OZON Expands Crossborder Ecommerce Opportunities in Russia

OZON Expands Crossborder Ecommerce Opportunities in Russia

OZON, a Russian cross-border e-commerce platform, offers seven advantages: zero entry barriers, no need for stock, Chinese interface, traffic bonus, simple operation, and well-developed logistics. Currently, the number of sellers on OZON is relatively small, making it a prime time to enter the market. It's an ideal choice for cross-border e-commerce entrepreneurs. By seizing this opportunity, you can achieve success in the blue ocean market of Russia.

02/03/2026 Logistics Industry Insights
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OZON Reports Top Holiday Season Sales in Russia

OZON Reports Top Holiday Season Sales in Russia

Winter is a peak season for sales on the Russian OZON platform, especially from New Year's to the Spring Festival. This article provides OZON winter product selection strategies, including categories such as holiday decorations, gifts, warm clothing, home goods, entertainment products, beauty and skincare products, and food. It emphasizes the importance of following trends, focusing on product quality, optimizing product listings, and providing excellent customer service to maximize sales during this profitable period.

02/03/2026 Logistics Industry Insights
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X5 Groups 2025 Revenue Jumps on Hard Discount Growth

X5 Groups 2025 Revenue Jumps on Hard Discount Growth

Russian retail giant X5 Group reported its 2023 performance, with total revenue reaching 4.64 trillion rubles, an increase of 18.8% year-on-year. Digital business revenue was strong, and comparable store sales grew by 11.4%. The discount brand "Chizhik" performed exceptionally well, with revenue soaring by 42.2%, becoming a major growth driver. X5 Group's total order volume increased significantly throughout the year, and a large number of new suppliers were added, consolidating its market position.

02/05/2026 Logistics Industry Insights
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Tekhnonicol Achieves 150 Ad ROI Growth with Crmmetrica Integration

Tekhnonicol Achieves 150 Ad ROI Growth with Crmmetrica Integration

Russian construction materials giant, TechnoNICOL, integrated its CRM with Yandex Metrica to connect online and offline sales data. By optimizing for “offline application” conversions, they achieved a 150% increase in revenue from Yandex Direct advertising. This data integration allowed them to keep customer acquisition costs within a reasonable range and significantly improve their advertising ROI. The unified view of customer interactions across channels enabled more effective targeting and campaign optimization, leading to substantial business growth.

02/05/2026 Logistics Industry Insights
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Guide to Costeffective Online Shopping in Russia

Guide to Costeffective Online Shopping in Russia

This article provides a detailed interpretation of the customs clearance process for parcels from Russia, covering procedures like customs declaration, tax payment, inspection, and release. It offers practical tips and answers to frequently asked questions, aiming to help readers avoid common pitfalls in overseas clearance and achieve a cost-effective and worry-free shopping experience. The guide focuses on navigating the complexities of Russian cross-border e-commerce and provides insights into successful import strategies.

02/05/2026 Customs Knowledge
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Ozon Boosts Quality Control with Thirdparty Audits

Ozon Boosts Quality Control with Thirdparty Audits

Russian e-commerce platform Ozon announced the introduction of a third-party auditing organization, 'Anti-Counterfeit,' to strengthen information and quality control of goods like pharmaceuticals and cosmetics. Ozon aims to improve product quality and protect consumer rights by removing problematic products, connecting to the Ministry of Health's database, and collaborating with the 'Honest Sign' system. These measures are designed to combat counterfeiting and ensure the authenticity and safety of products sold on the platform.

02/12/2026 Logistics Industry Insights
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Yandex Market Launches AI Shopping Lists in Russia

Yandex Market Launches AI Shopping Lists in Russia

Russian e-commerce platform Yandex Market has launched an AI recommendation feature that automatically generates personalized shopping lists based on user-inputted themes, covering categories like home goods and clothing. Powered by Yandex's proprietary Alice AI technology, the feature supports text, voice, and image recognition, providing product analysis and purchasing suggestions. This aims to enhance the user shopping experience by offering tailored recommendations and streamlining the product discovery process within the Yandex Market platform.

02/12/2026 Logistics Industry Insights
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OZON Emerges As Key Player in Russias Ecommerce Market

OZON Emerges As Key Player in Russias Ecommerce Market

This article provides an in-depth analysis of the opportunities and potential challenges offered by the Russian OZON e-commerce platform for new sellers looking to enter the market. It covers aspects such as the advantages of joining, logistical pitfalls, pricing strategies, product compliance, advertising risks, limitations of the store group model, and linguistic and cultural differences. The aim is to help sellers avoid risks, successfully launch, and effectively operate their OZON store.

02/12/2026 Logistics Industry Insights
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China-Russia Highway Corridor Boosts Cross-Border Trade Efficiency

China-Russia Highway Corridor Boosts Cross-Border Trade Efficiency

A hardware company in Wenzhou successfully transported goods to Moscow via the Rusyun platform, enhancing logistics efficiency and experience. The platform provides one-stop services, significantly reducing costs. Meanwhile, the launch of Harbin Longyun International Land Port marks the opening of the Harbin-Russian highway corridor, attracting numerous businesses and promoting the development of foreign trade services. Statistics show that cargo shipment volume has significantly increased since the center's launch, highlighting the potential of regional logistics advantages.

07/29/2025 Logistics
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Europe Customs Chiefs Prioritize Digitalization to Boost Trade Compliance

Europe Customs Chiefs Prioritize Digitalization to Boost Trade Compliance

The 2019 WCO European Regional Heads of Customs Conference focused on topics such as regional transit system compatibility, performance measurement, e-commerce, and the WCO Strategic Plan. The meeting emphasized the importance of integrity and digital transformation, and also addressed the appointment of the new Head of the ROCB in Baku. The conference aimed to enhance the effectiveness of European customs administrations and promote regional trade development. The Russian Federal Customs Service was highly commended for its organizational work.

01/05/2026 Customs Knowledge
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