Opinion Consumers Boost Crossborder Ecommerce Growth

Opinion Consumers Boost Crossborder Ecommerce Growth

This paper delves into the application of KOC (Key Opinion Consumer) marketing in cross-border e-commerce. It analyzes the differences between KOCs and KOLs, and proposes strategies for building private domain traffic using KOCs. The research highlights the authenticity and cost-effectiveness advantages of KOC marketing. It emphasizes the importance of selecting suitable KOCs, maintaining authenticity, and establishing long-term partnerships to maximize the effectiveness of KOC campaigns in driving traffic and sales within the cross-border e-commerce landscape.

01/22/2026 Logistics Industry Insights
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AI Drives Crossborder Ecommerce Growth Globally

AI Drives Crossborder Ecommerce Growth Globally

This paper delves into the application of AI and big data in cross-border e-commerce, focusing on how platforms like Temu, Amazon, and independent websites leverage AI to enhance efficiency and conversion rates. It highlights the value of AI in product listing, listing optimization, and SEO content generation. The paper argues that cross-border sellers should embrace AI to achieve full-chain empowerment and stand out in the highly competitive market. By adopting AI-driven strategies, businesses can optimize their operations and improve overall performance in the global e-commerce landscape.

01/23/2026 Logistics Industry Insights
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Global Trade Boosts Crossborder Brand Growth

Global Trade Boosts Crossborder Brand Growth

Cross-border exhibitions are crucial platforms for companies to expand into international markets. This paper delves into the five major advantages of participating in such events, details the planning and organization steps involved, and proposes effective measures to mitigate risks. By participating in cross-border exhibitions, companies can effectively enhance their brand image, expand market channels, promote technological exchange, and ultimately achieve global business growth. The focus is on maximizing ROI through strategic planning and risk management.

01/23/2026 Logistics Encyclopedia
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Independent Ecommerce Sites Sustain Postholiday Growth

Independent Ecommerce Sites Sustain Postholiday Growth

SHOPYY's key account manager, LEO, will host a live broadcast on December 24th, sharing insights on leveraging Christmas and New Year to build a sustainable independent website. The broadcast will focus on holiday marketing strategies, user experience optimization, customer relationship management, data analysis & optimization, and technical support. Through real-world case studies, LEO will delve into SHOPYY's features and application techniques, helping cross-border e-commerce practitioners seize opportunities and achieve sales growth. Learn how to maximize your holiday sales potential with practical tips and actionable strategies.

01/23/2026 Logistics Industry Insights
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Tiktok Minigames Boost Global Developer Growth

Tiktok Minigames Boost Global Developer Growth

TikTok Minis is ushering in a new era of convenience for mini-game developers, facilitating global growth through its established payment system, hybrid monetization models, and content-social synergy. Developers should prepare in advance by initiating lightweight game projects, developing content interfaces, and adopting a dual-engine operational strategy driven by 'content + social' to seize market opportunities. This approach leverages TikTok's existing user base and viral potential to maximize reach and engagement for these bite-sized games, leading to increased revenue streams.

01/23/2026 Logistics Industry Insights
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Tariff Strategies for Crossborder Ecommerce Growth

Tariff Strategies for Crossborder Ecommerce Growth

Tariffs are crucial for cost control in cross-border e-commerce. While the global average tariff rate is 9.4%, significant variations exist across product categories. Chinese sellers need to accurately understand tariff rules, optimize pricing and logistics, and improve customs clearance efficiency to succeed in the competitive landscape. Accurate cost calculation is essential. DaShu Cross-border helps sellers precisely calculate costs and achieve global success.

01/23/2026 Customs Knowledge
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Google Ads Boost Crossborder Ecommerce Growth

Google Ads Boost Crossborder Ecommerce Growth

This article provides an in-depth analysis of Google Ads' principles, value, and optimization strategies. It offers practical guidance for cross-border e-commerce sellers looking to leverage Google Ads to enhance brand visibility, precisely target customers, and achieve performance growth in the global market. By mastering these strategies, cross-border e-commerce sellers can stand out in a highly competitive landscape. The article details key elements for successful Google Ads campaigns tailored for international markets, empowering sellers to maximize ROI and drive conversions.

01/23/2026 Logistics Encyclopedia
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Microfulfillment Drives Fresh Grocery Ecommerce Growth

Microfulfillment Drives Fresh Grocery Ecommerce Growth

This paper delves into the application of micro-warehousing in the fresh food e-commerce sector, analyzing its core elements, challenges, and future development trends. With its high degree of automation, small-scale operation, and rapid response capabilities, micro-warehousing is reshaping the landscape of fresh food e-commerce and is poised to become a key factor for success in the future. It addresses the need for faster delivery and reduced spoilage, optimizing the supply chain for perishable goods.

01/20/2026 Logistics Industry Insights
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Perus Cajamarca Airport Navigates Growth Challenges

Perus Cajamarca Airport Navigates Growth Challenges

This paper provides an in-depth analysis of key information regarding the General FAP Armando Revoredo Iglesias Airport (CJA) in Cajamarca, Peru, focusing on the challenges and opportunities presented by its high-altitude operations. It emphasizes the impact of the high-altitude environment on aircraft performance and highlights the importance of airport infrastructure development and operational management. The study also offers recommendations for future development directions, considering the unique demands of operating an airport at such a significant elevation.

01/20/2026 Airport Codes
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Ecommerce Growth Reshapes Parcel Delivery Challenges

Ecommerce Growth Reshapes Parcel Delivery Challenges

E-commerce logistics expert Rick Watson analyzes issues such as peak season, express delivery price increases, and Amazon's competition. He emphasizes the industry's intelligent and green development, as well as collaborative cooperation. The analysis points towards a need for smarter, more sustainable, and interconnected logistics solutions to navigate the evolving e-commerce landscape and address the challenges posed by increasing demand and competitive pressures.

01/20/2026 Logistics Industry Insights
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