Amazon Ad weight Explained Key Insights for Sellers

Amazon Ad weight Explained Key Insights for Sellers

This article delves into the misconceptions surrounding the concept of "weight" in Amazon Advertising. By tracing the evolution of the search algorithm, it reveals that the true driver of improved ad performance is the accumulation and precise targeting of audience data. The article also provides a method, using a plugin, to determine if ads are suppressing organic traffic. This helps sellers optimize their advertising strategies and improve campaign efficiency by focusing on relevant audience data and avoiding reliance on outdated notions of ad weight.

12/30/2025 Logistics Industry Insights
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Indonesia Tightens Rules on Tiktok Shop Operations

Indonesia Tightens Rules on Tiktok Shop Operations

The Indonesian government has introduced new regulations restricting payment transaction functions on social commerce platforms and requiring data isolation, posing a risk of business 'separation' for TikTok Shop Indonesia. This move stems from concerns about data security and fair market competition. TikTok is actively responding, with CEO Shou Zi Chew traveling to Indonesia for negotiations, and sellers launching support campaigns. Businesses expanding overseas need to be wary of political risks, diversify their strategies, and operate in compliance to ensure steady development in complex environments.

12/30/2025 Logistics Industry Insights
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Shopify Launches Tax Tool for Global Ecommerce Sellers

Shopify Launches Tax Tool for Global Ecommerce Sellers

Shopify's duties and import taxes feature is now available to all plan users. Merchants can pre-collect duties at checkout, enhancing cost transparency and reducing rejection rates. To ensure smooth operation, bind the DDP shipping label, accurately fill in product information, update logistics policies, prepare commercial invoices, and optimize the refund process. This allows for a more streamlined and predictable experience for international customers, ultimately boosting sales and customer satisfaction.

11/03/2025 Customs Knowledge
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Ebay Sellers Guide Optimizing Paypal Withdrawals

Ebay Sellers Guide Optimizing Paypal Withdrawals

This article provides an in-depth analysis of four main withdrawal methods for eBay sellers receiving payments via PayPal: wire transfer, check, Hong Kong bank account, and US bank account. It details the advantages, disadvantages, fee structures, and suitable scenarios for each method. The aim is to help sellers choose the safest and most efficient withdrawal solution. The article emphasizes the importance of fund security and provides insights to help sellers make informed decisions about managing their cross-border payments effectively.

12/31/2025 International Settlement
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