Amazon Launches Ad Tools to Drive Holiday Sales

Amazon Launches Ad Tools to Drive Holiday Sales

How can Amazon sellers leverage the latest advertising reports to stand out during peak season? This article provides an in-depth analysis of Amazon's new 'Purchases attributed to ads report' and 'Total traffic and invalid traffic report'. It offers practical strategies for ASIN optimization and keyword optimization, helping sellers improve advertising effectiveness and achieve brand growth. By understanding and utilizing these reports, sellers can make data-driven decisions to maximize ROI and boost sales performance during critical shopping periods.

01/06/2026 Logistics Industry Insights
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New Coupang Ad Tools Offer Customizable Reporting for ROI

New Coupang Ad Tools Offer Customizable Reporting for ROI

Coupang has launched a custom report feature, allowing sellers to set data according to their needs for secondary analysis, optimize advertising strategies, and improve advertising ROI. This feature provides keyword conversion, product conversion, and customer reach reports. By customizing report metrics, sellers can quickly extract the required data and achieve data-driven advertising optimization. This enables a more targeted and efficient approach to managing Coupang ad campaigns, leading to better performance and increased return on investment.

12/31/2025 Logistics Industry Insights
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US Container Imports Slow in June Amid Trade Shifts

US Container Imports Slow in June Amid Trade Shifts

Descartes' latest report reveals a slight month-over-month increase in US container imports for June, but a year-over-year decline. Imports from China continue to fall, while Southeast Asia is gaining prominence. West Coast ports are regaining market share, with the Port of Los Angeles showing strong performance. The report emphasizes the importance for businesses to monitor policy changes, optimize supply chains, enhance digitalization, strengthen risk management, and embrace innovation to navigate the evolving trade landscape.

01/15/2026 Logistics
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Aberdeen Airport Upgrades Navigation Systems Analyzes Runways

Aberdeen Airport Upgrades Navigation Systems Analyzes Runways

This report assesses operational data from Aberdeen Regional Airport (ABR), focusing on navigation information, runway performance, and maintenance updates. It analyzes geographical location, magnetic variation, runway parameters, communication frequencies, and meteorological information. The aim is to provide pilots with comprehensive and accurate airport information, enhancing flight safety. The report highlights the importance of up-to-date navigation data for safe and efficient airport operations. Regular data updates are recommended to maintain accuracy and reliability, ultimately contributing to improved aviation safety standards at ABR.

01/15/2026 Airport Codes
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Freight Market Shows Pricing Gaps in Parcel LTL and Truckload Sectors

Freight Market Shows Pricing Gaps in Parcel LTL and Truckload Sectors

The TD Cowen/AFS Freight Index report reveals a divergence in Q3 pricing trends across parcel, LTL, and truckload sectors. Parcel experienced unprecedented discounting due to soft demand. LTL saw weight declines but maintained firm pricing. Truckload faced challenges from weak demand and excess capacity. The report provides valuable market insights for logistics industry participants, highlighting the contrasting performance of different freight modes amidst evolving market conditions. Understanding these trends is crucial for strategic decision-making in the current logistics landscape.

01/15/2026 Logistics Industry Insights
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USPS Faces Challenges in Push for Profitability

USPS Faces Challenges in Push for Profitability

USPS's Q2 financial report shows narrowed losses and revenue growth, indicating the initial success of its transformation plan. However, external economic conditions and competitive pressures remain challenges. Future development hinges on effectively addressing these issues and achieving financial sustainability. The report highlights the progress made in streamlining operations and expanding service offerings. While the path to profitability is still long, the recent performance suggests a positive trajectory, provided the USPS can adapt to the evolving market landscape and execute its strategic initiatives effectively.

01/15/2026 Logistics
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Global Supply Chains Stabilize As Trade Volatility Eases

Global Supply Chains Stabilize As Trade Volatility Eases

Descartes' latest global shipping report indicates seasonal growth in U.S. imports, improved port efficiency, and signs of supply chain normalization. The West Coast ports' share is decreasing, while the East Coast is rising. Import growth in China is slowing but remains dominant. Experts believe the supply chain is stabilizing, but labor issues and geopolitical risks persist and require continuous monitoring. The report highlights shifts in port dominance and emphasizes the ongoing need for vigilance despite positive trends in supply chain performance.

01/19/2026 Logistics Industry Insights
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US Trucking Industry Rebounds Strongly Postpandemic

US Trucking Industry Rebounds Strongly Postpandemic

The 'American Trucking Trends 2020' report reveals a robust US trucking industry in 2019, generating $791.7 billion in revenue and moving 11.84 billion tons of freight. The industry employed 7.95 million people. During the pandemic, trucking demonstrated resilience, ensuring supply chain continuity. The report looks at the impact of technological innovation and sustainable development on the industry, providing insights for seizing opportunities. It offers a comprehensive overview of the trucking sector's performance and future prospects in a rapidly changing landscape.

02/12/2026 Logistics Industry Insights
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Warehouse Leaders Use Agility to Tackle 2025 Challenges

Warehouse Leaders Use Agility to Tackle 2025 Challenges

This report delves into how warehouse leaders can maintain competitiveness in uncertain environments through data-driven agility. It emphasizes the importance of balancing agility with accountability, controlling labor costs, and focusing on key performance indicators (KPIs). Looking ahead to warehouse operations in 2025, the report provides strategic guidance for businesses to navigate challenges and seize opportunities. It highlights the need for adaptable strategies to manage fluctuating demands and optimize resource allocation, ultimately improving efficiency and profitability while maintaining a resilient supply chain.

01/26/2026 Logistics Industry Insights
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US Manufacturing Hits Record High Despite Supply Chain Strains

US Manufacturing Hits Record High Despite Supply Chain Strains

The ISM Manufacturing PMI surged to a more than two-year high in November, signaling a robust economic recovery. The report highlights strong performance across new orders, production, and employment. However, businesses express mixed sentiments regarding the overall economic environment, and supply chain challenges persist. This report provides a realistic view of the manufacturing recovery and its associated hurdles, offering valuable insights for policymakers and businesses alike. It underscores the strength of the rebound while acknowledging the ongoing complexities within the supply network.

01/28/2026 Logistics Industry Insights
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