Kwai Advertisers Adopt Threetier Strategy for Better Results

Kwai Advertisers Adopt Threetier Strategy for Better Results

This article provides an in-depth analysis of the three-layer account structure (Account, Ad Group, Ad) within the Kwai advertising platform. It elaborates on the functional positioning, key settings, and practical applications of each layer. Through case study analysis, it offers advertisers systematic strategies for managing ad campaigns, improving placement efficiency, and enhancing overall performance. The focus is on providing actionable insights for optimizing Kwai ad spend and achieving better results in cross-border e-commerce.

01/21/2026 Customs Knowledge
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Kwai Expands Business Advertising in Latin America Southeast Asia

Kwai Expands Business Advertising in Latin America Southeast Asia

This article provides an in-depth analysis of the Kwai for Business advertising platform, specifically targeting the Latin American and Southeast Asian markets. It offers a comprehensive guide for cross-border e-commerce businesses looking to tap into these emerging markets. The analysis covers user profiles, ad formats, cost analysis, and suitable seller types. It aims to empower businesses with the knowledge needed to effectively leverage Kwai's advertising capabilities and achieve success in these dynamic regions.

01/21/2026 Logistics Industry Insights
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Shopify Expands Brands Global D2C Ecommerce Reach

Shopify Expands Brands Global D2C Ecommerce Reach

Shopify, a leading global e-commerce platform, empowers brands to achieve global expansion through the Direct-to-Consumer (DTC) model. This article delves into how Shopify facilitates brand empowerment and unlocks global market potential by simplifying online store creation, providing a wealth of design tools and applications, and championing the DTC approach. With Shopify, brands can take control of their destiny and directly engage with customers worldwide. Choose Shopify and embark on your global e-commerce journey.

01/21/2026 Logistics Industry Insights
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Kwais Global Brand Growth Strategies Face Compliance Hurdles

Kwais Global Brand Growth Strategies Face Compliance Hurdles

This article provides an in-depth analysis of the Kwai platform's features, user demographics, and advertising strategies. It also emphasizes the key aspects of compliance in cross-border operations. Aimed at cross-border e-commerce practitioners, this serves as a practical guide for expanding on Kwai, helping brands achieve growth targets on the platform while mitigating potential risks. It covers essential considerations for navigating the Kwai ecosystem and ensuring adherence to relevant regulations for successful international campaigns.

01/21/2026 Logistics Industry Insights
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Pinterest Ads Guide Optimizes Visual Marketing Strategies

Pinterest Ads Guide Optimizes Visual Marketing Strategies

This article provides an in-depth analysis of Pinterest advertising account setup and management, covering account registration, campaign creation, audience targeting, budget bidding, creative asset production, and data analysis optimization. Through refined operations, businesses can effectively leverage Pinterest's visual marketing advantages to enhance brand awareness and expand sales channels. It details the process of setting up a Pinterest ads account and optimizing campaigns for maximum impact, helping businesses capitalize on Pinterest's unique visual platform for marketing success.

01/21/2026 Logistics Encyclopedia
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Amazon Outlet Expands Inventory Clearance Options for Sellers

Amazon Outlet Expands Inventory Clearance Options for Sellers

Amazon Outlet deals offer an effective way for FBA sellers to clear inventory. This article details the requirements, conditions, creation, and cancellation processes for participating in Outlet promotions. It also analyzes common reasons for rejection, aiming to help sellers fully utilize this platform to unlock inventory value and improve cash flow. By understanding the nuances of Amazon Outlet, sellers can strategically manage their stock and optimize their business performance by leveraging this channel for efficient inventory reduction.

01/21/2026 Logistics Encyclopedia
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WCO Boosts Tech Committee Focus on Ecommerce and Green Customs

WCO Boosts Tech Committee Focus on Ecommerce and Green Customs

The World Customs Organization's Permanent Technical Committee (PTC) held its first in-person meeting after a three-year hiatus, focusing on updates to the E-commerce Package, the development of a global customs data exchange platform, and green customs initiatives. The meeting revised the E-commerce Package maintenance mechanism, approved pressure testing guidelines, and discussed data models and cooperation guidelines. These efforts aim to enhance customs' ability to address global trade challenges and promote trade facilitation and security.

01/22/2026 Customs Knowledge
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Amazon FBA Sellers Gain Edge in US Market with New Guide

Amazon FBA Sellers Gain Edge in US Market with New Guide

This article provides a comprehensive analysis of Amazon's FBA USA service, covering its concept, advantages, registration process, operational procedures, and key considerations. It serves as a detailed operational guide for sellers, aiming to facilitate efficient expansion into the US market and boost sales performance. The guide offers practical insights and actionable steps to navigate the complexities of FBA in the United States, empowering sellers to optimize their logistics and achieve greater success on the Amazon platform.

01/22/2026 Logistics Encyclopedia
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Arrive Logistics Raises 300M to Modernize Freight Tech

Arrive Logistics Raises 300M to Modernize Freight Tech

Arrive Logistics secured over $300 million in funding led by ATL Partners. The investment will fuel technological innovation, service expansion, and team growth. The company is dedicated to building an intelligent freight ecosystem, delivering exceptional customer experiences, and driving industry transformation. This funding round will accelerate Arrive Logistics' strategic initiatives within the freight sector. They aim to further develop their platform and broaden their reach within the market, solidifying their position as a leader in freight logistics.

01/22/2026 Logistics
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Etsy Fees Essential Guide for New Sellers

Etsy Fees Essential Guide for New Sellers

This article provides an in-depth analysis of the various costs associated with opening an Etsy shop, including listing fees, transaction fees, and payment processing fees. It also explores the potential risks of the platform. The aim is to help new sellers comprehensively understand Etsy's operating costs, develop reasonable pricing strategies and operating budgets, and ultimately improve shop profitability. It serves as a beginner's guide to understanding the financial aspects of running an Etsy business and maximizing potential earnings.

01/22/2026 Logistics Encyclopedia
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