Chinas Tech Giants Pivot to Short Video and Local Services

Chinas Tech Giants Pivot to Short Video and Local Services

This article summarizes recent key trends in the internet business sector, including YY Live's foray into short dramas, organizational restructuring of Douyin's local life services, and Ele.me's internal testing of merchant fan group features. It also analyzes the financial reports of several internet companies, showcasing industry development trends and the challenges they face. The analysis provides insights into the evolving landscape of internet business and the strategic adjustments companies are making to navigate the competitive environment.

Roadrunner Acquires Rich Logistics for 48M to Expand Usmexico Crossborder Operations

Roadrunner Acquires Rich Logistics for 48M to Expand Usmexico Crossborder Operations

RRTS (Luluda Transportation Group) acquired Ruichi Logistics for $48 million, aiming to expand its complete vehicle transportation business and broaden its US-Mexico cross-border freight corridor. Ruichi Logistics possesses strengths in cross-border transportation and the automotive industry, which is expected to enhance RRTS's profitability. This acquisition is part of RRTS's aggressive expansion strategy but also faces challenges such as integration and market competition. The deal is expected to strengthen RRTS's position in the North American market.

02/11/2026 Logistics
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Cirque Du Soleils Rise and Fall Lessons for Entertainment Industry

Cirque Du Soleils Rise and Fall Lessons for Entertainment Industry

Cirque du Soleil, once a global phenomenon that revolutionized circus performance, is now facing a debt crisis. This article analyzes its remarkable journey from street performers to a world-class entertainment group, highlighting the vulnerabilities of its single-revenue stream business model and lack of risk awareness. It offers valuable lessons for business operators, emphasizing the importance of diversified operations, robust risk management strategies, and continuous innovation to adapt to changing market conditions and ensure long-term sustainability.

Kwai Advertisers Adopt Threetier Strategy for Better Results

Kwai Advertisers Adopt Threetier Strategy for Better Results

This article provides an in-depth analysis of the three-layer account structure (Account, Ad Group, Ad) within the Kwai advertising platform. It elaborates on the functional positioning, key settings, and practical applications of each layer. Through case study analysis, it offers advertisers systematic strategies for managing ad campaigns, improving placement efficiency, and enhancing overall performance. The focus is on providing actionable insights for optimizing Kwai ad spend and achieving better results in cross-border e-commerce.

Google Search Ad Rankings Key Factors Beyond Bidding

Google Search Ad Rankings Key Factors Beyond Bidding

This article delves into the key factors influencing Google Search Ads ranking, highlighting that high bids alone don't guarantee top positions. It emphasizes the importance of Quality Score, historical performance, ad extensions, landing page quality, ad group structure, and competitor analysis. This provides guidance for independent website sellers to optimize their advertising strategies and improve ad performance, ultimately driving more relevant traffic and conversions. Understanding these factors is crucial for achieving a competitive edge in the Google Ads landscape.

Kaishans Geothermal Ammonia Project Boosts East Africas Clean Energy

Kaishans Geothermal Ammonia Project Boosts East Africas Clean Energy

Kaisan Group of China is investing in Kenya to build the world's first geothermal-powered green ammonia and green fertilizer project. Utilizing Kenya's abundant geothermal resources, the project aims to produce 200,000 tons of green ammonia and green fertilizer annually. It aims to ensure Kenya's food security, reduce reliance on fertilizer imports, and promote the green energy transition in East Africa. This project serves as a model for China-Africa energy cooperation and holds significant economic and social importance.

Latin America Boosts Customs Valuation Skills in Guatemala Summit

Latin America Boosts Customs Valuation Skills in Guatemala Summit

The inaugural Regional Certification Workshop for Spanish-speaking Customs Valuation Experts was successfully held in Guatemala. It brought together customs officials from various countries to enhance their professional skills and certify them as expert trainers. The workshop established a regional expert working group to review and update WCO training materials, promoting experience exchange and knowledge sharing within the region. This initiative injects new vitality into the field of customs valuation in the Americas and the Caribbean.

East Africa Launches Customs Capacity Building Program

East Africa Launches Customs Capacity Building Program

The World Customs Organization (WCO) and Japan International Cooperation Agency (JICA) joint project, 'Train-the-Trainers Programme', has made significant progress in East Africa, enhancing customs capacity by developing a pool of post-clearance audit experts and creating training materials. The project innovatively adopted a 'virtual working group' model during the pandemic to ensure its smooth continuation. Moving forward, the project will further improve training skills and build a sustainable mechanism for customs capacity enhancement in the region.

Revised Kyoto Convention Boosts Global Trade Efficiency

Revised Kyoto Convention Boosts Global Trade Efficiency

The 15th session of the Revised Kyoto Convention (RKC) Management Committee focused on broader accession and effective implementation of the Convention, discussing key principles, challenges, and potential solutions. The meeting highlighted the RKC's crucial role in supporting the implementation of the WTO's Trade Facilitation Agreement. A decision was made to establish a new virtual working group to review and update the Convention, ensuring its adaptation to modern customs management needs. This aims to promote trade facilitation and development globally.

Independent Ecommerce Sellers Boost Growth With Google Pmax

Independent Ecommerce Sellers Boost Growth With Google Pmax

This article provides an in-depth analysis of Google PMax campaigns, offering a comprehensive guide for independent website sellers from creation to optimization. It covers key aspects such as ad goal selection, budget bidding strategies, asset group optimization, and audience signal targeting. Addressing frequently asked questions, this guide empowers sellers to effectively leverage PMax to improve performance. Learn how to maximize your return on investment and drive conversions with PMax ads for your independent online store.