Google Updates Algorithm to Boost EEAT Combat Spam in SEO

Google Updates Algorithm to Boost EEAT Combat Spam in SEO

Google's December algorithm updates focused on enhancing user experience and combating spam. The Helpful Content update emphasizes the E-E-A-T principle (Experience, Expertise, Authoritativeness, and Trustworthiness), demanding content based on real-world experience, professionalism, authority, and reliability. The Spam update utilizes the SpamBrain system to combat spam backlinks and other black-hat SEO practices. Cross-border e-commerce businesses should prioritize content quality, user experience, and avoid black-hat SEO tactics to thrive amidst algorithm changes.

01/05/2026 Logistics Industry Insights
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Mexico Tariffs SE Asia Logistics Challenge Crossborder Ecommerce

Mexico Tariffs SE Asia Logistics Challenge Crossborder Ecommerce

This article analyzes recent key developments in cross-border e-commerce, including the impact of Mexico's tariff policy adjustments on footwear exports, the opportunities presented by Cainiao's logistics upgrade in Southeast Asia, changes in major e-commerce platform rules, the growth of China-Europe Railway Express, and the US tariff transition policy. Businesses need to closely monitor policy changes and flexibly adjust their operating strategies to meet challenges and seize opportunities.

01/23/2026 Logistics
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Ozon Platform Faces Glitches Postupdate Sellers Seek Fixes

Ozon Platform Faces Glitches Postupdate Sellers Seek Fixes

This article provides an in-depth analysis of common bugs faced by sellers after the OZON platform update and offers practical solutions. It covers various aspects, including backend display anomalies, missing menus, account login issues, category commissions, language bugs, identity verification, and logistics settings. The aim is to help sellers successfully navigate the challenges brought by the platform update, seize opportunities, and achieve business growth. This guide offers actionable insights to resolve technical difficulties and optimize performance on the updated OZON platform.

01/16/2026 Logistics Industry Insights
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Bipartisan Bill Proposes Modernizing Short Line Railroad Tax Credits

Bipartisan Bill Proposes Modernizing Short Line Railroad Tax Credits

A bipartisan group of U.S. Senators introduced legislation to update the short line railroad tax credit. The bill focuses on adjusting the credit calculation to better reflect current costs and incorporates an inflation index. The ASLRRA commended the effort, stating it would incentivize private capital investment in railroad upgrades, enhance transportation efficiency, and benefit businesses and communities. This update aims to modernize the tax credit and encourage continued investment in crucial short line rail infrastructure, supporting economic growth and efficient freight movement.

01/30/2026 Logistics
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Impact of Shenzhens Electric Vehicle Regulations on the Courier Industry

Impact of Shenzhens Electric Vehicle Regulations on the Courier Industry

Shenzhen's 'motorbike ban and electric vehicle restrictions' policy has drawn significant attention from the industry. The police clarified that this policy does not target the express delivery sector and introduced several measures to support delivery companies. However, these companies still face a sharp decline in parcel volumes. Industry experts are calling for a balance between legal and emotional considerations during policy implementation and hope that the establishment of national standards will address the management challenges of delivery vehicles.

07/28/2025 Logistics
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Chinas 1039 Trade Model Eases Crossborder Ecommerce Hurdles

Chinas 1039 Trade Model Eases Crossborder Ecommerce Hurdles

Cross-border e-commerce sellers face challenges when applying the 1039 policy, including differences in pilot registration and filing, difficulties in logistics provider cooperation, limitations in Single Window agreement activation qualifications, and bank account permission requirements. To effectively leverage the advantages of the 1039 policy and overcome customs clearance difficulties, sellers need to seek professional services and enhance their understanding of the policy. Addressing these hurdles is crucial for maximizing the benefits of the 1039 customs clearance model.

01/05/2026 Customs Knowledge
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Amazon Imposes New Storage Fees Angering Sellers

Amazon Imposes New Storage Fees Angering Sellers

The core of Amazon's new storage policy lies in introducing a 'Reservation Fee Bidding' mechanism, requiring sellers to bid for extra storage space. This simplifies storage restrictions, enhancing flexibility and transparency. However, it raises concerns among sellers regarding increased costs and potential platform exploitation. Sellers need to optimize inventory management, accurately forecast sales, and flexibly adapt to the new policy. The new policy aims to better allocate storage resources, but its impact on seller profitability remains to be seen.

12/31/2025 Logistics Industry Insights
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Ebay Offers Seller Protections for Australia Flood Disruptions

Ebay Offers Seller Protections for Australia Flood Disruptions

Australian floods have disrupted logistics, prompting eBay to release a seller protection policy. This policy covers late shipment rates, defects, 'item not received' disputes, and negative/neutral feedback exemptions. Sellers are advised to communicate proactively, retain evidence, and stay updated on policy changes. The platform and sellers should work together to overcome these challenging times. eBay aims to support its sellers facing difficulties due to the natural disaster and ensure fair treatment during this period of disruption.

01/16/2026 Logistics
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SEO Guide Recovering From Google Algorithm Updates

SEO Guide Recovering From Google Algorithm Updates

Facing a sudden drop in website ranking and traffic due to Google algorithm updates? This guide provides a detailed recovery plan. It outlines a three-step process: deeply understanding the update, developing an action plan, and strategically updating content. Learn how to quickly and efficiently restore your website's ranking and traffic, turning adversity into opportunity. Key strategies include understanding Google's intent behind the update, precisely identifying affected content, and prioritizing critical pages. Effectively addressing these elements is crucial for navigating algorithm updates and achieving successful website recovery.

01/06/2026 Logistics Industry Insights
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Nmftas Classit Streamlines LTL Freight Costs Classification

Nmftas Classit Streamlines LTL Freight Costs Classification

NMFTA released the most significant update to the NMFC system in nearly 90 years, aiming to optimize LTL freight classification and enhance efficiency and transparency. The new rules emphasize accurate declaration of cargo density and dimensions, and introduce the ClassIT+ digital platform to help businesses reduce costs and improve operational efficiency. While FedEx Freight has delayed implementation, the industry generally recognizes and is actively adapting to this transformation. The update seeks to modernize the system and provide a more accurate and streamlined classification process for LTL shipments.

01/30/2026 Logistics
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