Makukus Tiktok Shop Success Dominates Philippines Baby Market

Makukus Tiktok Shop Success Dominates Philippines Baby Market

Mom and baby brand Makuku achieved a 900% growth in the Philippines TikTok Shop by selecting the right niche, leveraging influencer marketing to drive traffic, and utilizing live commerce for efficient conversion, all while capitalizing on TikTok Shop platform support. Their key strategies include collaborating with local influencers, expanding product categories, carefully selecting influencers, and implementing pre-live traffic generation, in-live interaction, and pre-promotion for platform mega sales events. These tactics contributed significantly to their success in the Southeast Asian market.

01/27/2026 Logistics Industry Insights
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Vietnams Manufacturing Sector Weighs Expat Assignments Risks and Rewards

Vietnams Manufacturing Sector Weighs Expat Assignments Risks and Rewards

This article delves into the realities of expatriation to Vietnam, revealing challenges such as workplace politics, management dilemmas, and cultural clashes. It highlights the importance of third-party research and analyzes the types of individuals best suited for assignments in Vietnam. Sharing insights into the daily life experiences in Vietnam, this article aims to provide valuable references for professionals considering or currently facing expatriation choices. Ultimately, it seeks to assist companies in achieving success in the Vietnamese market by better understanding the nuances of operating there.

01/27/2026 Logistics Industry Insights
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Ecommerce Platforms Focus on Growth and Compliance

Ecommerce Platforms Focus on Growth and Compliance

This article analyzes the opportunities and challenges of the Shopify independent website platform, emphasizing the importance of compliant operations under low entry barriers. It extracts key elements for independent website success, aiming to provide Chinese sellers with replicable operational paradigms and compliance guidelines to help them achieve sustainable growth in the global market. The focus is on navigating the complexities of international e-commerce while adhering to regulatory requirements for long-term success.

01/19/2026 Customs Knowledge
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