Echo Global CEO Adapts to 2012 Freight Market Challenges

Echo Global CEO Adapts to 2012 Freight Market Challenges

This article delves into the current state and future trends of the freight market in 2012, based on an interview with Doug Waggoner, CEO of Echo Global Logistics. The interview covers several key issues, including capacity, rates, technology adoption, and acquisition strategies. It provides valuable insights for shippers and third-party logistics providers, offering a comprehensive overview of the market dynamics and strategic considerations within the logistics industry during that period.

01/20/2026 Logistics Industry Insights
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SEKO Logistics Acquires Omnichannel to Expand Ecommerce Services

SEKO Logistics Acquires Omnichannel to Expand Ecommerce Services

SEKO Logistics has acquired a majority stake in Omni-Channel Logistics, strengthening its capabilities in cross-border e-commerce logistics. This acquisition enhances SEKO's global fulfillment and returns services, allowing them to better serve the growing demands of online retailers. The move expands SEKO's reach and provides Omni-Channel Logistics with access to SEKO's global network and resources, creating a powerful synergy in the e-commerce logistics landscape.

01/21/2026 Logistics
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SEKO Logistics Expands Ecommerce Reach with Omnichannel Buy

SEKO Logistics Expands Ecommerce Reach with Omnichannel Buy

SEKO Logistics has acquired a majority stake in Omni-Channel Logistics, strengthening its e-commerce and technology service offerings. This acquisition solidifies SEKO's leading position in cross-border e-commerce logistics, enabling the company to provide more comprehensive and integrated solutions to its customers. The move aims to enhance SEKO's capabilities in fulfilling the growing demands of the global e-commerce market and further expand its reach in key international markets.

01/21/2026 Logistics
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Xianyus Super Exposure Ads Boost Seller Growth

Xianyus Super Exposure Ads Boost Seller Growth

This article provides an in-depth analysis of Xianyu's "Super Exposure" advertising strategy, covering account opening methods, managed service content, and suitable merchant types. By leveraging professional service providers, businesses can efficiently utilize Xianyu traffic to achieve targeted customer acquisition and revenue growth. It details how to maximize the impact of Super Exposure campaigns on Xianyu, a popular Chinese online marketplace, focusing on optimizing ad performance for increased visibility and conversion.

02/03/2026 Logistics Industry Insights
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Postholiday Strategies for Niche Ecommerce Growth

Postholiday Strategies for Niche Ecommerce Growth

For Putian-Guangdong system cross-border e-commerce, the period after Christmas is not a slow season but a strategic window. By focusing on precise product selection, on-site optimization, multi-channel traffic acquisition, efficient shipping, high-quality after-sales service, and private domain operations, businesses can solidify long-term competitiveness and achieve counter-cyclical growth. Refined operations and long-term value accumulation are the keys to success.

02/02/2026 Logistics Industry Insights
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Shopee Sellers Gain Datadriven Optimization Strategies

Shopee Sellers Gain Datadriven Optimization Strategies

This article addresses the issue of zero sales in Shopee shops, providing a data-driven self-assessment and optimization plan covering five key areas: Listing Optimization, Pricing Strategy, Traffic Acquisition, Operational Details, and Shop Security. By precisely targeting keywords, optimizing visual marketing, implementing reasonable pricing, driving traffic through multiple channels, refining operational practices, and mitigating risks, this guide helps sellers overcome the zero-order situation and achieve sales growth.

02/03/2026 Logistics Industry Insights
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Metas Advantage Shopping Campaigns Boost Black Friday Sales

Metas Advantage Shopping Campaigns Boost Black Friday Sales

Meta introduces A+SC Smart Shopping Ads, simplifying ad delivery and enhancing e-commerce marketing effectiveness through machine learning. This new solution streamlines the ad creation and optimization process. Additionally, A+AC ads are available to support app promotion and user acquisition. These advancements aim to provide advertisers with more efficient and effective tools for reaching their target audiences and driving conversions, especially during key shopping periods like Black Friday.

12/31/2025 Logistics Industry Insights
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Facebook Page Management Guide Boosts Lead Generation

Facebook Page Management Guide Boosts Lead Generation

This article details the creation, setup, and daily operation techniques of a Facebook Page, aiming to help businesses build a professional brand image, enhance user engagement, and effectively drive traffic to independent websites. It covers basic page configuration, essential settings, content planning, posting frequency, and interaction strategies. This provides readers with a comprehensive practical guide to effectively manage their Facebook presence and leverage it for brand building and traffic acquisition.

12/29/2025 Logistics Industry Insights
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Five Business Models for Independent Ecommerce Success

Five Business Models for Independent Ecommerce Success

This article introduces five mainstream operation models for cross-border e-commerce independent websites: direct shipping from China, Drop Shipping, overseas warehouses, Amazon FBA, and virtual overseas warehouses. It analyzes the advantages and disadvantages of each model and emphasizes the importance of traffic acquisition for the success of independent websites. This helps sellers understand the characteristics of different models and choose the operation method that suits them best.

12/31/2025 Logistics Industry Insights
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Bytedances Ocean Engine Outlines Gaming Growth Strategy at OEGC

Bytedances Ocean Engine Outlines Gaming Growth Strategy at OEGC

The Ocean Engine OEGC conference focuses on long-term game growth, emphasizing product, traffic, and scenarios. It highlights dual-platform linkage, content-driven strategies, and AI-powered R&D and marketing. Douyin is building a marketing conversion bridge, with mini-games driving growth through both content and social interaction. The conference showcased how to leverage the Douyin ecosystem and Ocean Engine's capabilities for sustainable game growth and effective user acquisition.

01/15/2026 Logistics Industry Insights
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