Amazon Advertisers Shift from Ineffective Refined Strategies

Amazon Advertisers Shift from Ineffective Refined Strategies

This article delves into the common pitfall of "over-granularity" in Amazon advertising, revealing its negative impacts through case studies. It emphasizes that true precision operation should leverage intelligent tools, such as Youmai Cloud's Advertising GPS feature, to achieve intelligent control of advertising, improve efficiency and accuracy, and ultimately achieve a leap in advertising performance. The article advocates for a balanced approach, using smart technology to refine targeting and bidding strategies for optimal results, rather than relying solely on manual, overly-detailed adjustments.

01/06/2026 Logistics Industry Insights
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Inkzhengs Smart Drying Tech Enhances Coated Paper Printing Efficiency

Inkzhengs Smart Drying Tech Enhances Coated Paper Printing Efficiency

YinZhiMing digital inkjet rotary printing press features intelligent drying technology, specifically developed for coated paper printing. It utilizes intelligent infrared heating and air circulation technology, along with specialized fast-drying inks, to achieve deep ink curing, enhancing printing efficiency and adhesion. Furthermore, it incorporates green recycling technology to reduce energy consumption and VOC emissions, meeting environmental requirements. This equipment is suitable for various applications, offers user-friendly operation, reduces reliance on manual labor, and provides free paper testing to validate its technological value.

01/23/2026 Logistics Encyclopedia
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Dreametech Expands into Smart Lighting Market

Dreametech Expands into Smart Lighting Market

Dreame Technology, a unicorn with 15 billion in revenue, has entered the lighting market, launching eye-protecting desk lamps, floor lamps, and innovatively, a floor lamp with a built-in hair dryer. This move is a significant step in building its full-scene intelligent ecosystem and aligns with the lighting industry's shift from functional lighting to intelligent and healthy light environment solutions. Numerous technology, home furnishing, and appliance companies are joining the fray, collectively driving the transformation of the lighting industry.

01/28/2026 Logistics Industry Insights
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HT Aero Advances Urban Air Mobility Innovation

HT Aero Advances Urban Air Mobility Innovation

HT Aero is committed to creating safe, intelligent, and convenient flying car solutions, driving the development of the low-altitude economy. With robust R&D capabilities, advanced technology platforms, and a complete industrial chain layout, HT Aero has achieved innovative breakthroughs in areas such as modular design, panoramic cockpit experience, and intelligent driving, leading the future of mobility. Moving forward, HT Aero will continue to expand low-altitude application scenarios and service networks, providing humanity with richer and more diverse travel options.

01/30/2026 Logistics Industry Insights
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Logistics Sector Transforms Amid Delistings Ecommerce Shifts

Logistics Sector Transforms Amid Delistings Ecommerce Shifts

The logistics industry is undergoing profound changes. Deppon delisted seeking transformation, e-commerce platforms competed for transportation capacity with Spring Festival subsidies, and ZTO Express led in scale. Schneider Electric's Wuhan factory was recognized for smart manufacturing, J&T Express accelerated infrastructure development, China Southern Airlines Logistics achieved record-high cargo volume, Walker Vifaa Technology aimed for IPO, Jiushi Intelligent obtained unmanned vehicle licenses, and Cainiao's overseas warehouse orders grew. Companies are seeking change and innovation in competition, embracing intelligent manufacturing and globalization.

02/03/2026 Logistics
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Easytrans Warehouse System Drives 68 Growth in Crossborder Ecommerce

Easytrans Warehouse System Drives 68 Growth in Crossborder Ecommerce

EJT Overseas Warehouse System provides digital and intelligent warehousing and logistics solutions for cross-border e-commerce sellers. Key features include multi-platform integration, automated operations, and compliance assurance. It significantly improves order processing efficiency, reduces operating costs, and ensures data security. The system empowers businesses to achieve efficient, compliant, and intelligent management of overseas warehousing, facilitating successful expansion into global markets. It helps companies streamline their supply chain and improve customer satisfaction through optimized inventory management and faster delivery times.

02/05/2026 Warehousing
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AI and Realtime Data Revolutionize Global Supply Chains

AI and Realtime Data Revolutionize Global Supply Chains

Modern Yard Management Systems (YMS) are transforming supply chain operations by optimizing vehicle flow, enhancing real-time visibility, and improving dock scheduling efficiency. Facing evolving trade policies and market uncertainty, businesses need to embrace digitalization, strengthen collaboration, and improve risk management to navigate challenges and maintain competitiveness. The application of AI in freight bill payment and Transportation Management Systems (TMS) is further enhancing supply chain transparency and control.

01/30/2026 Logistics Industry Insights
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Armenia Boosts Customs Oversight with WCO Risk Management Aid

Armenia Boosts Customs Oversight with WCO Risk Management Aid

The World Customs Organization (WCO) supports Armenia in enhancing its customs risk management and post-clearance audit capabilities, aiming to establish an efficient "Blue Lane" to promote trade facilitation. Through diagnostic assessments, the development of risk management systems, the improvement of post-clearance audit systems, and the construction of the "Blue Lane," Armenian Customs is moving towards modernization and intelligence. This progress contributes significantly to trade security and economic development.

02/03/2026 Customs Knowledge
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Data Analytics Boosts Efficiency in Global Air Cargo

Data Analytics Boosts Efficiency in Global Air Cargo

This paper analyzes the entire international air freight line process from a data analyst's perspective, revealing the data-driven strategies behind its efficient operation. From front-end cargo preparation and capacity matching to back-end customs clearance and last-mile delivery, data analysis enables intelligent decision-making in each step, improving efficiency and reducing costs. Building an intelligent air freight line ecosystem, achieving data sharing, real-time monitoring, and continuous optimization, is crucial for enhancing competitiveness. This data-centric approach optimizes the entire logistics chain.

01/05/2026 Logistics
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Smart Shipping Tech Replaces Handwritten Labels in Delivery Industry

Smart Shipping Tech Replaces Handwritten Labels in Delivery Industry

This paper explores how to leverage intelligent methods to move away from traditional handwritten waybills and enjoy a convenient and efficient shipping experience. It details the online shipping process, the advantages of smart shipping, packaging tips, and frequently asked questions. Furthermore, it looks into the future development trends of intelligent shipping. The aim is to help readers easily master smart shipping techniques and improve their quality of life. By embracing technology, individuals can simplify the shipping process and enjoy a more streamlined and user-friendly experience.

12/30/2025 Logistics Encyclopedia
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