Amazon Sellers Face Trademark Renewal Risks

Amazon Sellers Face Trademark Renewal Risks

Amazon sellers should be aware of US trademark renewal issues. Failure to renew trademarks in a timely manner may result in the loss of Brand Registry and product removal. This article details the importance of trademark renewal, two renewal methods, required materials, and measures to avoid expiration. It reminds sellers to pay attention to trademark management and protect their brand rights on Amazon. Timely renewal is crucial for maintaining brand protection and preventing disruptions to sales on the platform.

12/29/2025 Logistics
Read More
Guide to Optimizing Amazon Ads for Product Promotion

Guide to Optimizing Amazon Ads for Product Promotion

This article, from the perspective of a data analyst, details the creation process of Amazon Sponsored Products campaigns, including platform login, an introduction to the Advertising Campaign Manager, campaign creation steps, and data-driven ad optimization strategies. It aims to help sellers build effective Amazon advertising campaigns from scratch, accurately drive traffic, and increase sales. The guide provides practical insights into leveraging data to refine targeting, bidding, and keyword selection for optimal campaign performance and ROI.

12/29/2025 Logistics Encyclopedia
Read More
Amazon Offers 1800 Ad Coupons to Attract New Sellers

Amazon Offers 1800 Ad Coupons to Attract New Sellers

Amazon and Youmai Cloud are offering a significant benefit: new sellers can receive up to $1800 in advertising coupons per site. SP, SB, and SD ad types are all eligible, and the offer can be stacked across multiple stores and sites. Qualified sellers can authorize their store and ad account to receive the coupon within 14 days, valid for 30 days, and used to offset advertising click costs. Don't miss this opportunity to boost sales during the peak season!

12/29/2025 Logistics Industry Insights
Read More
Amazon Sellers Adopt Weight Strategies to Improve Rankings

Amazon Sellers Adopt Weight Strategies to Improve Rankings

This article delves into the three core factors influencing Amazon order keyword weight: buyer's order path, buyer account quality, and discount strength. By providing practical strategy suggestions, it helps sellers optimize listings, attract high-quality buyers, and reasonably control discounts. This effectively enhances order weight, ultimately leading to improved keyword rankings and increased sales. The focus is on understanding how these elements contribute to a higher perceived value by Amazon's algorithm, resulting in better visibility and conversion rates.

12/29/2025 Logistics Industry Insights
Read More
Ecommerce Growth Drives Sustainable Logistics Shift Globally

Ecommerce Growth Drives Sustainable Logistics Shift Globally

This week's cross-border e-commerce updates: shipping cuts, Amazon's unbranded packaging initiative, Walmart's seller increase, and Shopee's growth in Poland. The industry is proactively addressing challenges and exploring new avenues for growth. Companies are adapting to changing market conditions and focusing on efficiency and customer experience. Key strategies involve optimizing logistics, diversifying sales channels, and catering to specific regional demands. The sector remains dynamic, with platforms and sellers constantly innovating to stay competitive and capitalize on emerging opportunities.

12/29/2025 Logistics
Read More
Ebay Sellers Gain Edge with Key Listing Tools

Ebay Sellers Gain Edge with Key Listing Tools

This article provides an in-depth review of several eBay listing tools, including MerchantRun, Title Builder, Pushauction, Inkfrog, and E-Cang Listing Tool. It details their core functionalities, target audiences, advantages, and disadvantages. The aim is to assist eBay sellers in selecting the most suitable listing tool based on their specific store needs, thereby improving operational efficiency and achieving sales growth. This comparison helps sellers make informed decisions to streamline their listing process and optimize their eBay business.

12/29/2025 Logistics Encyclopedia
Read More
Amazon Sellers Boost Listings with Datadriven Keywords

Amazon Sellers Boost Listings with Datadriven Keywords

This article provides an in-depth analysis of Amazon keyword optimization strategies, offering a data-driven approach to keyword selection, root word analysis, and keyword placement. It details specific keyword research processes for both new and established products. Furthermore, it introduces techniques for root word analysis, helping sellers improve Listing weight and search ranking, ultimately driving sales growth. The strategies covered include methods to identify high-potential keywords and effectively integrate them into product listings for maximum visibility.

12/29/2025 Logistics Encyclopedia
Read More
Amazon Brands Boost Growth with Datadriven Ad Strategies

Amazon Brands Boost Growth with Datadriven Ad Strategies

This article delves into how Amazon brand sellers can leverage tools like Amazon Brand Analytics (ABA), Amazon Attribution, and brand metrics to measure brand performance and optimize advertising strategies based on the consumer shopping journey. Through data-driven analysis, brands can more precisely target their audience, improve advertising effectiveness, and ultimately achieve sales growth. The paper emphasizes the importance of using data insights to refine marketing efforts and maximize return on investment within the Amazon ecosystem.

12/29/2025 Logistics Industry Insights
Read More
Global Cold Chain Logistics Boost Fresh Produce Deliveries

Global Cold Chain Logistics Boost Fresh Produce Deliveries

Cold chain logistics ensures perishable, fresh, frozen, and refrigerated products remain at suitable low temperatures throughout production, storage, transportation, and sales. This paper explores the challenges facing cold chain logistics, details customized solutions, and highlights the crucial role of ocean-based cold chain logistics in global trade. It also looks at future trends in cold chain logistics, emphasizing the importance of selecting reliable partners for successful and efficient operations. The goal is to maintain product quality and safety across the entire supply chain.

09/28/2025 Logistics
Read More
Trump Tariffs Slow Warehouse Automation Growth

Trump Tariffs Slow Warehouse Automation Growth

The Trump administration's tariff policies have heightened economic uncertainty, potentially slowing capital investment in warehouse automation. Companies face challenges such as extended sales cycles and high interest rates. Businesses are advised to closely monitor policy changes, establish diversified supply chains, strengthen risk management, optimize investment return analysis, and enhance technological innovation to navigate uncertainty and identify new growth opportunities. These strategies can help mitigate risks associated with the current economic climate and ensure continued progress in the warehouse automation sector despite the challenges.

11/03/2025 Logistics Industry Insights
Read More