Amazon Sellers Adopt Strategies to Lower High Ad Costs

Amazon Sellers Adopt Strategies to Lower High Ad Costs

Don't directly compete for expensive keywords on Amazon. Gradually reduce your reliance on high bids by focusing on long-tail keywords, improving organic rankings, and optimizing your product listings. This allows you to acquire high-quality traffic at a lower cost. By strategically refining your approach, you can minimize spending on competitive keywords and achieve sustainable, cost-effective growth on the Amazon platform, maximizing your return on investment.

12/30/2025 Logistics Industry Insights
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Ebay Sellers Boost Sales with Keyword Optimization Strategies

Ebay Sellers Boost Sales with Keyword Optimization Strategies

This article delves into the significance of eBay keyword optimization, providing a detailed introduction to practical tools like WordTracker, Terapeak, and Google Keyword Planner. It shares actionable techniques including precise targeting, long-tail keyword expansion, and strategic placement. Furthermore, it emphasizes crucial title optimization considerations, aiming to help users create top-selling products and achieve sales growth on eBay. The guide provides actionable advice for improving product visibility and driving traffic.

12/30/2025 Logistics Encyclopedia
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NOR Containers Gain Traction As Costeffective Shipping Option

NOR Containers Gain Traction As Costeffective Shipping Option

"Cold High Cube Substitution" refers to using refrigerated high cube containers to transport general cargo (without refrigeration) when standard containers are scarce. This paper analyzes its causes, specific characteristics, and precautions. It highlights key factors like internal volume, cargo suitability, and potential odors. By comparing its advantages and disadvantages, this analysis aims to provide readers with a comprehensive understanding of this ocean freight term and help them avoid potential risks. The study emphasizes the importance of careful consideration before opting for this substitution method.

09/26/2025 Logistics Encyclopedia
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Uschina Trade War Disrupts Shipping Alters Supply Chains

Uschina Trade War Disrupts Shipping Alters Supply Chains

Escalating US-China trade tensions have led some international brands to suspend ocean freight from China to the US. The Port of Los Angeles is experiencing a surge in canceled sailings, posing difficult choices for businesses. While short-term freight volume data remains acceptable, a decline is anticipated in the second half of the year. The trade friction may trigger a reshaping of supply chains, requiring businesses to proactively address challenges and seize opportunities. Companies must adapt to the evolving landscape to maintain competitiveness.

11/03/2025 Logistics
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FOB Airport Pricing Key to Mitigating Air Freight Risks

FOB Airport Pricing Key to Mitigating Air Freight Risks

This article provides an in-depth analysis of FOB Airport Price in international air freight, clarifying its price composition, risk transfer mechanisms, and the division of responsibilities between buyers and sellers. By comparing it with traditional FOB, the article highlights the unique application of FOB Airport Price in air freight trade. The aim is to help practitioners mitigate trade risks and ensure smooth transactions. It covers key aspects like price calculation, responsibilities of each party involved, and potential pitfalls to avoid when using this specific trade term.

11/03/2025 Logistics Encyclopedia
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Cathay Pacific Cargo Volumes Jump As Uschina Trade Eases

Cathay Pacific Cargo Volumes Jump As Uschina Trade Eases

Cathay Pacific saw a significant increase in international air cargo volume in May, boosted by easing US-China trade tensions and increased capacity. Cargo volume rose by 8.1% year-on-year to 734 million FTKs, with tonnage up by 12.2%. The suspension of US-China tariffs boosted short-term demand, with strong performance in live animal transport. Market sentiment is expected to remain stable in June, but close attention to market dynamics is needed. Hong Kong airport's cargo volume growth slowed, with transit cargo providing support.

06/23/2025 Logistics
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Douyin Sellers Boost Sales with Free Product Selection Tips

Douyin Sellers Boost Sales with Free Product Selection Tips

This article reveals four free and effective methods for Douyin Shop product selection, including leveraging e-commerce compass industry rankings, Douyin product rankings, blue ocean product selection strategies, and optimizing product titles through search term selection. It emphasizes the importance of combining product selection with operations and reminds readers to choose products rationally, avoid blindly following trends, and continuously learn to adapt to the rapid changes in Douyin e-commerce. This approach ensures sustainable growth and avoids common pitfalls associated with impulsive decision-making.

01/06/2026 Logistics Encyclopedia
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Procurement Leaders Urged to Rebuild Supplier Trust

Procurement Leaders Urged to Rebuild Supplier Trust

The term 'trust' is often misused in procurement, conflated with performance and reliability. It's crucial to differentiate trust from confidence, distinguishing between trusting suppliers, the company, and oneself. Reserve trust for truly trustworthy partners, fostering transparent and fair collaborations. By doing so, we can restore trust to its rightful value, moving beyond mere expectation of performance to a genuine belief in the partner's integrity and commitment. This approach allows for stronger, more resilient supplier relationships built on a foundation of mutual respect and ethical conduct.

01/19/2026 Logistics Industry Insights
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US Retail Imports Set for Moderate Rise Data Shows

US Retail Imports Set for Moderate Rise Data Shows

The National Retail Federation's Port Tracker report indicates modest growth for the US retail sector in the coming months, despite economic headwinds. By analyzing container import volumes at major ports, the report forecasts retailers' preparedness for back-to-school and holiday shopping seasons. This provides valuable insights for retailers to plan inventory and optimize their supply chains. The data reflects anticipated consumer demand and helps businesses navigate potential disruptions, offering a crucial perspective on the retail landscape's near-term performance based on import trends.

01/19/2026 Logistics
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