Materialdriven Facebook Ads Gain Traction in ASC Era

Materialdriven Facebook Ads Gain Traction in ASC Era

In the age of Facebook's Advantage+ Campaign (ASC), creative assets are the key driver. This paper proposes a dual-series testing method for efficiently identifying high-quality creatives, maximizing ROI through bid optimization and audience discovery. We provide customized strategy adjustments for different scenarios, including general product bestsellers and brand websites, helping to improve product testing efficiency. The focus is on leveraging creative optimization within the ASC framework to achieve better campaign performance.

01/15/2026 Logistics Industry Insights
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Crossborder Ecommerce Faces Currency Shipping Challenges

Crossborder Ecommerce Faces Currency Shipping Challenges

Faced with the dual challenges of exchange rate fluctuations and rising sea freight costs, cross-border e-commerce companies should focus on controllable factors to enhance their core competitiveness. By upholding product quality, strengthening traffic promotion, building customer trust, and maintaining customer relationships, they can find certainty in uncertainty and embrace new development opportunities. Focusing on these key areas will allow businesses to navigate the current economic climate and thrive in the long run.

01/15/2026 Logistics Industry Insights
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Amazon Walmart Expand Crossborder Ecommerce Infrastructure

Amazon Walmart Expand Crossborder Ecommerce Infrastructure

The 'Hurun Global High-Quality Enterprises TOP 1000 2025' highlights the leading position of retail giants like Amazon and Walmart in global commerce. Their growth is driven by extensive supply chains, omnichannel order fulfillment, and refined operations. Cross-border e-commerce ERP systems, such as E-Cang ERP, facilitate seller efficiency by connecting multiple platforms, managing overseas warehouses, optimizing shipping, and providing profit analysis. This helps businesses adapt to the competitive landscape of digital retail.

12/18/2025 Logistics Industry Insights
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US Cracks Down on Rogue CDL Training Schools

US Cracks Down on Rogue CDL Training Schools

The U.S. Department of Transportation is cracking down on Commercial Driver's License (CDL) training irregularities, de-listing nearly 3,000 non-compliant training providers. This action aims to eliminate "CDL mills" and ensure quality driver training, ultimately enhancing road safety. The industry generally supports the move, but concerns exist regarding potential impacts on freight capacity and training accessibility. In the long term, this initiative is expected to improve industry safety standards and professional image.

01/15/2026 Logistics Industry Insights
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US Cracks Down on Rogue CDL Training Schools Revokes Licenses

US Cracks Down on Rogue CDL Training Schools Revokes Licenses

The U.S. Department of Transportation is cracking down on "CDL license mills." Nearly 3,000 training institutions have been removed for failing to meet standards, and over 4,000 more are facing review. This action aims to improve the quality of CDL training, ensure road safety, and promote the standardization of the industry. The DOT is committed to holding training providers accountable and ensuring that only qualified drivers are operating commercial vehicles on our nation's highways.

01/15/2026 Logistics
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UPS Expands Automation Amid Labor Shortages to Boost Logistics

UPS Expands Automation Amid Labor Shortages to Boost Logistics

UPS is implementing automation in select US facilities to optimize package handling, improve efficiency, and enhance employee experience. AI-powered intelligent routing is being utilized to address labor challenges. This strategic move aims to streamline operations, reduce costs, and improve overall service quality by leveraging advanced technologies in logistics and supply chain management. The focus is on creating a more agile and responsive network capable of handling increasing volumes and complex demands.

01/16/2026 Logistics
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South Koreas Ecommerce Booms in Pet Auto Accessories

South Koreas Ecommerce Booms in Pet Auto Accessories

The Korean e-commerce market holds significant potential, particularly driven by the 'single economy' and 'garage economy'. Pet supplies and automotive products are in high demand. To succeed, Chinese sellers need a deep understanding of the Korean market, focusing on precise product selection and offering high-quality, cost-effective items. Thorough market research and a tailored approach are crucial for successful market penetration and capturing a share of this growing e-commerce landscape.

01/16/2026 Logistics Industry Insights
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Sales Strategies to Break Through Growth Plateaus

Sales Strategies to Break Through Growth Plateaus

Sales are a critical indicator for business operations. This paper delves into sales statistics methods, including sales records, inventory changes, customer orders, and market surveys. It analyzes influencing factors such as market demand, product quality, pricing strategies, and marketing campaigns. The paper proposes strategies to improve sales through market research, optimizing product portfolios, price adjustments, marketing innovation, and enhanced customer service. Businesses should comprehensively improve their sales capabilities to achieve sustainable development.

01/16/2026 Logistics Encyclopedia
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Global Turmoil Drives Rising Logistics Costs

Global Turmoil Drives Rising Logistics Costs

The 36th Annual Logistics Status Report reveals the economic and geopolitical challenges faced by the global logistics industry. Despite rising costs and increased tariffs, the report demonstrates how companies are seeking growth opportunities amid uncertainty by optimizing management and adopting innovative technologies to enhance responsiveness and operational efficiency.

08/07/2025 Logistics Industry Insights
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