US Rail Freight Data Shows Mixed Economic Signals

US Rail Freight Data Shows Mixed Economic Signals

According to the Association of American Railroads, U.S. rail carloads decreased by 2% year-over-year last week, while intermodal traffic increased by 2.8%. For the first 41 weeks of the year, carload volume showed a slight increase, while intermodal volume experienced a decline. These figures provide insights into the current state of the freight transportation sector and can be used as economic indicators, reflecting overall business activity and consumer demand.

02/11/2026 Logistics
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TD Cowen Index Tracks Volatility in Trucking Parcel and LTL Markets

TD Cowen Index Tracks Volatility in Trucking Parcel and LTL Markets

The TD Cowen-AFS Freight Index indicates a weak but optimistic trucking market. The express sector is significantly impacted by pricing strategies. LTL (Less-Than-Truckload) pricing remains stable, but pricing discipline may be loosening. Despite soft demand, there are positive indicators emerging. The index serves as a valuable decision-making resource for participants in the freight market, providing insights into current conditions and potential future trends across various transportation modes.

Peru Enhances Trade with Datadriven SAFE System Upgrade

Peru Enhances Trade with Datadriven SAFE System Upgrade

This paper analyzes the WCO's support for Peru in consolidating the SAFE Framework, exploring Peru's efforts and future plans in implementing it. It emphasizes that a data-driven approach is central to the SAFE Framework and proposes indicators for evaluating its effectiveness. This provides a data analyst's perspective on Peru's trade development, aiming to contribute to a better understanding and implementation of the SAFE framework in the country.

Logistics Firms Adopt New Strategies to Enhance Performance

Logistics Firms Adopt New Strategies to Enhance Performance

This article deeply analyzes five common cognitive biases in the development of logistics companies: shortsightedness, neglecting processes, opportunism, prioritizing speed over quality, and relying on personal rule. For each bias, it proposes specific solutions, emphasizing the importance of developing long-term strategies, building standardized processes, continuous investment, ensuring safety and reliability, and establishing standardized management systems. The aim is to help logistics companies enhance their core competitiveness and achieve sustainable development.

IATA Introduces Safety Tool to Boost Airline Performance

IATA Introduces Safety Tool to Boost Airline Performance

The International Air Transport Association (IATA) has released the I-ASC Aviation Safety Culture Survey Tool to help airlines assess, benchmark, and improve their safety culture. The tool evaluates nine key drivers, providing quantitative and qualitative data to support the development of improvement plans. It offers industry benchmarking, risk identification, global coverage, and continuous improvement tracking capabilities. This helps airlines enhance their safety performance by providing actionable insights and facilitating a proactive approach to safety management. Ultimately, the I-ASC tool aims to foster a stronger safety culture within the aviation industry.

01/05/2026 Airlines
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Amazon Launches Ad Tools to Boost Seller Performance

Amazon Launches Ad Tools to Boost Seller Performance

Amazon Advertising recently launched two new beta features: 'Campaign Manager - Budget' and 'Campaign Manager - Products'. These provide sellers with more granular data analysis tools. The former helps sellers monitor budget usage in real-time, while the latter analyzes advertising performance at the SKU level. This enables sellers to develop more precise advertising strategies and improve advertising effectiveness, leading to better ROI and optimized campaign performance.

Facebook Ads Fixing Zero Spend and Boosting Performance

Facebook Ads Fixing Zero Spend and Boosting Performance

This article delves into the common reasons for a 24-hour zero spend issue in Facebook ad accounts, including budget-audience mismatch, account review, improper bidding strategies, and landing page/ad content problems. It also provides practical tips for optimizing ad budgets, such as optimizing ad scheduling and setting/adjusting cost budgets appropriately. The aim is to help readers solve ad delivery challenges and improve ad performance.

Datadriven Tactics Boost Amazon Ad Performance for Variations

Datadriven Tactics Boost Amazon Ad Performance for Variations

This article provides an in-depth analysis of Amazon variant listing advertising strategies, emphasizing the importance of data-driven decision-making. It covers accumulating data through automatic campaigns, precisely targeting keywords, flexibly adjusting budgets and bids, monitoring inventory, promptly stopping losses, and avoiding common mistakes. The goal is to create high-performing variant combinations and improve advertising ROI. By leveraging data insights and optimizing campaign parameters, sellers can effectively promote their variant listings and achieve better results on Amazon.

Top Data Analytics Tools to Enhance Instagram Performance

Top Data Analytics Tools to Enhance Instagram Performance

Tired of manually analyzing Instagram data? This article highlights 14 practical analytics tools covering official analytics, hashtag optimization, influencer search, and content management. These tools help you gain precise insights into user behavior, optimize your marketing strategies, and boost brand influence. Learn how to leverage these tools to understand your audience, track performance, and improve your Instagram presence. Stop guessing and start using data to make informed decisions and achieve your marketing goals.

Googles Performance Max Boosts Black Friday Sales Strategies

Googles Performance Max Boosts Black Friday Sales Strategies

This article delves into advertising strategies for maximizing performance during Black Friday, covering consumer shopping behavior analysis, ad structure design, creative optimization, and product feed enhancement. It aims to assist cross-border e-commerce sellers in creating cost-effective advertising campaigns to stand out during the Black Friday promotion. The article provides insights on how to leverage data and optimize various aspects of advertising to achieve the best possible return on investment during this crucial sales period.