US Firms Consumers Pay 38B in Trade War Tariffs

US Firms Consumers Pay 38B in Trade War Tariffs

A report reveals that US businesses and consumers have paid an extra $38 billion in tariffs due to the trade war, with September's tariffs hitting a record high. The tariffs are not paid by China, but by US companies and consumers, leading to a sharp decline in agricultural exports, hindered investment, reduced employment, and economic slowdown. The report calls for resolving trade frictions through dialogue and consultation, and expresses hope for a more open and cooperative trade environment.

SEO Teams Adapt to Generative AI Search Challenges

SEO Teams Adapt to Generative AI Search Challenges

This paper delves into the meaning and importance of GEO (Generative Search Optimization), explaining its differences and connections with traditional SEO. It proposes a practical four-layer GEO framework encompassing content, technology, trust, and monitoring. Through a case study of a smart home appliance brand, the paper demonstrates the practical effects of GEO and emphasizes the importance of integrating SEO and GEO. This provides guidance for businesses to gain traffic and trust in the AI search era.

Googles Gemini AI Expands to Milliontoken Context Window

Googles Gemini AI Expands to Milliontoken Context Window

Google I/O unveiled enhanced Gemini AI models, including 2.5 Pro, Flash, and Live. These advancements significantly improve reasoning, understanding, and multi-modal capabilities. Gemini AI empowers data analysis by providing deeper insights and more efficient processing. Furthermore, it enhances digital marketing efforts through improved content generation, personalized experiences, and better campaign optimization. The new Gemini AI models promise to revolutionize how businesses leverage data and engage with customers, driving innovation and growth across various industries.

AI Strategies Boost Crossborder Ecommerce Growth

AI Strategies Boost Crossborder Ecommerce Growth

Cross-border e-commerce sellers face opportunities and challenges from AI advertising and intelligent optimization. AI technology is deeply integrated into e-commerce platforms, but its limitations pose potential risks. Sellers should embrace AI to improve efficiency while using it prudently to manage risks. Continuous learning and enhanced understanding are crucial to truly master AI and win in the future. This involves staying informed about algorithm changes, data privacy concerns, and ethical considerations to leverage AI effectively and responsibly.

Amazon Sellers Adapt to Cosmo Algorithm for Keyword Recovery

Amazon Sellers Adapt to Cosmo Algorithm for Keyword Recovery

This article delves into the Amazon Cosmo algorithm, designed to enhance the user shopping experience through personalized and contextualized recommendations. It analyzes the reasons for keyword ranking decline and provides Cosmo algorithm-based keyword optimization strategies. These include contextualized Listing optimization, long-tail keyword expansion, competitor analysis, and continuous monitoring and adjustment. The aim is to help sellers recover keyword rankings and prepare for major promotional events by understanding and leveraging the nuances of the Cosmo algorithm.

Chinese Heater Brand Gains US Market Share with Low Prices

Chinese Heater Brand Gains US Market Share with Low Prices

Givebest electric heaters have successfully penetrated the competitive European and American markets due to their high cost-effectiveness and effective marketing strategies. Leveraging small social media influencers and media reviews, they effectively drove traffic and converted it into sales. This provides a valuable reference for small and medium-sized enterprises looking to break into overseas markets. Their approach demonstrates how targeted marketing and a focus on value can lead to success even in highly competitive environments.

Free Tool Aids Crossborder Ecommerce Sellers in Market Research

Free Tool Aids Crossborder Ecommerce Sellers in Market Research

Aoxea is a free cross-border e-commerce product selection and market research tool. It integrates features such as product review analysis, blue ocean market discovery, and supply chain information integration, helping sellers improve product selection efficiency, optimize product quality, and seize market opportunities. Currently, the tool is completely free to use and is suitable for cross-border sellers and brand owners with Amazon product selection, market analysis, and product iteration needs to try it out.

02/05/2026 Logistics
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Global Trade Experts Share Key Strategies for Closing Deals

Global Trade Experts Share Key Strategies for Closing Deals

This article unveils the 'Comfortable Closing Technique' commonly used by top foreign trade professionals. It emphasizes customer background research and needs analysis before quoting, value sharing and doubt resolution during follow-up, and effective closing techniques at the final stage. The core is to approach from the customer's perspective, providing professional services and sincere advice to build long-term trust, ultimately achieving a natural and successful deal. This method prioritizes building rapport and understanding needs over aggressive sales tactics.

Firms Adopt Digital Procurement to Optimize Supply Chains

Firms Adopt Digital Procurement to Optimize Supply Chains

This paper delves into the critical role of suppliers in the business supply chain, elaborating on supplier classification, tiered management, and the application of digital procurement systems in optimizing supplier management. By effectively classifying and tiering suppliers, and leveraging digital procurement systems, companies can better control their supply chain and enhance overall competitiveness. This includes improved risk mitigation, cost reduction, and enhanced collaboration with key suppliers, ultimately leading to a more resilient and efficient supply chain.

South Africa Eswatini Launch Smart Border Efficiency Study

South Africa Eswatini Launch Smart Border Efficiency Study

South Africa and Eswatini jointly launched a Time Release Study at the Oshoek-Ngwenya border post to identify and address bottlenecks in customs clearance and improve trade efficiency. Supported by the World Customs Organization, the study's findings are expected to be released in April 2024 and will provide important reference for the construction of smart borders in both countries. The research aims to streamline border procedures and facilitate smoother trade flows between South Africa and Eswatini.