Amazon Introduces New Ad Features to Increase Seller Engagement

Amazon Introduces New Ad Features to Increase Seller Engagement

Amazon has launched two new ad placements, "Picks from Amazon Influencers" and "Explore & Learn," signaling a significant upgrade in content marketing and influencer marketing on the platform. Sellers should optimize their listings, join the Amazon Influencer Program, prepare high-quality creative assets, and closely monitor Amazon announcements to seize the opportunity to acquire high traffic at a lower cost. These new features offer sellers a chance to leverage influencer endorsements and educational content to drive sales and increase brand visibility within the Amazon ecosystem.

02/03/2026 Logistics Industry Insights
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Amazon Sellers Shift From Doubt to Growth Mindset

Amazon Sellers Shift From Doubt to Growth Mindset

This article explores the transformation in Amazon operations knowledge, the building of confidence, and the positive lifestyle changes experienced by students graduating from an Amazon incubation camp. It emphasizes the importance of a growth mindset and a sense of empowerment. Sharing practical methodologies for Amazon operations, it aims to encourage readers to maintain a passion for learning, continuously improve their skills, and achieve success in the Amazon marketplace. The focus is on fostering a mindset of continuous development and practical application for effective Amazon business management.

02/05/2026 Logistics Industry Insights
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Freight Forwarding Challenges Weight Limits Deadlines Hidden Costs

Freight Forwarding Challenges Weight Limits Deadlines Hidden Costs

This article provides an in-depth analysis of common issues in freight forwarding, including US highway weight restrictions, cut-off times for customs and port, trucking fees, drop-off locations, destination port requirements, and the impact of Hanjin Shipping's bankruptcy. It aims to help shippers mitigate risks, reduce costs, and improve freight forwarding efficiency by addressing these critical aspects of the shipping process and providing practical insights for navigating potential challenges.

08/23/2025 Logistics Encyclopedia
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Shippers Urged to Master Cutoff Times to Prevent Cargo Delays

Shippers Urged to Master Cutoff Times to Prevent Cargo Delays

This article addresses pain points in the freight forwarding industry by detailing how to obtain accurate cut-off time information from sources like shipping company websites, booking confirmations, and direct inquiries. It emphasizes the distinction between cut-off time and customs clearance time and the importance of allowing sufficient buffer time. This guide helps freight forwarders efficiently complete their tasks by providing practical methods for managing crucial deadlines.

08/23/2025 Logistics Encyclopedia
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Global Shipping Efficiency Hinges on Cutoff Time Mastery

Global Shipping Efficiency Hinges on Cutoff Time Mastery

This article provides a detailed explanation of the meanings and importance of three crucial deadlines in international trade: CY Closing Time, Customs Clearance Cut-off Time, and Order Cut-off Time. It emphasizes the significance of freight forwarders and foreign trade practitioners understanding these concepts to ensure smooth cargo shipment. The article also offers relevant advice and suggestions to help avoid delays and complications related to these critical timeframes.

08/22/2025 Logistics Encyclopedia
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Key Strategies for Timely International Air Freight Deliveries

Key Strategies for Timely International Air Freight Deliveries

In international air freight, cut-off time and customs clearance cut-off time are crucial for ensuring timely departures. Missing either deadline can lead to flight delays, additional costs, and even damage to business reputation. This article provides a detailed explanation of these two concepts, analyzes the consequences of missing them, and offers practical advice to avoid delays, empowering you to take control in international air freight operations.

01/30/2026 Logistics Encyclopedia
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Ebay Sellers Boost Sales with Crossselling Strategies

Ebay Sellers Boost Sales with Crossselling Strategies

This article delves into how eBay sellers can set up cross-promotion in bulk to improve shop conversion rates. It emphasizes the importance of cross-promotion and details bulk setup methods using third-party tools and keyword matching. The article also provides tips on selecting and pairing related products, as well as key elements for increasing conversion rates. The aim is to help eBay sellers achieve business growth by effectively implementing cross-promotion strategies and optimizing their listings for better performance.

12/29/2025 Logistics Encyclopedia
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Esuns Chen Offers Amazon Sellers Growth Training

Esuns Chen Offers Amazon Sellers Growth Training

With six years of hands-on Amazon experience, Yi Xun Cross-border Lao Chen offers practical training courses focusing on Amazon North America, Europe, and Japan site operations and managed services. The course covers account registration, product selection, listing optimization, and advertising, helping sellers quickly master core Amazon operational skills and achieve business growth. This training is designed to provide actionable strategies and real-world insights for success in the competitive Amazon marketplace.

01/04/2026 Logistics Encyclopedia
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Amazon Europe Expands Seller Protection with SAFET Claims for CSBA Orders

Amazon Europe Expands Seller Protection with SAFET Claims for CSBA Orders

Amazon Europe introduces SAFE-T claims for CSBA (Customer Service by Amazon) orders, allowing sellers to dispute refunds initiated by Amazon, particularly when issues arise with returns. Sellers can submit claims for situations like returned items not being in their original condition. Amazon will evaluate the claims and issue refunds according to its policies. This initiative aims to enhance refund protection for sellers and reduce potential losses associated with CSBA orders and problematic returns.

01/06/2026 Logistics
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Amazon Sellers Urged to Protect Brands from Listing Hijacking

Amazon Sellers Urged to Protect Brands from Listing Hijacking

This article delves into brand security threats faced by Amazon sellers, such as listing hijacking and copyright infringement, offering comprehensive strategies including sending warning letters, filing complaints with Amazon, and seeking legal assistance. It emphasizes the importance of brand protection, recommending sellers establish a robust security framework by registering trademarks and joining Amazon Brand Registry to safeguard their rights. Proactive measures are crucial for maintaining a secure and thriving presence on the Amazon marketplace.

01/06/2026 Logistics Encyclopedia
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