In TikTok GMV Max advertising, Creative Acceleration speeds up the system's learning of creative conversion value. This helps with the cold start of new creatives and the discovery of high-potential creatives, ultimately improving ad performance. It allows for faster identification of winning creatives and efficient allocation of budget towards the most effective assets, leading to increased GMV and optimized return on ad spend.
Chinese toy companies expanding overseas face a mixed bag. Success stories like POP MART, MINISO's TOP TOY, and Rastar Group profit through localization, channel advantages, and exclusive IP licensing. Conversely, companies like Bloks, Alpha Group, and Mubang High-Tech struggle with losses or even delisting due to over-reliance on external IP, excessive content investment, or lack of product differentiation. Key considerations for successful overseas expansion include differentiated product selection, strategic leveraging of trends, and effective localization strategies.
In November 2025, the Shandong Provincial Council for the Promotion of International Trade (CCPIT Shandong) held the 'Qilu City Tour' event. The Mexican Chamber of Commerce participated and delivered speeches in Zaozhuang and Heze, expressing their hope for more Mexican companies to cooperate with Shandong and promote China-Mexico trade and investment. The event aimed to strengthen economic ties and foster collaboration between Shandong province and Mexican businesses, highlighting investment opportunities and facilitating partnerships.
The China-Arab Economic and Trade Cooperation Demonstration Park and the CAEXPO Excellent Products Exhibition and Sales Center of Nanning International Convention and Exhibition Center signed a strategic cooperation agreement. This aims to deepen economic and trade linkages between China and Arab countries, as well as China and ASEAN, exploring mutually beneficial cross-border cooperation paths. Both parties will establish a cross-regional economic and trade collaboration hub between China-Arab countries and ASEAN through resource sharing, channel interconnection, and product promotion. This will help enterprises expand into international markets and promote regional economic development.
The Amazon Global Selling Cross-border Summit was held in Hangzhou, launching the "Next Generation Cross-border Chain" strategy, empowering cross-border e-commerce with AI to achieve "list once, sell globally." As a comprehensive cross-border e-commerce pilot zone, Hangzhou has become a "super incubator" for Chinese sellers going global due to its complete ecosystem and innovative policies, helping companies efficiently expand into the global market. The summit enhanced Hangzhou's influence in the global cross-border e-commerce field and demonstrated its open and inclusive business environment.
Brand DTC transformation often faces conflicts of interest with distributors. ShopeX by Shopease addresses settlement challenges with its OMS system, offering four key capabilities: multi-entity fund settlement, rule-driven revenue sharing engine, deeply integrated business settlement hub, and credit management with data transparency. This solution helps brands and distributors achieve full-channel win-win by resolving settlement issues and fostering a more collaborative and transparent ecosystem.
This article delves into the practical challenges behind Europe's call for 'de-risking' from China, revealing its structural dependence on the Chinese supply chain. By analyzing factors like cost, production capacity, and alternative solutions, it highlights the fundamental reasons why Europe struggles to decouple from 'Made in China.' The article also predicts a 'collective restocking wave' in the European market by 2026 and provides three key strategies for foreign traders to seize opportunities and tap into the European market, offering actionable insights for those seeking to capitalize on the evolving trade landscape.
This paper provides an in-depth analysis of Mercari and Yahoo! Auctions, two major used goods e-commerce platforms in Japan. It offers product selection strategies and operational techniques tailored for cross-border sellers at different stages. The study emphasizes the importance of localized operations, high-quality products, excellent customer service, and compliant operations. The aim is to help sellers better tap into the lucrative Japanese used goods market and achieve success by understanding the nuances of the platform and the local consumer preferences.
This article delves into six major monetization strategies on Mercari US, a secondhand marketplace. These include standard product operations, shadow brand strategies, store matrix deployment, localized warehousing, scarcity resource premium, and service-based monetization. Each model's advantages, disadvantages, applicable businesses, and precautions are analyzed in detail. The aim is to help sellers accurately position themselves, avoid risks, and efficiently generate profits on the platform. This comprehensive guide provides valuable insights for maximizing revenue on Mercari.
This article provides an in-depth analysis of Amazon Japan's success, examining its market position, platform features, and operational strategies. It reveals how Amazon Japan has achieved a leading position in the Japanese e-commerce market through localization and refined operations. The analysis also covers the challenges it faces and its future development directions, offering valuable insights for other e-commerce companies entering the Japanese market. This provides a valuable case study for understanding e-commerce success in Japan.
