Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon Ad ROAS Drops As Brands Shift to New Attribution Models

Amazon ad ROAS plummeting? Don't panic! Amazon has updated its ad display attribution rules with the new "Shopping Signals Enhancement" model. This article analyzes the impact of the new rules and provides three key strategies: update benchmarks, optimize budget allocation, and leverage comprehensive data. We also remind sellers to pay attention to aged inventory fees to avoid storage costs eroding profits. Embrace change, and refined operations are the key to success! Stay ahead by adapting to these changes and optimizing your Amazon advertising strategy for maximum ROI.

01/23/2026 Logistics Industry Insights
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New Yorknew Jersey Ports Launch Truck Appointment System to Ease Congestion

New Yorknew Jersey Ports Launch Truck Appointment System to Ease Congestion

The Port of New York and New Jersey implemented a truck appointment system to alleviate congestion, drawing on the experiences of other ports. This article explores the advantages and challenges of the appointment system, as well as other measures taken by the port to improve efficiency. It emphasizes the importance of balancing the interests of all parties while pursuing efficiency. The success of the appointment system remains to be seen and requires ongoing monitoring. The port is actively seeking solutions to optimize operations and reduce delays.

01/29/2026 Logistics
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Seattle Port Names Manufacturing Veteran Ted J Fick As New CEO

Seattle Port Names Manufacturing Veteran Ted J Fick As New CEO

The Port of Seattle Commission appointed Ted J. Fick, with a manufacturing background, as its new CEO, drawing industry attention. This analysis explores how Fick's manufacturing expertise can bring fresh perspectives to the port. It examines the challenges and opportunities facing the Port of Seattle, and envisions its future development in areas such as digital transformation and the construction of a green port. Fick's leadership is expected to guide the port through a strategic transformation, leveraging his experience to enhance efficiency and sustainability.

01/29/2026 Port Encyclopedia
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Amazons New Packaging Rules Push Freight Forwarders to Upgrade Shipping Systems

Amazons New Packaging Rules Push Freight Forwarders to Upgrade Shipping Systems

Amazon's new packaging regulations present both opportunities and challenges for freight forwarders. The E-Jing Tong Maritime Shipping System helps freight forwarders address these challenges and seize opportunities by offering standardized packaging management, intelligent transportation planning, visualized cargo tracking, and proactive risk alerts. This system empowers freight forwarders to improve service quality, reduce operating costs, and achieve business growth by optimizing their operations and adapting to the changing landscape of Amazon's fulfillment requirements.

01/30/2026 Logistics Industry Insights
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Modern Logistics Driving International Trade An Indispensable Engine

Modern Logistics Driving International Trade An Indispensable Engine

Modern logistics plays an indispensable role in promoting the development of international trade in a globalized business environment. This article analyzes the current state of modern logistics and its significance in international trade. It proposes strategies such as aligning with international standards, providing policy support, and training talented individuals to better facilitate modern logistics in serving international trade.

07/23/2025 Logistics
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Uschina Trade Talks May Affect Tariffs Consumer Prices

Uschina Trade Talks May Affect Tariffs Consumer Prices

U.S.-China trade negotiations will be extended by 90 days, leaving the market in ongoing uncertainty. With the EU accepting a 15% tariff, both merchants and consumers will bear the costs, potentially leading to price increases for goods, affecting consumer choices and business hiring. The tariff policy will profoundly influence the domestic market and the international trade landscape.

08/07/2025 Logistics
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Global Firms Adopt Trade Terms to Reduce Tariff Risks

Global Firms Adopt Trade Terms to Reduce Tariff Risks

This guide explores how to effectively manage tariff risks using the International Commercial Terms (Incoterms® 2020). The article analyzes the significance of these rules amidst tariff fluctuations, clarifies the distribution of responsibilities under different terms, and offers practical advice on how to adapt to policy changes, aiming to help businesses optimize their cross-border transactions.

08/05/2025 Customs Knowledge
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Sri Lankan Rupee Faces Shifting Market Dynamics Investment Prospects

Sri Lankan Rupee Faces Shifting Market Dynamics Investment Prospects

The Sri Lankan Rupee (LKR), as the official currency of Sri Lanka, has a direct relationship with domestic economic conditions and international investment confidence. This article analyzes the exchange rate fluctuations of the Rupee and their impact on the market, exploring crucial exchange rate and policy information that investors should pay attention to in order to seize market opportunities.

08/25/2025 Exchange Rate Query
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Guide to Managing Cookies for Better Digital Privacy

Guide to Managing Cookies for Better Digital Privacy

Understand the importance of cookies in optimizing browsing experiences and personalizing content. This article explains how Maersk and its affiliates use cookies to enhance website performance, personalize marketing, and ensure security. It guides users on managing their cookies through 'Cookie Preferences' settings and encourages them to consult the Privacy Statement and Cookie Policy for more information.

09/26/2025 Logistics Encyclopedia
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US Imposes Countervailing Duties to Combat Unfair Trade Practices

US Imposes Countervailing Duties to Combat Unfair Trade Practices

A countervailing duty (CVD) is a tariff imposed by the United States to offset unfair competitive advantages gained by domestic industries due to foreign government subsidies. Targeting specific countries and products, CVDs aim to restore a level playing field in international trade. Businesses should monitor policy changes, ensure compliance, and proactively address the challenges posed by countervailing duties.

11/03/2025 Customs Knowledge
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