Amazon Reduces Review Visibility Sparking Seller Concerns

Amazon Reduces Review Visibility Sparking Seller Concerns

Amazon is adjusting its front-end display by hiding the number of reviews for some products, instead showing star ratings and the percentage of positive reviews. This aims to incentivize new products, improve product quality, and optimize the platform ecosystem. Sellers need to focus on product quality and service, acquire reviews compliantly, and monitor data changes to adjust their operation strategies accordingly. This change encourages a shift back to focusing on the inherent value and customer satisfaction associated with the product itself.

Amazon Sellers Adopt Automated Pricing to Thwart Hijackers

Amazon Sellers Adopt Automated Pricing to Thwart Hijackers

Facing counterfeit sellers due to an expired R trademark on Amazon? This article provides an emergency response strategy based on Amazon's automated pricing. By quickly adjusting prices, you can regain the Buy Box and minimize losses. It emphasizes the importance of data analysis and strategy optimization, as well as combining this approach with other rights protection measures. This is a quick fix to mitigate the immediate impact of unauthorized sellers.

Amazon Ads Key Strategies for Bidding and ACOS Optimization

Amazon Ads Key Strategies for Bidding and ACOS Optimization

This article provides an in-depth analysis of scientific bidding strategy switching methods for Amazon Advertising. It offers personalized bidding strategy recommendations tailored to different product stages. By understanding the bidding mechanism, smooth transition strategies, and key considerations, sellers can effectively control ACOS, improve advertising performance, and boost product promotion. The guide aims to help sellers navigate the complexities of bidding and optimize their campaigns for maximum profitability.