Oriental Selection Shifts From Education to Ecommerce Success

Oriental Selection Shifts From Education to Ecommerce Success

New Oriental Online's rebranding to 'Dongfang Zhenxuan' signals a strategic shift towards live streaming e-commerce. This move has not only boosted the company's market value but also foreshadows a comprehensive brand image upgrade. Dongfang Zhenxuan is actively building a new brand centered around live streaming e-commerce through a self-operated product strategy and diversified expansion. Its future development is worth anticipating.

01/05/2026 Logistics Industry Insights
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WCO and ICAO Publish Multilingual Air Cargo Security Guide

WCO and ICAO Publish Multilingual Air Cargo Security Guide

The World Customs Organization (WCO) and the International Civil Aviation Organization (ICAO) jointly released a multilingual version of the 'Global Air Cargo' handbook to eliminate language barriers and enhance global air cargo security awareness. The handbook emphasizes multi-stakeholder collaboration, digital transformation, and high-risk goods management. It provides guidance for building a safer and more efficient global air cargo system.

01/05/2026 Logistics
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Guatemala Customs Boosts Modernization With Leadership Training

Guatemala Customs Boosts Modernization With Leadership Training

Guatemalan Customs, with the support of the World Customs Organization, held a leadership and management development workshop. The aim was to enhance self-awareness, personnel management, and change innovation capabilities among senior officials, thereby promoting customs modernization. This event is part of a global trade facilitation project, highlighting the importance of international cooperation in building customs capacity in developing countries.

01/05/2026 Customs Knowledge
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Tiktok Expands in Silicon Valley to Boost US Ecommerce

Tiktok Expands in Silicon Valley to Boost US Ecommerce

TikTok's move into Silicon Valley signifies more than just office expansion; it's a crucial step in its US localization e-commerce strategy. Leveraging its leading global short-video platform, TikTok is actively building a complete closed-loop e-commerce ecosystem within the US, aiming to challenge traditional e-commerce giants and reshape the American e-commerce landscape. Its future development is highly anticipated.

12/29/2025 Logistics Industry Insights
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Food Safety Scandal Erodes Trust in Live Streaming Ecommerce

Food Safety Scandal Erodes Trust in Live Streaming Ecommerce

Food streamer "Xiao Bei is Hungry" faces a trust crisis due to frequent food safety issues during live streaming sales. This incident exposes deficiencies in regulation, platform responsibility, and streamer quality within the live streaming e-commerce industry. Building a healthy and sustainable ecosystem requires strengthening oversight, reinforcing platform accountability, improving streamer professionalism, and ensuring accessible channels for consumer rights protection.

12/29/2025 Logistics Industry Insights
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Amazon Adjusts Star Ratings Tightens Seller Oversight

Amazon Adjusts Star Ratings Tightens Seller Oversight

Amazon may directly display product star ratings in search results, aiming to enhance the shopping experience. This move could intensify seller competition, potentially benefiting large sellers and private label brands while posing challenges for smaller sellers. Sellers should focus on product quality and service, maintain compliant operations, avoid fake reviews, and prioritize brand building to succeed in this evolving environment.

12/30/2025 Logistics Industry Insights
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Temu Poaches SHEIN Talent with Competitive Salaries

Temu Poaches SHEIN Talent with Competitive Salaries

Pinduoduo's Temu is poaching SHEIN employees with high salaries, triggering a talent war in the cross-border e-commerce sector. Temu aims to quickly improve operational efficiency and narrow the gap with SHEIN by attracting SHEIN's elite and widely recruiting cross-border e-commerce talent. However, Temu still faces significant challenges, and brand building is crucial for its long-term development.

12/30/2025 Logistics Industry Insights
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WCO Backs Ghana Customs Modernization for 21st Century Trade

WCO Backs Ghana Customs Modernization for 21st Century Trade

The World Customs Organization (WCO), through the WACAM project, provided strategic planning support to the Ghana Revenue Authority (GRA). This aimed to evaluate and optimize its 2015-2017 Customs Strategic Plan, enhance monitoring and evaluation, and improve project management capabilities. The initiative assists Ghana Customs in building a modern management system fit for the 21st century, ultimately contributing to Ghana's economic development.

01/07/2026 Customs Knowledge
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WCO and WTO Partner to Simplify Global Trade Processes

WCO and WTO Partner to Simplify Global Trade Processes

The World Customs Organization (WCO) works closely with the World Trade Organization (WTO) to promote the implementation of the Trade Facilitation Agreement (TFA). The WCO supports customs administrations in enhancing efficiency and transparency through capacity building, standard setting, information sharing, tool development, and advocacy. These efforts aim to simplify customs procedures, reduce trade costs, and ultimately contribute to the prosperity of global trade.

01/07/2026 Customs Knowledge
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Businesses Adapt Strategies to Thrive Amid Transformative Change

Businesses Adapt Strategies to Thrive Amid Transformative Change

Facing the 'new normal' in the business world, companies must view change as an opportunity, not a threat. This article interprets the white paper 'Five New Principles of Transformative Change,' extracting five key principles: defining a clear vision, establishing leadership, building a culture, empowering employees, and continuous evaluation. Through case studies and CEO perspectives, it illustrates how companies can embrace change and remain competitive in the future.

09/26/2025 Logistics Industry Insights
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