Amazon Sellers Boost Ad Spending for Holiday Season

Amazon Sellers Boost Ad Spending for Holiday Season

The end-of-year peak season on Amazon is highly competitive, making traffic acquisition crucial both on and off the platform. Display Ads offer broad reach, allowing precise targeting through audience and content relevance. Utilizing strategies like retargeting and similar product targeting can effectively boost new product traffic, capture competitor traffic, and encourage cross-selling. This helps sellers achieve sales breakthroughs during the peak season.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Guide to A9 A10 Algorithm Success

Amazon Sellers Guide to A9 A10 Algorithm Success

This article provides an in-depth analysis of Amazon's A9 algorithm, revealing key factors influencing product ranking, such as keyword relevance, conversion rate, and sales history. It also introduces updates from the A10 algorithm, highlighting the importance of organic sales, geographic ranking, and off-site traffic. By offering practical optimization strategies, this guide aims to help sellers improve their product ranking and achieve significant sales growth.

12/29/2025 Logistics Encyclopedia
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Amazon Sellers Guide to Streamlining FBA Inventory with FNSKU

Amazon Sellers Guide to Streamlining FBA Inventory with FNSKU

FNSKU is crucial for Amazon FBA, serving for inventory management and product differentiation. Unlike ASIN/UPC, it helps prevent commingling, reduces risks, and improves operational efficiency. Using FNSKU allows sellers to accurately track their inventory within Amazon's warehouses. This ensures the correct product is shipped to the customer, minimizing errors and returns. Implementing a proper FNSKU strategy is essential for maintaining a smooth and profitable FBA business.

12/29/2025 Logistics Encyclopedia
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Ebay Sellers Boost Sales with Search Optimization Tips

Ebay Sellers Boost Sales with Search Optimization Tips

This article provides an in-depth analysis of eBay search optimization strategies. It emphasizes the importance of category selection, product details, identifiers, high-quality images, title and description optimization, and the application of store templates. The goal is to help sellers increase product visibility, attract more potential buyers, and achieve sales growth. Continuous optimization is key, requiring attention to platform policies and algorithm changes, striving for excellence.

12/30/2025 Logistics Encyclopedia
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Indian Sellers Gain on Ebay Amid Crossborder Ecommerce Surge

Indian Sellers Gain on Ebay Amid Crossborder Ecommerce Surge

eBay India has surpassed 100,000 sellers, experiencing rapid growth in its export business. Key product categories include auto parts and home decor. eBay aims to expand the product reach of Indian sellers and help them access international markets through initiatives like the "Xpansion" program and government collaborations. This strategy fosters a mutually beneficial relationship between the platform and its sellers, driving growth and success for both parties.

01/16/2026 Logistics Industry Insights
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Tiktok Shop Malaysia Prioritizes Quality Over Quantity in Ecommerce Push

Tiktok Shop Malaysia Prioritizes Quality Over Quantity in Ecommerce Push

TikTok Shop Malaysia will implement new rules to restrict low-quality product promotion videos. Creators who post more than five 'non-interactive' videos with product links within seven consecutive days will face restrictions on the number of videos with shopping links they can publish for seven days. This measure aims to improve the platform's content quality and encourage creators to produce more creative and engaging content.

01/09/2026 Logistics Industry Insights
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Chinese Sellers Leverage 1688 Factory Customization for Crossborder Growth

Chinese Sellers Leverage 1688 Factory Customization for Crossborder Growth

This article delves into how a Shenzhen-based Amazon Europe seller leveraged DianRadar to achieve order growth by carefully selecting source factories from 1688 and building a boutique customization model. It highlights their efficient product selection strategy, including precisely locating suppliers, using sales data, comprehensively evaluating product potential, and establishing deep connections with factory visits. This provides cross-border sellers with replicable operational insights.

01/30/2026 Logistics Industry Insights
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Canadas Top Airport Faces Operational Hurdles Data Shows

Canadas Top Airport Faces Operational Hurdles Data Shows

This paper analyzes data from Foremost Airport (CFD4) in Canada to highlight the challenges faced by small airports regarding weather data, NOTAMs acquisition, and infrastructure. It proposes data-driven recommendations for improvement, aiming to enhance the operational efficiency and safety of these airports. The analysis focuses on identifying key areas where data insights can lead to better decision-making and resource allocation, ultimately contributing to safer and more reliable air travel in remote and underserved communities. The study emphasizes the importance of leveraging data to overcome limitations and optimize operations.

09/02/2025 Airport Codes
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SF Airlines Marks New Era in Express Delivery with Addition of Boeing 767 Cargo Aircraft

SF Airlines Marks New Era in Express Delivery with Addition of Boeing 767 Cargo Aircraft

SF Airlines has introduced new Boeing freighters to enhance its express air transport capabilities, leading to a three-way competition among SF Express, YTO Express, and China Post. Despite the massive potential of the air express market, development is hampered by inadequate infrastructure and tight aviation resources. The intensifying competition in the express delivery sector is prompting companies to seek high-value-added services and emphasize the importance of air transport. The future express delivery market will prioritize speed and service quality, making the improvement of overall capacity a core task for enterprises.

07/28/2025 Logistics
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Qatar Customs Boosts Trade Security with AEO Program

Qatar Customs Boosts Trade Security with AEO Program

Qatar Customs, with WCO support, held an AEO program assessment workshop to optimize its upcoming AEO program and enhance trade security and efficiency. The workshop employed gap analysis, practical exercises, and work planning to lay the foundation for further AEO program improvements. The AEO program is expected to enhance Qatar's trade security, improve customs clearance efficiency, reduce trade costs, and strengthen international cooperation. The focus was on identifying areas for improvement and developing a roadmap for successful implementation, ensuring the program meets international standards and contributes to a safer and more efficient trade environment.

01/05/2026 Customs Knowledge
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