Amazon Prime Discounts Boost Sales Using Reference Pricing

Amazon Prime Discounts Boost Sales Using Reference Pricing

Amazon's updated Prime Exclusive Discount policy emphasizes the importance of the reference price. Sellers must accurately set the Manufacturer's Suggested Retail Price (MSRP) or market price to meet discount requirements and attract buyers. Failure to set a reference price will affect participation in promotional activities. Sellers are advised to set it in advance to seize sales opportunities. This ensures eligibility for Prime discounts and helps customers perceive the value of the offer, ultimately boosting sales on Amazon.

01/05/2026 Logistics
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Shenzhen To Penang Air Freight Price Analysis What You Need To Know About Costs And Flight Details

Shenzhen To Penang Air Freight Price Analysis What You Need To Know About Costs And Flight Details

This article analyzes the air freight costs and flight information from Shenzhen (Bao'an International Airport) to Penang (Penang International Airport). It provides detailed information on the rates for various types of goods, flight schedules, cost components, and important considerations, serving as a practical reference for readers with cross-border transportation needs.

07/28/2025 Logistics
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FOB Airport Pricing Key to Mitigating Air Freight Risks

FOB Airport Pricing Key to Mitigating Air Freight Risks

This article provides an in-depth analysis of FOB Airport Price in international air freight, clarifying its price composition, risk transfer mechanisms, and the division of responsibilities between buyers and sellers. By comparing it with traditional FOB, the article highlights the unique application of FOB Airport Price in air freight trade. The aim is to help practitioners mitigate trade risks and ensure smooth transactions. It covers key aspects like price calculation, responsibilities of each party involved, and potential pitfalls to avoid when using this specific trade term.

11/03/2025 Logistics Encyclopedia
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Chinas Stainless Steel Prices Hit RMB 14000ton Amid Demand Doubts

Chinas Stainless Steel Prices Hit RMB 14000ton Amid Demand Doubts

On January 15, 2026, cold-rolled stainless steel prices exceeded 14,000 yuan/ton, but market acceptance remained limited, leading to a price inversion in the spot market. Weak downstream demand is restricting further price increases, and prices may face downward pressure in the short term. The balance between supply and demand will determine the long-term price trend. Businesses should closely monitor market dynamics.

01/26/2026 HS Code Query
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Comprehensive Analysis of Air Freight Prices in Zhengzhou

Comprehensive Analysis of Air Freight Prices in Zhengzhou

This article discusses air freight rates from Zhengzhou to multiple international destinations, highlighting potential price fluctuations during peak seasons and providing key shipping information and recommendations. Common destinations include Frankfurt, Helsinki, and Düsseldorf, all with a base transport price of 145.0 yuan. Special destinations like Riyadh and Munich also have a price of 145.0 yuan, but the weight of goods may differ slightly. Customers are advised to confirm shipping conditions in practice.

07/22/2025 Logistics
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SE Asia Ecommerce Growth Challenges Crossborder Sellers

SE Asia Ecommerce Growth Challenges Crossborder Sellers

This paper analyzes challenges in the Southeast Asian cross-border e-commerce market, including relatively low GDP, cultural and religious fragmentation, and economic vulnerability. It points out that the market is long dominated by low-priced goods, making it difficult for premium sellers to thrive. The study suggests sellers conduct rational analysis and choose markets more suitable for their own development.

01/04/2026 Logistics Industry Insights
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Google Ads Retargeting Boosts New Website Traffic

Google Ads Retargeting Boosts New Website Traffic

Struggling with low website traffic and ineffective Google Ads remarketing? This article shares a "leveraging" strategy. Attract potential customers to your website through display ads to build an initial audience. Then, utilize search ads to precisely target this accumulated audience. This approach aims to achieve low-cost, high-conversion marketing results by first expanding reach and then narrowing focus for effective remarketing.

01/04/2026 Logistics Encyclopedia
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