 28th focused on three popular categories: Home & Office, Sports & Outdoors, and Lighting. It provided cross-border sellers with a one-stop product selection solution, connecting them with high-quality factory resources. Experts shared product selection strategies to help sellers grasp market trends and achieve sales growth. Simultaneously, it empowered factories to expand overseas, broaden their international sales channels, and achieve transformation and upgrading.

Dreametech Expands into Smart Lighting Market

Dreametech Expands into Smart Lighting Market

Dreame Technology, a unicorn with 15 billion in revenue, has entered the lighting market, launching eye-protecting desk lamps, floor lamps, and innovatively, a floor lamp with a built-in hair dryer. This move is a significant step in building its full-scene intelligent ecosystem and aligns with the lighting industry's shift from functional lighting to intelligent and healthy light environment solutions. Numerous technology, home furnishing, and appliance companies are joining the fray, collectively driving the transformation of the lighting industry.

Holiday Marketing Boosts Crossborder Home Decor Sales

Holiday Marketing Boosts Crossborder Home Decor Sales

This article analyzes the market potential of home lighting in cross-border e-commerce, using SHEIN's popular solar sensor lights as an example. It proposes product selection directions focusing on high cost-performance, multi-scene versatility, intelligent features, and multifunctional designs. The article emphasizes the outdoor lighting category and provides strategies for sellers to create popular products for holiday marketing campaigns. It offers insights into capitalizing on seasonal demands and optimizing product offerings for cross-border e-commerce platforms.

Temus Home Goods Boom Lifts Crossborder Ecommerce Sellers

Temus Home Goods Boom Lifts Crossborder Ecommerce Sellers

Temu's home goods category demonstrates significant potential in cross-border e-commerce. Order volume experienced substantial growth in Q3 2024, with strong demand for storage solutions, small kitchen appliances, and decorative lighting. The United States and Europe are key markets. Sellers should pay close attention to market trends and develop effective strategies to capitalize on growth opportunities. This category presents a promising avenue for expansion and increased sales within the competitive landscape of online retail.

EU Lighting Export Guide Certifications and Compliance Explained

EU Lighting Export Guide Certifications and Compliance Explained

This article provides an in-depth analysis of the various certifications required for lighting exports to Europe, including CE, UKCA, RoHS, GS, and ERP certifications, as well as Amazon platform compliance policies. It emphasizes the importance of compliance and offers practical guidance for lighting exporters, helping businesses successfully enter the European market. The guide covers essential aspects of meeting regulatory requirements and navigating the complexities of European standards to ensure smooth market access for lighting products.

Energyefficient Lighting Retrofits Cut Carbon in Public Buildings

Energyefficient Lighting Retrofits Cut Carbon in Public Buildings

Energy-saving lighting retrofits in public buildings are poised to unlock a trillion-dollar market opportunity. Supported by favorable policies, upgrades to lighting systems can benefit from carbon trading, transforming smart lighting from a “cost center” into a “value engine.” Lighting companies, building owners, and energy service companies are presented with significant growth opportunities. High-efficiency G-LEDs are emerging as a crucial technology for energy conservation and carbon reduction, driving sustainable development within the sector.

Lianlian International Boosts Zhongshan Lighting Industrys Global Reach

Lianlian International Boosts Zhongshan Lighting Industrys Global Reach

LianLian Global, in collaboration with partners, held an overseas conference for the lighting industrial belt in Guzhen, Zhongshan, aiming to help local lighting companies transform into cross-border e-commerce. The conference brought together platforms, service providers, and manufacturing enterprises, providing comprehensive support such as cross-border payment, logistics, and platform operation. This initiative helps companies solve challenges in going global, seize global market opportunities, and promote the digital transformation of China's manufacturing industry. The goal is to empower businesses to navigate the complexities of international trade and thrive in the global marketplace.

NITECORE Disrupts Outdoor Gear Market with Innovative Lighting

NITECORE Disrupts Outdoor Gear Market with Innovative Lighting

NITECORE has become a leading brand in outdoor lighting through innovation and market insight. Facing challenges, it needs to optimize its market, resource, and social media operations. This includes refining its brand strategy to better resonate with target audiences, conducting thorough market analysis to identify emerging trends and competitive threats, and strategically allocating resources to maximize ROI. Furthermore, enhancing social media engagement and leveraging data analytics will be crucial for driving brand awareness and achieving sustainable growth in the competitive outdoor lighting market.

Kingfisher Leads Home Improvement Innovation

Kingfisher Leads Home Improvement Innovation

Kingfisher, a global home improvement giant, is reshaping the industry's future through its strong foundations, innovation-driven approach, commitment to sustainability, empowering communities, localized strategies, and customer-centric principles. By optimizing its supply chain and talent development, Kingfisher is dedicated to continuous growth, bringing more positive changes to homes worldwide. The company focuses on creating better homes and a better world by integrating sustainable practices throughout its business operations and engaging with local communities to address their specific needs.