Naver Shopping Enhances Ad Performance with Quality Score Optimization

Naver Shopping Enhances Ad Performance with Quality Score Optimization

This article delves into the significance of the Quality Score in Naver Shopping Search Ads and provides practical strategies for improvement. It emphasizes the crucial role of precise category matching and details how to comprehensively optimize ad performance through keyword research, ad grouping, A/B testing, and data analysis. Ultimately, the goal is to maximize the effectiveness of advertising campaigns and achieve optimal results.

01/04/2026 Logistics Encyclopedia
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Top SEO Browser Extensions to Improve Website Rankings

Top SEO Browser Extensions to Improve Website Rankings

This article highlights several practical browser SEO plugins, including SEOquake, SEO Minion, and MozBar, covering features like keyword research, page analysis, link analysis, and metadata inspection. These plugins empower website owners and marketers to quickly analyze SEO metrics, optimize their websites, and improve rankings, allowing them to stay ahead of the competition. They provide valuable insights and streamline the SEO process for efficient website improvement.

01/06/2026 Customs Knowledge
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Ebay Sellers Boost Sales with Datadriven Strategies

Ebay Sellers Boost Sales with Datadriven Strategies

This article provides an in-depth analysis of eBay marketing strategies, emphasizing the importance of data-driven decision making. It offers a comprehensive guide to eBay operations, covering aspects from selecting potential viral products and optimizing customer service to precise ad targeting and continuous data analysis for improvement. The aim is to help sellers create best-selling products and enhance their store's competitiveness on the eBay platform.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Boost Growth with Datadriven Strategies

Amazon Sellers Boost Growth with Datadriven Strategies

Data-driven strategies are crucial for successful Amazon operations. By collecting, filtering, classifying, recording, and analyzing operational data, sellers can refine their strategies, optimize listings, advertising campaigns, and customer service. This data-driven approach is a continuous cycle of testing and improvement, ultimately leading to sustained growth for Amazon stores. Utilizing data insights allows for informed decision-making, maximizing efficiency and profitability within the competitive Amazon marketplace.

12/29/2025 Logistics Industry Insights
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Douyin Sellers Boost Traffic with Whitebackground Product Images

Douyin Sellers Boost Traffic with Whitebackground Product Images

Optimizing product main images in Douyin Shop is crucial, and white background images can significantly boost traffic and conversion rates. Tools like Miaoshou, Douyin Shop backend, and Meitu Wang can be used for batch generation. Focusing on clean, professional-looking white background images helps products stand out and attract more potential customers. This simple change can lead to a noticeable improvement in shop performance and sales.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Adopt Datadriven Tactics to Lower ACOS

Amazon Sellers Adopt Datadriven Tactics to Lower ACOS

This article provides an in-depth analysis of the components of Amazon Advertising ACOS. It offers optimization methods such as reducing CPC, improving conversion rates, and developing goal-oriented advertising strategies. The aim is to help sellers achieve cost reduction and efficiency improvement in advertising investment, thereby increasing profit margins. It explores actionable strategies to optimize ACOS, ultimately leading to a more profitable Amazon advertising campaign.

12/30/2025 Logistics Encyclopedia
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Ecommerce Firms Adapt to Global Shipping Challenges

Ecommerce Firms Adapt to Global Shipping Challenges

This paper delves into various international express channels, including commercial express, postal services, dedicated line logistics, and customized solutions, comparing their advantages, disadvantages, and applicable scenarios. It emphasizes that cross-border e-commerce sellers should adopt a data-driven approach, comprehensively considering factors such as cargo characteristics, destination policies, delivery time requirements, and costs to formulate the optimal logistics strategy for cost reduction and efficiency improvement.

01/19/2026 Logistics Encyclopedia
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Jordan Customs Adopts Modern Project Management for Trade Efficiency

Jordan Customs Adopts Modern Project Management for Trade Efficiency

With the support of the WCO, Jordan Customs enhanced its project management capabilities by establishing a project management framework. This initiative aims to improve customs clearance efficiency, strengthen risk management, and enhance information technology to build a modern, 21st-century customs administration and boost international competitiveness. The project emphasizes a results-oriented approach, values communication and collaboration, promotes continuous improvement, and embraces the future.

01/20/2026 Customs Knowledge
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Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Advertising has launched Benchmarks, offering category-specific data to help sellers optimize their ad campaigns and improve efficiency. This feature allows advertisers to compare their performance against category averages, identifying areas for improvement in targeting, bidding, and creative. By leveraging these insights, sellers can make data-driven decisions to enhance their advertising strategies and drive better results. Currently, Benchmarks is only available in the US marketplace.

01/08/2026 Logistics Industry Insights
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Wuhan College Efire Wrap Up Ecommerce Training Camp

Wuhan College Efire Wrap Up Ecommerce Training Camp

The training program jointly conducted by Wuhan City College and Yihuo Cross-border E-commerce Training Base has successfully concluded. Through immersive training, students systematically learned platform operation, product selection analysis, and marketing promotion skills, achieving significant improvement in their capabilities. This university-enterprise cooperation model effectively enhances students' employment competitiveness and sustainable development ability, contributing to the talent pool for the cross-border e-commerce industry.

01/23/2026 Logistics Industry Insights
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