Amazon Ads Introduces New Tools to Fight Invalid Traffic

Amazon Ads Introduces New Tools to Fight Invalid Traffic

Amazon introduces the "Total Traffic and Invalid Traffic Report" to help sellers accurately identify invalid traffic and optimize advertising strategies. The report provides detailed data metrics, revealing the sources of invalid traffic, protecting seller rights, and improving advertising ROI. It's a crucial tool for refined Amazon advertising operations, enabling sellers to make data-driven decisions and maximize the effectiveness of their campaigns by understanding and mitigating wasted ad spend due to fraudulent or non-genuine traffic.

Amazon Launches Ad Tools to Drive Holiday Sales

Amazon Launches Ad Tools to Drive Holiday Sales

How can Amazon sellers leverage the latest advertising reports to stand out during peak season? This article provides an in-depth analysis of Amazon's new 'Purchases attributed to ads report' and 'Total traffic and invalid traffic report'. It offers practical strategies for ASIN optimization and keyword optimization, helping sellers improve advertising effectiveness and achieve brand growth. By understanding and utilizing these reports, sellers can make data-driven decisions to maximize ROI and boost sales performance during critical shopping periods.

US Service Sector Defies Economic Challenges ISM

US Service Sector Defies Economic Challenges ISM

The ISM report indicates a Services PMI of 52.6 for November, marking the second consecutive month of expansion for the U.S. service sector. However, new orders growth slowed, and employment continues to face challenges. Tariffs and uncertainty remain key concerns for businesses. The report highlights structural differences within the service sector and looks ahead to future challenges and opportunities, such as inflation, labor shortages, and technological innovation. While the sector is expanding, underlying issues persist and require attention.

Global Freight Economy Adapts to Trade War Pressures

Global Freight Economy Adapts to Trade War Pressures

Escalating global trade tensions are creating uncertainty for the freight economy, with businesses facing challenges from tariffs and geopolitical risks. This report analyzes the impact of the trade war on economic growth, inflation, and consumer confidence. It suggests strategies for businesses, including diversifying supply chains, strengthening risk management, and improving operational efficiency. The report emphasizes the importance of adapting to the changing environment to ensure sustainable growth and stability in the face of these economic headwinds.

Logistics Sector Struggles With Rising Costs Warehousing Shortages

Logistics Sector Struggles With Rising Costs Warehousing Shortages

The latest LMI report indicates a second consecutive month of expansion in the logistics industry, despite rising costs and warehousing constraints. High inventory costs and warehousing pressures highlight the consequences of earlier stockpiling. The report also reveals the impact of macroeconomic uncertainty and trade policies, emphasizing the need for companies to optimize inventory management, find effective warehousing solutions, improve transportation efficiency, and closely monitor trade policy changes. This will enable them to navigate uncertainty and identify growth opportunities.

Logistics Firms Adopt Subscriptions Multicarrier Plans for 2025 Peak Season

Logistics Firms Adopt Subscriptions Multicarrier Plans for 2025 Peak Season

A DHL eCommerce report highlights logistics subscription services and multi-carrier strategies as crucial for e-commerce businesses preparing for the 2025 peak season. Logistics subscriptions help optimize costs and services, while a multi-carrier approach diversifies risk and improves efficiency. The report provides valuable insights for e-commerce companies facing the challenges of peak periods. It emphasizes the importance of leveraging diverse carrier networks to ensure timely deliveries and manage potential disruptions during high-demand periods.

New Coupang Ad Tools Offer Customizable Reporting for ROI

New Coupang Ad Tools Offer Customizable Reporting for ROI

Coupang has launched a custom report feature, allowing sellers to set data according to their needs for secondary analysis, optimize advertising strategies, and improve advertising ROI. This feature provides keyword conversion, product conversion, and customer reach reports. By customizing report metrics, sellers can quickly extract the required data and achieve data-driven advertising optimization. This enables a more targeted and efficient approach to managing Coupang ad campaigns, leading to better performance and increased return on investment.

Guide to Modern Shipping Vessel Types and Uses

Guide to Modern Shipping Vessel Types and Uses

This report provides an in-depth analysis of ship classification standards, characteristics, and applications within modern logistics systems. It details the features and suitable scenarios for various ship types, including passenger/cargo ships, general cargo ships, container ships, Ro-Ro ships, LASH ships, bulk carriers, tankers, liquefied gas carriers, and combination carriers. Furthermore, it explores critical issues such as ship selection and logistics efficiency optimization. The report also forecasts the future development trends of the shipping industry towards intelligence and green practices.

Global Supply Chains Adapt to Rising Disruptions

Global Supply Chains Adapt to Rising Disruptions

Maersk's report highlights the crucial role of supply chain resilience, revealing that resilience leaders experience less revenue loss when facing disruptions. The report emphasizes leadership, technology, and collaboration as the three key pillars for building a resilient supply chain. Companies should prioritize these aspects to effectively navigate uncertainty and achieve sustainable growth. Investing in these areas allows businesses to better anticipate, adapt to, and recover from unexpected events, ultimately strengthening their competitive advantage and ensuring long-term success in a volatile global landscape.

09/28/2025 Logistics
Read More
Vlaardingen Navigates Maritime Opportunities Near Rotterdam

Vlaardingen Navigates Maritime Opportunities Near Rotterdam

This article provides an in-depth analysis of the Port of Vlaardingen in the Netherlands, covering its geographical location, port characteristics, infrastructure, challenges, and opportunities. It also proposes recommendations for future development. Furthermore, the report outlines the situation of other major Dutch maritime ports. The aim is to provide a comprehensive reference report for shipping companies, traders, and related research institutions. The analysis focuses on understanding the port's current state and potential for growth within the context of the broader Dutch maritime landscape.