Zhengte Debuts on Shenzhen Exchange Amid Outdoor Furniture Demand

Zhengte Debuts on Shenzhen Exchange Amid Outdoor Furniture Demand

Zhejiang Zhengte Co., Ltd. has successfully listed on the Shenzhen Stock Exchange. This integrated industry and trade enterprise, deeply rooted in the outdoor furniture industry for many years, boasts annual revenue exceeding 1.2 billion RMB through its two major product lines: sunshade products and outdoor leisure furniture, primarily targeting the European and American markets. The funds raised from this IPO will be used to expand production capacity and enhance R&D capabilities, injecting new impetus into the company's development and bringing fresh vitality to the cross-border e-commerce industry.

12/30/2025 Logistics Industry Insights
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Amazon Tightens EU Energy Label Rules for Sellers

Amazon Tightens EU Energy Label Rules for Sellers

Amazon has issued a new notice emphasizing the importance of EU energy efficiency label compliance. Listings that fail to upload energy efficiency information as required will face removal. This article details the impact of the new regulations, registration requirements, product scope, label dimensions, registration benefits, and frequently asked questions. It aims to help cross-border sellers navigate the challenges, ensure compliant operations, and avoid unnecessary losses. The notice highlights the critical need for sellers to adhere to the EU's energy efficiency labeling standards to maintain their presence on the Amazon platform.

12/30/2025 Logistics
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Ebay Seller Guide Steps to Boost Store Conversions

Ebay Seller Guide Steps to Boost Store Conversions

This article is aimed at novice eBay sellers, detailing key operational techniques covering four main aspects: store setup, product strategy, pricing strategy, and customer experience. It aims to help new sellers build a high-conversion eBay store from scratch and stand out in a fiercely competitive market. The guide provides practical advice on optimizing listings, managing inventory, and providing excellent customer service to improve sales and build a positive reputation. Ultimately, the goal is to empower new sellers with the knowledge and tools necessary for success on eBay.

12/30/2025 Logistics Encyclopedia
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US Trademark Guide for Ecommerce Sellers on Usage Proof

US Trademark Guide for Ecommerce Sellers on Usage Proof

This article focuses on the challenge of providing a 'specimen of use' in US trademark registration. It details the standards for acceptable specimens, including website links, product images, and sales order screenshots, and lists common examples of unacceptable specimens. Furthermore, it introduces the 'intent-to-use application' as an alternative strategy to help sellers avoid risks and efficiently complete trademark registration. This option allows applicants to file before actual commercial use, providing a pathway to secure trademark rights based on a bona fide intention to use the mark in the future.

12/30/2025 Customs Knowledge
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Amazon Sponsored Brands Boost Traffic Brand Awareness

Amazon Sponsored Brands Boost Traffic Brand Awareness

Amazon Sponsored Brands ads are a powerful tool for brand-registered sellers to enhance brand awareness and drive targeted traffic to their storefront or custom landing page. This article delves into the mechanics of Sponsored Brands, highlighting the features and benefits of its three formats: Product Collection, Store Spotlight, and Video. It provides a detailed setup guide to help you effectively manage traffic, build a dedicated brand presence, and achieve a higher return on ad spend. Leverage Sponsored Brands to create a unique brand experience and maximize your advertising ROI on Amazon.

01/16/2026 Logistics Encyclopedia
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Major Ecommerce Firms Compete in Growing Secondhand Market

Major Ecommerce Firms Compete in Growing Secondhand Market

E-commerce giants are increasingly investing in the secondhand market, signaling the rise of sustainable consumption. eBay is reshaping its core business, and fast-fashion brands like SHEIN and Zara are also entering the space. The markets for secondhand apparel, sneakers, and furniture show significant potential, but profitability remains a challenge. Cross-border sellers should seize this opportunity by selecting appropriate product categories, establishing reliable supply chains, providing professional services, and embracing sustainable development principles. The secondhand market presents a promising avenue for growth within the evolving e-commerce landscape.

01/16/2026 Logistics Industry Insights
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Ecommerce Sellers Face Halloween IP Challenges

Ecommerce Sellers Face Halloween IP Challenges

This article provides an in-depth analysis of the infringement risks associated with five popular Halloween product categories for cross-border e-commerce sellers: pumpkin decorations, scary masks, candle lights, witch hats, and skull decorations. It offers detailed advice on how to avoid these risks. The article also reminds sellers to be aware of copyright issues related to movies, animations, and character images. Furthermore, it emphasizes the importance of conducting infringement checks. By adhering to these guidelines, sellers can ensure compliance, capitalize on peak season opportunities, and operate their businesses legally and ethically.

01/16/2026 Logistics Industry Insights
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UK Consumers Shift Focus to Energy Efficiency Essentials

UK Consumers Shift Focus to Energy Efficiency Essentials

Driven by the energy crisis and inflation, UK consumers are shifting their spending towards warm clothing, energy-efficient appliances, and essential goods. Retail data shows a surge in sales of these products, but overall retail growth is offset by inflation. Cross-border e-commerce businesses need to pay attention to these market changes, adjust their product structures, and optimize their supply chains to meet the challenges and seize the opportunities presented by the evolving UK consumer landscape. This includes focusing on value and adapting to the new priorities of British shoppers.

01/16/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales With FBA Fulfillment

Amazon Sellers Boost Sales With FBA Fulfillment

This article provides an in-depth analysis of Amazon's Fulfillment by Amazon (FBA) service, explaining its definition, advantages, and suitable product types. It emphasizes how FBA helps sellers succeed in the e-commerce market by enhancing the shopping experience, optimizing inventory management, and expanding sales channels. The article also looks ahead to the future trends of FBA, including its intelligentization, personalization, and globalization. It highlights how FBA empowers sellers to streamline operations and reach a wider customer base, ultimately driving growth and profitability within the competitive online landscape.

01/16/2026 Logistics Encyclopedia
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Pratt Whitney Engine Recall Strains Supply Chain

Pratt Whitney Engine Recall Strains Supply Chain

Pratt & Whitney is recalling hundreds of PW1100G engines due to quality issues with engine parts, impacting Airbus A320neo family aircraft operations. Airbus states that deliveries are currently unaffected, but potential supply chain risks are a concern. This event highlights the importance of quality control and risk management in the aviation manufacturing industry. Strengthening supply chain oversight is necessary to ensure product safety and reliability. The recall underscores the vulnerability of the aviation supply chain to component defects and the need for robust quality assurance processes throughout the production lifecycle.

01/19/2026 Logistics Industry Insights
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