Ozon Expands in China Targets 100000 Sellers with Shenzhen Office

Ozon Expands in China Targets 100000 Sellers with Shenzhen Office

Russian e-commerce giant OZON has announced the opening of an office in Shenzhen, aiming to attract 100,000 Chinese merchants to its platform. The company plans to increase the transaction volume of Chinese goods tenfold by 2024. OZON will provide more support to Chinese sellers by improving its logistics system and optimizing services, helping them tap into the lucrative Russian e-commerce market. This move signifies OZON's commitment to facilitating cross-border trade and expanding its presence in the Chinese market.

01/04/2026 Logistics Industry Insights
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Ozon Revamps Store Design Amid Paid Growth Push in Russia

Ozon Revamps Store Design Amid Paid Growth Push in Russia

OZON platform introduces paid store design services, offering Free, Premium subscription, and customized options. Paid design enhances brand image, optimizes user experience, and improves conversion rates. Sellers can apply via "Promotions" -> "Templates" or "Search Results Promotion" -> "Marketing Application" pages. This move signifies OZON's platform regularization, encouraging sellers to join early and leverage professional store design for better performance and brand visibility in the competitive Russian e-commerce landscape.

01/04/2026 Logistics Industry Insights
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Tongtu ERP Enhances Efficiency for Russian Ecommerce Sellers on Ozon

Tongtu ERP Enhances Efficiency for Russian Ecommerce Sellers on Ozon

This article details how OZON sellers can efficiently list products using the data collection feature of TongTool ERP. By registering and logging in, authorizing the store, installing plugins, collecting product data, editing information, generating drafts, and finally listing, sellers can significantly improve their listing efficiency and tap into the Russian e-commerce market. The process simplifies product uploads and streamlines the management of listings on the OZON platform via the integration with the ERP system.

12/29/2025 Logistics Encyclopedia
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Ozon Unveils Black Friday Strategy to Boost Russian Ecommerce Sales

Ozon Unveils Black Friday Strategy to Boost Russian Ecommerce Sales

This article provides a comprehensive guide for OZON sellers preparing for the Black Friday mega-sale. It offers in-depth analysis of top-selling product categories and details key strategies for inventory preparation, data analysis, listing optimization, and promotional participation. It also highlights common marketing pitfalls to avoid. This guide aims to help sellers focus their efforts during the peak season and achieve significant sales increases. It provides practical tips and actionable advice for maximizing visibility and driving conversions during the Black Friday event.

01/16/2026 Logistics Industry Insights
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Chinese Goods Gain Traction on Russias Ozon During Black Friday

Chinese Goods Gain Traction on Russias Ozon During Black Friday

Ozon's Black Friday report reveals a significant surge in demand for Chinese goods in Russia. Order volume and sales of Chinese products increased by over 500%, GMV more than doubled, and the number of consumers purchasing Chinese goods grew nearly 3.5 times. The demand for Chinese products is expanding nationwide, with high-value, cost-effective items being particularly popular. Chinese sellers should seize this opportunity by improving product quality, optimizing supply chains, strengthening brand building, and actively embracing digital transformation to capitalize on the growing Russian market.

01/30/2026 Logistics Industry Insights
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Ozon Touts Russian Ecommerce Growth for Chinese Sellers in Shenzhen

Ozon Touts Russian Ecommerce Growth for Chinese Sellers in Shenzhen

Russian e-commerce platform Ozon will host an official seller conference in Shenzhen, focusing on China-Russia trade opportunities. The withdrawal of Western brands, the warming of China-Russia trade, the rise of the RMB, and growing Russian consumer demand are creating golden opportunities for Chinese cross-border e-commerce. Ozon is actively expanding cooperation with Chinese sellers to help Chinese brands cultivate the Russian market. The conference aims to facilitate this growth and provide insights into navigating the Russian e-commerce landscape.

02/03/2026 Logistics Industry Insights
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Ozon Teams with China Post to Cut Seller Shipping Costs

Ozon Teams with China Post to Cut Seller Shipping Costs

Ozon has partnered with China Post to launch ePacket delivery service, officially launching on December 1st. This service offers lower shipping discounts and free return processes. Sellers can choose self-delivery or door-to-door pickup and can directly use their existing China Post accounts for convenient operation. The aim is to reduce logistics costs and increase profit margins for sellers. This collaboration streamlines the shipping process for Chinese merchants selling on the Ozon platform, making it more competitive and efficient.

02/03/2026 Logistics
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Lazada Malaysia Cuts Seller Fees to Boost Marketplace Growth

Lazada Malaysia Cuts Seller Fees to Boost Marketplace Growth

Lazada Malaysia will adjust commission rates and launch an all-inclusive plan starting August 1, 2025. Commission fees for LazMall sellers using overseas warehouses will significantly decrease, while commission fees for non-LazMall sellers using direct shipping will slightly decrease. Sellers should pay attention to the adjusted contribution ratio for coin discounts. Overall, this adjustment is beneficial for most sellers and will help reduce operating costs. This change aims to improve competitiveness for cross-border merchants on the Malaysian platform.

11/03/2025 Logistics
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GNR5 Enhances Airline Agency Incentives Via NDC Technology

GNR5 Enhances Airline Agency Incentives Via NDC Technology

GNR5 is a powerful solution enabling airlines to flexibly set varying commission rates based on distribution channels. It supports commission settlement for NDC services via BSP, offering global coverage and precise incentives. Through differentiated commissions, dual incentives, and flexible adjustments, GNR5 helps airlines increase NDC adoption, enhance agency loyalty, optimize distribution strategies, and ultimately boost revenue. It empowers airlines to tailor commission structures, rewarding agents for specific behaviors and driving sales through preferred channels. This leads to improved channel mix and overall profitability.

01/27/2026 Airlines
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Ozons Topselling Products for Russias Holiday Season

Ozons Topselling Products for Russias Holiday Season

This article provides an OZON seller's guide to product selection for Russian holiday seasons. It focuses on key categories such as the Spring Festival, Children's Day holidays, and home decorations. The article emphasizes the importance of understanding local customs, referencing past best-selling products, and preparing inventory in advance. This helps sellers accurately grasp market opportunities and achieve sales growth in the Russian market through the OZON platform.

01/05/2026 Logistics Industry Insights
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