Amazon Brand Registry A Guide to Protecting Your Brand

Amazon Brand Registry A Guide to Protecting Your Brand

This article provides an in-depth analysis of the complete Amazon Brand Registry process. From registering a seller account to activating brand tools, it offers detailed steps and important considerations to help you efficiently complete the registration. By doing so, you can gain access to the powerful brand protection tools offered by the platform, build a strong brand defense, and safeguard your rights. This guide aims to help sellers navigate the intricacies of brand registry and leverage its benefits on Amazon.

12/30/2025 Logistics Encyclopedia
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Global Crackdown Urged on Counterfeit Goods Amid Economic Risks

Global Crackdown Urged on Counterfeit Goods Amid Economic Risks

The 5th Global Congress on Combating Counterfeiting and Piracy convened in Cancun, Mexico, urging the international community to intensify efforts against counterfeit goods, which pose a threat to global economic recovery. The conference highlighted the increasing trade in counterfeit products and its detrimental impact on economies and employment. Discussions focused on strategies including strengthening international cooperation, improving legislation, and raising public awareness. WIPO will host the next congress, with all parties committing to collaborative action to combat this global issue.

12/30/2025 Customs Knowledge
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Amazon Brand Registry Rejections Key Tips for Sellers

Amazon Brand Registry Rejections Key Tips for Sellers

This article provides an in-depth analysis of the common reasons for Amazon Brand Registry rejection. It offers detailed strategies, avoidance tips, and shares success stories and advice from Amazon account managers to help you successfully pass Brand Registry. This will lay a solid foundation for the long-term development of your store. The article covers key aspects like trademark issues, incorrect information, and policy violations, offering practical solutions to overcome these hurdles and ensure a smooth Brand Registry application process.

01/06/2026 Logistics Encyclopedia
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Amazon Brand Registry Key Guide for Sellers

Amazon Brand Registry Key Guide for Sellers

Amazon Brand Registry is a crucial step for sellers to protect brand rights, improve marketing effectiveness, and reduce operating costs. This article provides a detailed explanation of the significance of Brand Registry, eligibility requirements, necessary information, and operational steps. It also offers important considerations to help sellers successfully complete Brand Registry and achieve success on the Amazon platform. By registering their brand, sellers can unlock powerful tools and features that enhance their brand presence and combat counterfeit products.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Face Malicious Takedowns Amid Holiday Rush

Amazon Sellers Face Malicious Takedowns Amid Holiday Rush

Amazon US sellers of popular Christmas products are facing a wave of malicious takedowns, leading to copyright extortion and sales losses. This article analyzes the reasons behind the frequent malicious complaints and provides sellers with strategies to cope. It also calls on the platform to strengthen supervision, create a fair competitive environment, and protect the rights and interests of sellers. The situation highlights the need for better IP protection mechanisms and proactive measures to combat fraudulent claims on the Amazon marketplace.

12/29/2025 Logistics Industry Insights
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Key Considerations for Patent Drafting in Romania

Key Considerations for Patent Drafting in Romania

This article provides an in-depth comparison of the capabilities and data of three major institutions in the field of patent mapping in Romania. It focuses on their ability to deliver “high-end customization and one-to-many services,” revealing the key elements for choosing a reliable partner. This analysis helps you accurately identify the optimal solution, avoid unnecessary losses, and succeed with patents in Romania. The comparison highlights crucial factors for informed decision-making in the Romanian patent landscape.

11/20/2025 Logistics Encyclopedia
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JLL Forms Task Force to Transform Retail Supply Chains

JLL Forms Task Force to Transform Retail Supply Chains

JLL introduces the Retail Industrial Transformation Framework (RITF), designed to provide retailers and their property owners with a one-stop, customized real estate solution. RITF integrates experts across retail, industrial, and capital markets to offer services including supply chain consulting, retail and e-commerce fulfillment, urban logistics, and retail property redevelopment. This framework empowers clients to navigate transformation challenges and capitalize on growth opportunities by optimizing their real estate strategies and supply chains in the evolving retail landscape.

01/21/2026 Logistics Industry Insights
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Amazon Sellers Boost Visibility with Search Term Optimization

Amazon Sellers Boost Visibility with Search Term Optimization

This article provides an in-depth analysis of Amazon Search Term optimization strategies, covering both strategic keyword placement and practical tactics. It emphasizes methods such as prioritizing core keywords, extending to scenario-based terms, and linking upstream and downstream keywords. It also highlights practical details like character limits, avoiding repetition, and preventing infringement. This helps sellers accurately target their ideal customers, increase Listing weight, and drive product traffic.

01/06/2026 Logistics Encyclopedia
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Ecommerce Sellers Face IP Risks US EU Patent Guide

Ecommerce Sellers Face IP Risks US EU Patent Guide

This article provides a practical guide for cross-border e-commerce sellers on searching design patents and trademarks in the US and Europe. It details how to effectively and quickly search for design patent and trademark information in the US and EU markets using tools like WIPO, EUIPO, and TMview, employing keywords, Locarno Classification, and International Classification. This guide helps sellers mitigate infringement risks and ensure smooth business operations.

12/31/2025 Customs Knowledge
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Smart Product Strategies Drive Crossborder Ecommerce Growth

Smart Product Strategies Drive Crossborder Ecommerce Growth

With the success of 'Nezha 2' overseas, how can cross-border e-commerce businesses capitalize on its popularity legally and compliantly? This article offers a 'Deconstruction-Normalization' approach. It suggests extracting elements from the movie, such as the double buns, Qiankun Circle, Wind Fire Wheels, and lotus flowers, and creatively integrating them into everyday product designs. Combined with targeted marketing, this strategy helps sellers avoid copyright infringement risks and boost sales.

02/03/2026 Customs Knowledge
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