Amazon Ads Boost ROI with Datadriven Dayparting Strategy

Amazon Ads Boost ROI with Datadriven Dayparting Strategy

This article delves into Amazon Advertising's dayparting strategy, highlighting its role in resolving budget wastage and improving ROI. It elaborates on the triple logic of dayparting price adjustments, budget management, and ad placement bidding. Using dayparting budgeting as an example, it provides practical guidance. The article also cautions sellers against using dayparting strategies in the early stages of new product promotion and advises against over-reliance. It emphasizes that data analysis and continuous optimization are crucial for the success of dayparting strategies.

12/30/2025 Logistics Industry Insights
Read More
Google Adapts SEO Strategies for Foreign Trade Amid Chatgpt Rise

Google Adapts SEO Strategies for Foreign Trade Amid Chatgpt Rise

AI technologies like ChatGPT are disrupting the search engine landscape, causing a decline in Google's traffic. As user habits shift from search to chat, websites face potential drops in organic traffic. Foreign trade enterprises should re-evaluate the value of SEO, embrace AI, diversify marketing channels, and enhance user experience. This is crucial to navigate the evolving landscape and usher in a new era of foreign trade marketing, adapting to the changing user behavior and leveraging AI for competitive advantage.

12/30/2025 Logistics Industry Insights
Read More
Douyin Store Merchants Guide Datadriven Business Models

Douyin Store Merchants Guide Datadriven Business Models

This article provides an in-depth analysis of three business models under the new TikTok Shop policies: merchant mode, influencer mode, and hybrid mode. It compares their advantages, disadvantages, and applicable scenarios, offering a selection guide and data analysis. The aim is to help merchants make informed decisions based on their own circumstances and seize the opportunities in TikTok e-commerce. This guide helps businesses understand which model best suits their needs to maximize success within the platform's evolving landscape.

12/30/2025 Logistics Industry Insights
Read More
Bahrain Hosts Regional WTO Trade Facilitation Workshop

Bahrain Hosts Regional WTO Trade Facilitation Workshop

In 2015, the World Customs Organization (WCO) held the 3rd Regional Workshop on the Trade Facilitation Agreement (TFA) in Bahrain, aiming to promote understanding and implementation of the TFA in the Middle East and North Africa (MENA) region. The workshop brought together customs and trade experts to discuss key TFA provisions, technical assistance, institutional cooperation, and member case studies. During the event, Japan announced its ratification of the TFA, injecting new momentum into trade facilitation efforts in the MENA region.

01/07/2026 Customs Knowledge
Read More
Colombia Expands AEO Program to Boost Trade Efficiency

Colombia Expands AEO Program to Boost Trade Efficiency

Colombia is expanding its AEO program, aiming to increase the number of certified companies through a customs-led new version, enhancing trade facilitation and supply chain security. Companies should understand the certification standards, strengthen internal management, and actively cooperate with customs to seize opportunities to improve international competitiveness. AEO is not only about customs clearance facilitation but also a symbol of corporate credibility. Businesses should consider the benefits and prepare accordingly to leverage the advantages of the AEO program in the Colombian context.

01/07/2026 Customs Knowledge
Read More
Swedish Customs Chief Meets WCO on Digital Trade Modernization

Swedish Customs Chief Meets WCO on Digital Trade Modernization

The Director General of Swedish Customs led a delegation to visit the World Customs Organization (WCO), focusing on discussions about digital transformation, international cooperation, and trade facilitation. Emphasis was placed on leveraging information technology to enhance customs efficiency, strengthening information sharing, and jointly addressing global challenges. Appreciation was expressed for Sweden's significant support in WCO projects. This meeting injected new vitality into the future development of global customs, paving the way for enhanced collaboration and innovative solutions in the international trade landscape.

01/07/2026 Customs Knowledge
Read More
Oman Advances Customs Modernization with WCO Support

Oman Advances Customs Modernization with WCO Support

The World Customs Organization (WCO) is supporting Oman Customs in developing a new strategic plan to facilitate its modernization reforms. Through workshops, both parties are focusing on results-oriented management, aiming to enhance trade facilitation, border security, and revenue efficiency. Oman Customs is committed to continuous reform, striving to create an efficient, secure, and transparent 21st-century customs administration, contributing significantly to the nation's economic development. The strategic plan is crucial for achieving these goals and aligning with international best practices.

01/07/2026 Customs Knowledge
Read More
Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

Ecommerce Sellers Shift to Independent Sites As Platform Costs Soar

As the dividends of cross-border e-commerce diminish, independent websites are becoming a new choice for brands going global. They offer control over data, improved profit margins, and enhanced brand building, facilitating long-term growth. However, clear planning and operation are essential for success. Building an independent website allows companies to directly connect with customers, build stronger relationships, and tailor their marketing efforts. This approach offers more flexibility and control compared to relying solely on established e-commerce platforms.

01/07/2026 Logistics Industry Insights
Read More
SAS Joins Skyteam Ending Star Alliance Era

SAS Joins Skyteam Ending Star Alliance Era

Scandinavian Airlines (SAS) joining SkyTeam prompts reflection on the shifting landscape of airline alliances. This analysis examines the evolution of airline alliances, regional capacity share disparities, and SAS's strategic considerations and future opportunities. While this alliance switch doesn't fundamentally disrupt the existing order, it presents new challenges for airport operators and related alliances. The European aviation market may face increased volatility as a result. The move highlights the dynamic nature of airline partnerships and their impact on market competition and consumer choices.

01/07/2026 Logistics Industry Insights
Read More
Bings AI Growth Challenges Googles Search Dominance

Bings AI Growth Challenges Googles Search Dominance

Fueled by advancements in AI, Bing Search is challenging Google's dominance, presenting new opportunities for small websites to increase traffic. This analysis explores the key factors behind Bing's rise and provides content creators with practical strategies to leverage Bing for increased website views. These strategies include optimizing websites for Bing, utilizing Bing Webmaster Tools, and understanding Bing user characteristics. By focusing on these areas, website owners can effectively tap into Bing's growing user base and drive more traffic to their sites.

01/07/2026 Logistics Industry Insights
Read More