Ozons SKU Limits Challenge Sellers Marketing Key to Growth

Ozons SKU Limits Challenge Sellers Marketing Key to Growth

New OZON regulations limiting SKU numbers accelerate the platform's transition towards higher quality products, demanding enhanced operational capabilities from sellers. Leveraging momentum marketing, including seeking professional guidance for beginners or outsourcing operations, is an effective strategy to overcome SKU restrictions and achieve rapid sales growth. Choosing the right methods and integrating resources is more crucial than blind effort. Focusing on strategic approaches is key to success in this evolving environment.

12/29/2025 Logistics Industry Insights
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OZON Sellers Key Tips to Avoid Product Selection Mistakes

OZON Sellers Key Tips to Avoid Product Selection Mistakes

This article focuses on the importance of product selection in OZON cross-border e-commerce, emphasizing that product selection is more crucial than operations. It analyzes the latest changes in OZON platform operating rules, the differences between local and cross-border stores, and Russian seasonal demands. This provides a practical guide for new sellers, highlighting key considerations for successful product sourcing and navigating the OZON marketplace. Understanding these nuances is vital for maximizing sales and minimizing potential issues when launching on OZON.

02/05/2026 Customs Knowledge
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Ozons Quality Certification Key for Russian Market Entry

Ozons Quality Certification Key for Russian Market Entry

This article, from a data analyst's perspective, delves into the product quality certification requirements of the OZON platform, emphasizing its importance and cost-effectiveness. It provides a detailed guide on certificate uploading procedures. The aim is to help sellers efficiently comply with regulations and expand into the Russian market, improve certification pass rates, and ultimately achieve success on the OZON platform. By understanding and implementing these guidelines, sellers can navigate the certification process effectively and gain a competitive advantage.

01/04/2026 Customs Knowledge
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Ozon Logistics Reducing Order Cancellations to Improve Profits

Ozon Logistics Reducing Order Cancellations to Improve Profits

This article addresses common pitfalls faced by OZON sellers in logistics and product selection, such as focusing solely on price, neglecting product characteristics, and lacking awareness of prohibited item regulations. It proposes solutions including warehouse management, choosing suitable logistics providers and channels, and considering delivery time. The aim is to help sellers avoid logistics traps, improve operational efficiency, and maximize profits. By implementing these strategies, sellers can navigate the complexities of OZON logistics and optimize their product offerings for success in the marketplace.

01/05/2026 Logistics
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Ozon Marketplace Opens Russian Ecommerce to Chinese Sellers

Ozon Marketplace Opens Russian Ecommerce to Chinese Sellers

This article addresses ten frequently asked questions from Chinese sellers when joining the Ozon platform. It covers aspects like registration review, payment collection, information modification, qualification requirements, APP usage, brand registration, customs duties, logistics, payment methods, and popular product categories. The aim is to help sellers better understand Ozon's rules and regulations, and seize opportunities in the Russian e-commerce market. This guide provides practical information to facilitate a smoother onboarding process and improve sellers' chances of success on Ozon.

02/03/2026 Logistics Encyclopedia
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New Regulations Enhance Freight Forwarding Industry Order And Improve Market Competitiveness

New Regulations Enhance Freight Forwarding Industry Order And Improve Market Competitiveness

China has recently revised the regulations governing international freight forwarding, clarifying shareholder structures to enhance market supervision. The new rules mandate that companies involved in import and export trade must have legal entities as major shareholders, achieving a controlling stake. This regulation takes effect immediately, bringing a new order and competitive advantages to the freight forwarding industry.

07/24/2025 Logistics
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Ozon Scraps Deposits Amid Push to Rebuild Russian Ecommerce Trust

Ozon Scraps Deposits Amid Push to Rebuild Russian Ecommerce Trust

Russian e-commerce platform Ozon has eliminated the deposit for new sellers, aiming to lower barriers to entry, attract more merchants, and rebuild trust damaged by payment issues. This provides opportunities for sellers, but also necessitates attention to platform order and product quality. Product selection is crucial for success on Ozon, and platforms like 'Overseas Exploration' can quickly identify trending and new products.

01/26/2026 Logistics Industry Insights
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Ozon Sellers Guide Preventing Inventory Shortages

Ozon Sellers Guide Preventing Inventory Shortages

This article addresses the common issue of 'insufficient stock' faced by Ozon sellers. It details two efficient inventory update methods and highlights category restrictions often overlooked by new sellers. Furthermore, it provides robust pricing and inventory strategy recommendations to help sellers avoid losses and achieve healthy store growth. Focusing on practical solutions, the article aims to equip Ozon sellers with the knowledge to optimize their inventory management, reduce logistics costs, and ultimately improve profitability within the Ozon marketplace.

01/26/2026 Logistics Encyclopedia
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Logistics Tender New Regulations Interpretation Key Conditions and Considerations for Self-tendering

Logistics Tender New Regulations Interpretation Key Conditions and Considerations for Self-tendering

This article analyzes the conditions for self-tendering in logistics bidding and the key considerations outlined in new regulations. It covers the qualification requirements for purchasers, legal timelines for tender announcements, and the transparency of the bidding process. The aim is to help companies avoid potential risks and ensure that tendering activities are conducted in a standardized manner.

07/23/2025 Logistics
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Ozon Marketplace Expands Private Label Opportunities for Sellers

Ozon Marketplace Expands Private Label Opportunities for Sellers

This article provides a comprehensive guide for new Ozon sellers on profiting from unbranded products. It analyzes the advantages of selling unbranded goods, shares six practical product selection methods, and lists five critical pitfalls with corresponding strategies. Furthermore, the article offers actionable advice on scaling from testing to large-scale operations, helping novice sellers break through on the Ozon platform with low costs and achieve profitability. It's a roadmap for success in the competitive Ozon marketplace by leveraging the potential of unbranded items.

02/03/2026 Logistics
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