Alipay Expands Into Short Videos to Rival Content Platforms

Alipay Expands Into Short Videos to Rival Content Platforms

Alipay is actively expanding into the short video sector by upgrading its Life Account and launching features like "Look Around," aiming to move beyond its image as just a payment tool. Despite challenges like ingrained user perceptions and building a content ecosystem, Alipay has the potential to succeed in short video due to its massive user base and strengths in the financial sector. Live streaming e-commerce may become a new growth driver for Alipay in the future.

Amazon Sellers Face Higher US Logistics Fees Seek Cost Strategies

Amazon Sellers Face Higher US Logistics Fees Seek Cost Strategies

Amazon US FBA fees are increasing again, putting cost pressure on cross-border e-commerce sellers. This article analyzes the reasons for the fee increases and specific adjustments. It proposes strategies such as refined operations, optimized product selection, and improved operational capabilities to help sellers maintain their competitive edge in the fierce market. The focus is on mitigating the impact of rising logistics costs and adapting to the changing e-commerce landscape to ensure profitability and sustainable growth.

01/04/2026 Logistics
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Amazon Cuts Jobs Adjusts FBA and Search Algorithms

Amazon Cuts Jobs Adjusts FBA and Search Algorithms

This article analyzes Amazon's layoffs, FBA inventory restrictions, and search algorithm updates from a data analyst's perspective, revealing the underlying business logic. It emphasizes the need for sellers to shift their mindset, leverage data analytics tools, and pay attention to market trends. Sellers should also research competitors and conduct A/B testing to develop more effective business strategies. Adapting to platform changes and focusing on data-driven decision making are crucial for long-term growth and success on Amazon.

Amazon Ads Key Strategies for Keyword Optimization

Amazon Ads Key Strategies for Keyword Optimization

This article delves into the refined operational strategies for four types of keywords (new keywords, sporadic keywords, low-volume keywords, and high-volume keywords) generated by Amazon Advertising. It emphasizes adopting different optimization methods based on keyword type, including copywriting layout, Search Term optimization, and phased operation. The goal is to help sellers improve advertising effectiveness and achieve sales growth by strategically managing each keyword category and tailoring their approach to maximize performance and ROI within the Amazon marketplace.

Zubuyu Aims to Mirror Sheins Success with Hong Kong IPO

Zubuyu Aims to Mirror Sheins Success with Hong Kong IPO

Zibuyu's Hong Kong IPO has sparked market attention, raising questions about its potential to become the next SHEIN. This analysis examines the differences between Zibuyu and SHEIN, highlighting Zibuyu's reliance on third-party platforms. It reviews Zibuyu's entrepreneurial journey from Taobao dropshipping to its Hong Kong listing, emphasizing its successful strategy of "original design + cross-border e-commerce." The IPO provides Zibuyu with financial support for future growth, and whether it can replicate SHEIN's success remains to be seen.

Amazon Lending Expands Financing for Sellers

Amazon Lending Expands Financing for Sellers

This article provides a detailed overview of the Amazon Lending program, designed to offer short-term financing to eligible Amazon sellers to support their business growth. It covers key information such as eligibility requirements, loan terms, and repayment methods. Furthermore, it addresses frequently asked questions, aiming to help sellers fully understand the program and assess its suitability for their specific business needs. This resource allows sellers to make informed decisions regarding financing options within the Amazon marketplace.

Amazon Sellers Urged to Track Metrics Beyond Acos

Amazon Sellers Urged to Track Metrics Beyond Acos

Amazon sellers shouldn't solely focus on ACoS. A comprehensive assessment of advertising performance requires considering metrics like ACoAS, ASoAS, CPA, and CPO to develop effective operational strategies. This article delves into the limitations of ACoS and elaborates on the meaning and application of other crucial metrics. The aim is to empower sellers to achieve sustainable growth by providing a more holistic view of advertising effectiveness beyond just ACoS, enabling data-driven decisions for optimization and improved ROI.

Datadriven Strategies Boost Foreign Trade Inquiry Conversions

Datadriven Strategies Boost Foreign Trade Inquiry Conversions

This article, from the perspective of a data analyst, deeply analyzes the types of foreign trade inquiries, emphasizes the importance of customer profiling, and provides a set of actionable reply strategies. Through data-driven precise communication and continuous follow-up, it helps foreign traders improve inquiry conversion rates and achieve business growth. The focus is on leveraging data insights to understand customer needs and tailor responses effectively, ultimately leading to increased sales and a stronger customer base.

Amazon Launches Search Query Dashboard to Boost Seller Sales

Amazon Launches Search Query Dashboard to Boost Seller Sales

The Amazon Search Query Performance dashboard is a crucial tool for brand sellers to unlock sales growth. By analyzing customer search behavior, sellers can optimize keyword strategies, improve product listings, adjust advertising campaigns, and discover new product opportunities. This dashboard provides key data such as search volume, click-through rate, and conversion rate, helping sellers comprehensively understand product performance and enhance their competitiveness on the Amazon platform. It allows for data-driven decisions to improve visibility and drive sales.

Ebay Sellers Gain Efficiency with Order Management Guide

Ebay Sellers Gain Efficiency with Order Management Guide

This article provides a detailed guide to querying and processing eBay orders, covering order entry location, logistics tracking, overseas warehouse shipping procedures, inventory management, and tracking number upload strategies. By mastering these techniques, eBay sellers can manage orders more efficiently, improve operational efficiency, and ultimately gain customer trust, leading to business growth. The guide emphasizes practical tips for streamlining the order fulfillment process and optimizing the use of overseas warehouses for faster delivery and improved customer satisfaction.