Amazon Sellers Adopt Six Ad Strategies Amid Pandemic

Amazon Sellers Adopt Six Ad Strategies Amid Pandemic

This article provides an in-depth analysis of Amazon sales trends during the pandemic and offers six key advertising strategies for sellers. These strategies include category focus, logistics optimization, inventory management, new product launches, data-driven insights, and customer relationship management. The aim is to help sellers navigate challenges, seize opportunities, and achieve business growth. Furthermore, the article provides advanced reading resources on Amazon Advertising to help sellers deepen their understanding of advertising strategies.

12/30/2025 Logistics Industry Insights
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Top Amazon FBA Product Categories for High Growth

Top Amazon FBA Product Categories for High Growth

This article delves into five high-potential product categories on the Amazon FBA platform: consumer electronics, apparel accessories, home & outdoor, health & beauty, and toys & children's products. For each category, the market advantages, product selection strategies, and operational key points are analyzed. The aim is to help e-commerce sellers better leverage FBA services to improve sales performance and market competitiveness. This guide provides insights into optimizing product choices and operational practices within the FBA framework.

01/16/2026 Logistics Encyclopedia
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Duluth Trading Boosts Profits with Inventory Optimization

Duluth Trading Boosts Profits with Inventory Optimization

Duluth Trading Co. achieved significant inventory reduction and improved profitability by cutting SKUs, optimizing inventory management processes, building an automated distribution center, and implementing data-driven inventory allocation. Their success demonstrates that establishing a robust inventory management system is crucial for companies seeking substantial performance improvements. The key initiatives included streamlining product offerings, leveraging automation in logistics, and using data analytics to make informed decisions about inventory levels and distribution, ultimately leading to greater efficiency and profitability.

01/15/2026 Warehousing
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Brazils Aviation Industry Criticizes Santos Dumont Airport Restrictions

Brazils Aviation Industry Criticizes Santos Dumont Airport Restrictions

IATA expresses concern over Brazil's decision to restrict routes at Santos Dumont Airport, arguing it limits consumer choice, harms the aviation value chain, violates international rules, and reduces Brazil's market attractiveness. IATA urges the Brazilian government to reconsider the decision and suggests alternative solutions. These include strengthening Galeão Airport's infrastructure, improving transportation connections, and developing differentiated positioning for both airports to promote balanced development in Rio de Janeiro. The association believes these measures would be more effective in achieving the government's objectives without negatively impacting the aviation industry.

01/19/2026 Logistics Industry Insights
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ISAGO Certification Enhances Ground Handling Safety and Efficiency

ISAGO Certification Enhances Ground Handling Safety and Efficiency

This article provides an in-depth analysis of IATA's ISAGO certification, aiming to help ground handling service providers understand its value and prepare for a successful audit. It covers ISAGO standard interpretation, detailed certification processes, key audit preparation points, safety management system construction, a detailed explanation of each GOSM chapter, and post-audit improvement measures. Through this learning, companies can improve operational efficiency, reduce safety risks, and enhance market competitiveness. It serves as a practical guide to navigating the complexities of ISAGO compliance and achieving operational excellence.

01/20/2026 Logistics Encyclopedia
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Integrated Logistics The New Normal for Optimizing Global Supply Chains

Integrated Logistics The New Normal for Optimizing Global Supply Chains

This article explores integrated logistics as a solution for modern supply chain management, emphasizing its potential to enhance logistics efficiency through information sharing and technological innovation. Despite the challenges faced in its implementation, integrated logistics has become a new norm driving corporate competitiveness and global economic development.

07/23/2025 Logistics
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Mscs Ireefer Enhances Cold Chain Transparency Globally

Mscs Ireefer Enhances Cold Chain Transparency Globally

Mediterranean Shipping Company (MSC) has launched iReefer, a service leveraging IoT technology for real-time monitoring of refrigerated containers, enhancing transparency and reliability in cold chain transportation. The service offers 24/7 monitoring, anomaly alerts, and data analytics, catering to temperature-sensitive goods like food and pharmaceuticals. It aims to reduce spoilage risks, improve efficiency, and drive the digital transformation of the cold chain logistics industry. Customers can register for iReefer through the MSC website or offices.

11/03/2025 Logistics
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Courier Services Innovate to Boost Speed and Efficiency

Courier Services Innovate to Boost Speed and Efficiency

The express delivery industry is undergoing unprecedented transformation. This paper analyzes the current situation and challenges, proposing three core drivers: technological innovation, service optimization, and management upgrade. It details the implementation steps, risk response, and effectiveness evaluation of new solutions, aiming to help express delivery companies enhance their competitiveness and succeed in the future. The study emphasizes leveraging technology to improve efficiency, streamlining logistics processes, and implementing smart delivery systems to stay ahead in the rapidly evolving market.

12/30/2025 Logistics Industry Insights
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Shanghai Port Enhances Container Shipping Efficiency

Shanghai Port Enhances Container Shipping Efficiency

This article provides a detailed analysis of Shanghai Port's shipping container operation process, comparing it with Shenzhen Port. It elaborates on key aspects such as container entry and customs clearance time. Through specific case studies, it offers practical operational guidance and risk control advice for freight forwarding companies and foreign trade businesses, aiming to improve freight efficiency and reduce operating costs. The analysis focuses on streamlining processes and minimizing delays related to customs and container handling within the Shanghai port environment.

08/23/2025 Logistics Encyclopedia
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Freight Forwarding Challenges Damage Discrepancies Fees

Freight Forwarding Challenges Damage Discrepancies Fees

This article addresses common issues encountered by newcomers in freight forwarding, such as responsibility for container damage, discrepancies between bill of lading and customs declaration names, and EDI fees. It provides detailed analysis, solutions, and precautions to help beginners quickly grasp industry knowledge and enhance their professional skills. The guide aims to equip new freight forwarders with practical insights to navigate potential pitfalls and improve their operational efficiency, ensuring smoother and more successful transactions.

08/22/2025 Logistics Encyclopedia
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