Crossborder Ecommerce Brands Embrace Shortform Video Marketing

Crossborder Ecommerce Brands Embrace Shortform Video Marketing

This paper explores short video marketing strategies for cross-border e-commerce, covering platform selection, content creation, interaction, and data analysis. It aims to help sellers break through in overseas markets by providing practical guidance on leveraging short videos to reach international audiences. The study emphasizes the importance of understanding cultural nuances and adapting content to resonate with different target markets. Furthermore, it highlights the significance of tracking key performance indicators (KPIs) to optimize campaigns and maximize return on investment.

12/30/2025 Logistics Industry Insights
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Ecommerce Platform Shumo Shuts Down Disrupting Sellers

Ecommerce Platform Shumo Shuts Down Disrupting Sellers

The alleged suspension of operation of the cross-border e-commerce product selection tool "ShuMo" has attracted industry attention. User feedback indicates service interruption, changes in the company's main entity, and internal documents reveal losses and work stoppage. Competitors are seizing the opportunity to grab market share. This situation serves as a reminder for sellers to carefully select service providers to ensure business stability and continuity. The future of ShuMo and its impact on the market remain uncertain, urging caution among users.

12/30/2025 Logistics Industry Insights
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Ebay Sellers Guide Launching and Optimizing Online Stores

Ebay Sellers Guide Launching and Optimizing Online Stores

This article provides a detailed guide to eBay product selection optimization and store setup processes. It covers essential steps such as choosing the right account type, registering a business account, configuring account preferences, and creating and managing listings. Mastering these techniques will help you successfully launch your eBay store and tap into the potential of cross-border e-commerce. Learn how to optimize your product listings for better visibility and sales, and navigate the key aspects of setting up a successful eBay business.

12/30/2025 Customs Knowledge
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Ebay Sellers Boost Sales with Optimized Images Top Products

Ebay Sellers Boost Sales with Optimized Images Top Products

This article delves into eBay main image optimization and the boutique model. It emphasizes the importance of high-quality product images and details various main image optimization techniques, including background selection, size specifications, mobile optimization, multi-angle display, and close-up lens usage. Furthermore, it explains the core of the boutique model, which involves identifying "cash cows" and "profit kings" through sales and profit analysis. By concentrating resources on creating bestsellers, the overall competitiveness of the store can be improved.

12/30/2025 Customs Knowledge
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Pinduoduo Expands Crossborder Sourcing for Businesses

Pinduoduo Expands Crossborder Sourcing for Businesses

This article details how cross-border e-commerce sellers can efficiently collect Pinduoduo products and list them in their overseas stores using data collection tools like Tongtool Listing. It covers pre-collection preparations, two collection methods, post-collection processing and listing procedures, and the selection and precautions of collection tools. The aim is to help sellers simplify the listing process, expand sourcing channels, and improve operational efficiency. The article provides practical guidance for streamlining product acquisition from Pinduoduo for cross-border sales.

12/30/2025 Customs Knowledge
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Amazon Japan Expands Crossborder Ecommerce Opportunities

Amazon Japan Expands Crossborder Ecommerce Opportunities

This article provides an in-depth analysis of the market potential, consumer habits, and product selection strategies for Amazon Japan. It highlights that while the Japanese market offers opportunities, it also presents challenges such as language and cultural differences, and increasing competition. The article recommends that sellers conduct thorough market research, develop localized operational strategies, and carefully evaluate the market before entering, in order to achieve success on Amazon Japan. Careful planning is key to navigating this unique e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Douyin Store Merchants Guide Datadriven Business Models

Douyin Store Merchants Guide Datadriven Business Models

This article provides an in-depth analysis of three business models under the new TikTok Shop policies: merchant mode, influencer mode, and hybrid mode. It compares their advantages, disadvantages, and applicable scenarios, offering a selection guide and data analysis. The aim is to help merchants make informed decisions based on their own circumstances and seize the opportunities in TikTok e-commerce. This guide helps businesses understand which model best suits their needs to maximize success within the platform's evolving landscape.

12/30/2025 Logistics Industry Insights
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Guide to Cutting Shipping Costs for Bubble Goods

Guide to Cutting Shipping Costs for Bubble Goods

This article provides an in-depth analysis of the volumetric weight calculation formula for international express shipping. Addressing the high freight costs associated with bulky, lightweight goods, it offers optimization solutions from multiple perspectives, including packaging compression, channel selection, and billing strategies. The aim is to help cross-border e-commerce sellers and international trade professionals effectively reduce shipping costs and increase profit margins. By understanding and implementing these strategies, businesses can significantly improve their bottom line in the competitive global market.

01/15/2026 Logistics Encyclopedia
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Charter Vs Standard Air Freight Cost Differences Explained

Charter Vs Standard Air Freight Cost Differences Explained

This article delves into the price differences between charter and regular international air freight. It compares and analyzes them from multiple perspectives, including billing logic, cost structure, price fluctuations, surcharges, hidden costs, and risk assumption. Based on varying cargo volumes, it provides targeted selection recommendations to help businesses make more informed transportation decisions. The analysis aims to provide clarity on the cost implications of each option, enabling businesses to optimize their air freight strategies and potentially reduce overall transportation expenses.

01/15/2026 Logistics Encyclopedia
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Ocean Freight Delays Direct Vs Transshipment Routes to US Europe

Ocean Freight Delays Direct Vs Transshipment Routes to US Europe

This paper delves into the transit time differences between direct and transshipment ocean shipping from China to major European and American ports. Providing reference data for December 2025, it reveals influencing factors such as transshipment processes and route selection. Practical recommendations are offered to help businesses optimize logistics plans, reduce costs, and improve supply chain efficiency. The analysis aims to provide insights for selecting the most efficient shipping options based on time sensitivity and cost considerations, ultimately benefiting businesses engaged in international trade.

12/15/2025 Logistics
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