Vietnams Digital Media Boom Driven by Pandemic Gen Z

Vietnams Digital Media Boom Driven by Pandemic Gen Z

A YouGov report indicates that the pandemic has accelerated digital media consumption growth in Vietnam, with significant increases in social media engagement and streaming usage. Gen Z dominates music streaming, while Baby Boomers prefer video-on-demand. Radio, podcasts, and streaming video hold immense potential. Businesses need to pay attention to user differences, address the challenge of fake news, and seize market opportunities. The report highlights the evolving digital landscape and the need for tailored strategies to effectively reach diverse consumer segments in Vietnam.

01/16/2026 Logistics Industry Insights
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RMB Rise Boosts Crossborder Ecommerce Prospects

RMB Rise Boosts Crossborder Ecommerce Prospects

The RMB exchange rate breaking 7 against the US dollar presents opportunities for cost reduction and efficiency improvement in cross-border e-commerce. RMB appreciation reduces exchange rate risk, increases cash flow, and enhances market competitiveness. Leveraging overseas warehouses can improve logistics efficiency and reduce transportation risks. Cross-border e-commerce sellers should seize this opportunity to optimize operations and achieve profit growth. The rising RMB provides a favorable environment for businesses to expand their global reach and improve profitability by strategically managing currency fluctuations and logistics.

01/16/2026 Logistics Industry Insights
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Freight Market Shifts Under Tariffs and Demand TD Cowenafs Index

Freight Market Shifts Under Tariffs and Demand TD Cowenafs Index

The TD Cowen/AFS Freight Index report indicates that tariff policies, declining consumer confidence, and changes in carrier pricing strategies are impacting the freight market. In trucking, front-loading of inventory is driving up rates, but increased short-haul shipments are lowering overall costs. For parcel, carriers are adjusting prices more frequently, and fuel surcharges are rising, but sales growth faces challenges. In LTL, pricing remains strong despite economic headwinds. The report highlights the complex interplay of factors influencing freight costs and volumes across different transportation modes.

01/15/2026 Logistics Industry Insights
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Container Shipping Industry Aims for Recovery in 2026 After Volatile Year

Container Shipping Industry Aims for Recovery in 2026 After Volatile Year

The container shipping market in 2025 is turbulent, marked by fluctuating freight rates, regional divergence, the Red Sea crisis, and disruptions from trade policies. Oversupply coexists with fragmented demand, putting pressure on the Europe route while Southeast Asia shines. Looking ahead to 2026, capacity growth is expected to slow, narrowing the supply-demand gap. The resumption of shipping through the Red Sea is a crucial variable. To navigate these challenges and seize opportunities, companies need to diversify their strategies, refine their services, and strengthen risk management.

12/30/2025 Logistics Industry Insights
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Postbrexit Supply Chains Adapt for Efficiency Resilience

Postbrexit Supply Chains Adapt for Efficiency Resilience

Post-Brexit, businesses face significant supply chain challenges. This paper proposes strategies to help companies efficiently navigate the new trade landscape and achieve sustained growth, including optimizing customs costs, accelerating cargo transport, strengthening risk management, and embracing digital transformation. Data-driven decision-making is crucial. Businesses should leverage data to optimize processes, predict risks, and gain a competitive edge in the market. The focus is on adapting to the evolving customs and trade regulations to minimize disruptions and maximize efficiency within the supply chain.

01/19/2026 Logistics Industry Insights
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Google Keyword Planner Key to Global SEO Success

Google Keyword Planner Key to Global SEO Success

This article provides a detailed guide on using Google Keyword Planner to organize industry keywords and help cross-border e-commerce businesses accurately target overseas markets. From basic usage to keyword list organization and optimization, to advanced strategies and case studies, this article offers a step-by-step approach to creating effective keyword strategies for success in the global market. Learn how to leverage Keyword Planner to identify the right keywords, optimize your campaigns, and ultimately, drive sales and growth in the international e-commerce landscape.

01/19/2026 Logistics Encyclopedia
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Neusoft Cloud Named Top Global Brand by Forbes China

Neusoft Cloud Named Top Global Brand by Forbes China

Neusoft Cloud Technology has been recognized as one of Forbes China's '2025 Top 30 Leading Brands in Globalization' for its outstanding digital service capabilities and global practices. Driven by a 'AI+Globalization' strategy, Neusoft Cloud Technology helps Chinese companies transform from 'product going abroad' to 'value going global', building intelligent and efficient global business growth. They provide innovative practices in areas such as cross-border e-commerce and intelligent manufacturing, reshaping the narrative of globalization and empowering businesses to thrive in the international market.

01/19/2026 Logistics Industry Insights
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US Retailers Curb Imports Amid Consumer Demand Uncertainty

US Retailers Curb Imports Amid Consumer Demand Uncertainty

The National Retail Federation reports a modest 1.1% growth forecast for June retail imports, signaling retailer caution towards back-to-school and holiday season sales. Influenced by inflation and geopolitical factors, retailers are adopting conservative import strategies to avoid overstocking. The retail sector is transitioning from pandemic-driven surges to a more normalized environment. Retailers are managing inventory and optimizing supply chains to mitigate potential market risks. This approach reflects a shift towards careful planning and adaptation in response to evolving consumer behavior and economic uncertainties.

01/20/2026 Logistics
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Intermodal Freight Volumes Decline Amid Economic Slowdown

Intermodal Freight Volumes Decline Amid Economic Slowdown

According to the Intermodal Association of North America, U.S. intermodal volumes continued to decline in June, although the rate of decrease narrowed. The overall downward trend persists, primarily driven by economic downturn, changing consumer behavior, inventory adjustments, and shifts in transportation modes. The association's president believes that challenges and opportunities coexist. Inventory reshaping, cross-border trade, and the West Coast labor agreement are potential growth areas. Businesses should closely monitor the market, optimize inventory, re-evaluate transportation strategies, strengthen collaboration, and invest in technological innovation.

01/20/2026 Logistics
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North American Rail Freight Weathers Challenges Amid Resilience

North American Rail Freight Weathers Challenges Amid Resilience

US rail freight and intermodal volumes have recently declined year-over-year, but overall resilience remains. While rail freight has seen a slight decrease, certain commodity categories have experienced growth. Intermodal transportation faces greater challenges. Significant regional differences exist within the North American rail transportation market. Railroad companies need to embrace change through technological innovation, infrastructure upgrades, and intermodal integration to meet challenges, seize opportunities, and achieve sustainable development. The industry's ability to adapt will be crucial for long-term success in a dynamic economic landscape.

01/20/2026 Logistics
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