DIY Business Intelligence Tools Cut Costs for Facebook Google Ads

DIY Business Intelligence Tools Cut Costs for Facebook Google Ads

This paper proposes a low-cost approach to building a self-built BI system for integrating Facebook and Google advertising data. By leveraging Deferred Deeplink and S2S integration technologies, advertising campaign information is obtained and combined with a self-built BI system for data analysis, enabling ad performance tracking and optimization. The paper also discusses data attribution and duplicate installations, proposing corresponding solutions to address these challenges. This approach offers a cost-effective way to gain insights from advertising data and improve campaign effectiveness.

WCO Boosts Customs Intelligence in Subsaharan Africa Against Illegal Trade

WCO Boosts Customs Intelligence in Subsaharan Africa Against Illegal Trade

The World Customs Organization's INAMA Project held an advanced intelligence training in Zambia, aiming to enhance the intelligence analysis capabilities of customs administrations in Sub-Saharan Africa. This initiative seeks to more effectively combat illicit trade, protect wildlife, and promote sustainable development. The training covered the role of intelligence in law enforcement planning, core analytical techniques, and post-operation analysis. The project is funded by the U.S. Department of State and supported by various stakeholders, contributing to improved regional security and economic stability.

Fast Fashion Giant SHEIN Expands Brickandmortar Amid Ecommerce Shifts

Fast Fashion Giant SHEIN Expands Brickandmortar Amid Ecommerce Shifts

While Shopee retracts its global operations, SHEIN expands aggressively, venturing into physical markets in Japan and Canada. By opening physical stores, building overseas warehouses and offices, SHEIN is accelerating the construction of a global physical supply chain ecosystem, enhancing operational efficiency and service levels. This strategic shift reflects the e-commerce industry's transition from a focus on 'traffic is king' to 'physical infrastructure is fundamental'.

Openais Altman Invests 250M in Braincomputer Startup Merge Labs

Openais Altman Invests 250M in Braincomputer Startup Merge Labs

OpenAI CEO Sam Altman led a $250 million investment in Merge Labs, a brain-computer interface company focused on developing non-invasive BCI technology. Their goal is to connect biological and artificial intelligence, assisting in the restoration of physical or cognitive functions and expanding human capabilities. This investment signifies Altman's active pursuit of realizing the concept of human-machine integration. Merge Labs aims to bridge the gap between human potential and AI advancements through innovative BCI solutions.

Using Artificial Intelligence To Tackle Supply Chain Challenges Posed By Climate Change

Using Artificial Intelligence To Tackle Supply Chain Challenges Posed By Climate Change

This article discusses how artificial intelligence can assist businesses in addressing the challenges posed by climate change on supply chains. It presents five specific methods including forecasting and simulation, data analysis and real-time monitoring, intelligent scheduling and optimization, continuous risk assessment, and collaborative informed decision-making. These measures will help companies enhance resilience and promote sustainable development.

07/23/2025 Logistics
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Trump Administration Reinstates Presidential Fitness Test in Schools

Trump Administration Reinstates Presidential Fitness Test in Schools

The Trump administration plans to reinstate the 'President's Physical Fitness Test' in public schools, aiming to improve the physical fitness and health of American youth. This test, previously canceled by the Obama administration, is now making a comeback, drawing attention from various sectors of society. The White House states that this initiative intends to cultivate a stronger and healthier next generation.

Transformers of the Future Logistics The New Applications of Artificial Intelligence in Supply Chain Management

Transformers of the Future Logistics The New Applications of Artificial Intelligence in Supply Chain Management

This article explores the transformative potential of artificial intelligence (AI) in supply chain management and logistics. It analyzes AI's predictive capabilities, efficiency improvements, and the importance of human roles. Despite certain limitations of AI, its applications in data handling, operational optimization, and enhancing global trade visibility are continually expanding.

Logistics Revolution in the Age of Intelligence JD Logistics X Warehouse Brain Leads Intelligent Storage New Trend

Logistics Revolution in the Age of Intelligence JD Logistics X Warehouse Brain Leads Intelligent Storage New Trend

JD Logistics' "X Warehouse Brain" utilizes intelligent technology to significantly enhance the operational efficiency and cost-effectiveness of unmanned warehouses. It achieves functions such as order scheduling and sales forecasting, driving the digitalization and intelligence of warehouse management and providing new directions for innovative development in the logistics industry.

07/23/2025 Logistics
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Ecommerce Giants Challenge Chinas Samecity Retail As Stores Adapt

Ecommerce Giants Challenge Chinas Samecity Retail As Stores Adapt

This paper delves into the rise, development, and competitive landscape of local retail. It focuses on how physical retailers can achieve digital transformation and stand out in the local retail market by choosing appropriate third-party platforms like JD Daojia, especially with giants like Alibaba, Meituan, and Pinduoduo entering the arena. The article emphasizes the core roles of supply chain, platform, and delivery capabilities in local retail. It also provides a reference for physical retailers in selecting suitable platforms to facilitate their digital transformation and compete effectively.