Amazon Sellers Increase Profits Through AB Testing

Amazon Sellers Increase Profits Through AB Testing

This article delves into the latest features of Amazon A/B testing and its role in boosting profit margins. By analyzing changes in the review mechanism, the evolution of personalized recommendation algorithms, and upgrades to A/B testing functionality, it provides sellers with a practical guide to refined operations. The article emphasizes the importance of a testing mindset and forecasts a recovery trend in the cross-border e-commerce industry. It serves as a valuable resource for sellers looking to optimize their strategies and improve their bottom line through data-driven decision-making.

12/31/2025 Logistics Industry Insights
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Tiktok Shop Launches US Market Entry for Chinese Sellers

Tiktok Shop Launches US Market Entry for Chinese Sellers

TikTok Shop launched its fully managed mode in the US in August, offering new opportunities for Chinese merchants. This article delves into TikTok Shop's global strategic layout, the differences between self-operated and fully managed models, and the characteristics of various regional markets. It also emphasizes the importance of data-driven operations and provides practical strategic advice for merchants to succeed on the TikTok Shop platform. The fully managed model simplifies the process for sellers, allowing TikTok to handle logistics, customer service, and more, potentially accelerating growth for Chinese businesses in the US market.

12/31/2025 Logistics Industry Insights
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AI Cuts Costs for Amazon Sellers Jihong Case Study

AI Cuts Costs for Amazon Sellers Jihong Case Study

This article analyzes the application of ChatGPT in Amazon product selection and advertising, using Jihong Co., Ltd. as an example. From the perspective of a data analyst, it assesses the potential impact of AI on operational roles. The conclusion is that ChatGPT is more suitable as an auxiliary tool, and human-machine collaboration will be the mainstream model for future Amazon operations. It highlights the importance of leveraging AI to enhance, not replace, human expertise in navigating the complexities of Amazon's marketplace and optimizing cross-border e-commerce strategies.

12/31/2025 Logistics Industry Insights
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Amazons Ranking Algorithm Key Strategies to Increase Sales

Amazons Ranking Algorithm Key Strategies to Increase Sales

This article delves into the real impact of off-Amazon promotion on Amazon's ranking weight, emphasizing that ranking is a collection of traffic sources. While off-Amazon promotion has a limited effect on SEO ranking, it influences recommendation traffic through user tags, improves conversion rates, and consequently affects search traffic. Furthermore, it proposes data-driven strategies for creating best-selling products and integrated on-and-off-Amazon traffic growth tactics. The aim is to help sellers gain a deeper understanding of Amazon operations and achieve sustainable store growth.

12/30/2025 Logistics Encyclopedia
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Temu Spends 7M on Super Bowl Ads for North American Growth

Temu Spends 7M on Super Bowl Ads for North American Growth

Pinduoduo's cross-border e-commerce platform, Temu, spent $7 million to advertise during the Super Bowl, rapidly penetrating the North American market with its strategies of "low prices" and referral programs. Data indicates the Super Bowl ad was highly effective, leading to a surge in Temu downloads and expansion into the Canadian market. Temu's success is attributed to its precise market positioning and marketing strategies, attracting a significant number of cross-border sellers. The platform's growth highlights the potential of aggressive marketing and competitive pricing in the international e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Mom Builds Thriving Ecommerce Business in Southeast Asia

Mom Builds Thriving Ecommerce Business in Southeast Asia

This article reveals the practical experience of a full-time mom who built a 100-person cross-border e-commerce team in Southeast Asia from scratch. It analyzes the three core trends in the Southeast Asian market and provides a five-step 'minimum closed-loop' method to help novice sellers get started quickly. The article emphasizes data-driven product selection, standardized listing processes, and rapid testing strategies. It also outlines advancement paths and precautions, aiming to help readers achieve success in the Southeast Asian cross-border e-commerce field.

01/15/2026 Logistics Industry Insights
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Shopify Spirit Fuels Crossborder Ecommerce Growth

Shopify Spirit Fuels Crossborder Ecommerce Growth

This article delves into the popular "Shopify Spirit" within the Chinese cross-border e-commerce community, emphasizing autonomous traffic control, refined user operations, and rapid iteration through trial and error. It elaborates on how to apply the "Shopify Spirit" to independent website operation through technology empowerment, data-driven strategies, and diversified traffic channels. Furthermore, it addresses common technical, payment, and tax-related questions faced by sellers, helping Chinese sellers break free from platform dependence and achieve sustainable growth. The focus is on empowering sellers to take control of their businesses.

01/15/2026 Logistics Industry Insights
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Caribbean Customs Postal Services Strengthen Ecommerce Ties

Caribbean Customs Postal Services Strengthen Ecommerce Ties

A Caribbean Customs-Postal Cooperation Workshop was held in Guyana, focusing on the challenges and opportunities of e-commerce. The workshop emphasized the importance of electronic data interchange (EDI) and security measures to facilitate cross-border trade. Participants aimed to establish a regional cooperation framework to address the evolving needs of the e-commerce landscape within the Caribbean. The discussions highlighted the need for strengthened collaboration between customs and postal services to ensure efficient and secure handling of e-commerce shipments and to foster sustainable e-commerce development in the region.

01/07/2026 Customs Knowledge
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WCO and IPPC Boost Global Trade with Stricter Plant Health Rules

WCO and IPPC Boost Global Trade with Stricter Plant Health Rules

The World Customs Organization (WCO) and the International Plant Protection Convention (IPPC) signed a cooperation agreement to promote the safety and efficiency of international trade in plants and plant products. The cooperation will focus on five key areas: electronic data exchange, e-commerce, sea containers, single windows, and communication and promotion. The aim is to build a safer and more efficient plant trade system, inject new vitality into global trade, and build a global community of plant health. This partnership will contribute to smoother and more secure international trade flows.

01/07/2026 Customs Knowledge
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Fedex Decline Reflects Global Freight Market Slowdown

Fedex Decline Reflects Global Freight Market Slowdown

FedEx's disappointing performance has raised concerns about the global freight market. The report indicates that weak global freight demand led to lower-than-expected revenue and a sharp decline in FedEx's stock price. The company is implementing cost-cutting measures to address these challenges. Cathay Pacific's data also reveals a general downturn in the air cargo market. The article analyzes the underlying causes of this market weakness and offers coping strategies for cross-border e-commerce sellers. The downturn reflects broader economic headwinds impacting international trade and logistics.

01/07/2026 Logistics Industry Insights
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