Google Ads Launches Campaign Total Budget Feature

Google Ads Launches Campaign Total Budget Feature

Google Ads introduces the 'Campaign Total Budget' feature for Search, Performance Max, and Shopping campaigns. Advertisers can set a fixed total budget, and the system intelligently allocates daily spending to optimize performance. Applicable to all bidding strategies and easy to implement, this feature helps improve advertising efficiency. Early adopters like Escentual.com have already seen significant positive results. It allows for better control over overall spend and leveraging Google's AI to maximize campaign outcomes within a defined budget.

02/03/2026 Logistics Industry Insights
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USPS Adapts to Ecommerce Decline Amid Transformation Efforts

USPS Adapts to Ecommerce Decline Amid Transformation Efforts

The USPS released its Q1 financial report, showing revenue growth but a decline in package volume, and a narrowed net loss. The e-commerce boom is fading, and competition is intensifying. Strategic transformation is crucial, requiring improved efficiency, reduced costs, and business expansion to adapt to evolving consumer demands. The USPS needs to modernize its operations and diversify its services to remain competitive in the evolving logistics landscape. Successfully navigating these challenges will determine its long-term sustainability.

01/15/2026 Logistics
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UK Online Shopping Safe Shipping Tips for China Buyers

UK Online Shopping Safe Shipping Tips for China Buyers

This article provides a detailed guide on shipping goods like bags and clothing purchased through UK personal shopping services back to China. It covers key aspects such as choosing a courier company, shipping methods, packaging and declaration, and tax payment. The article also addresses frequently asked questions, aiming to help readers complete their UK personal shopping process safely and efficiently. It offers practical advice for a smooth and successful import experience, minimizing potential issues with customs and delivery.

01/30/2026 Logistics
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Doortodoor Shipping Simplifies Global Logistics

Doortodoor Shipping Simplifies Global Logistics

This article provides an in-depth analysis of the meaning, applicable scenarios, and cost structure of door-to-door logistics services. It clarifies its application in sea, air, and land transportation, and offers selection advice for specific scenarios such as luggage shipping for students returning from abroad. The aim is to help readers comprehensively understand and efficiently utilize door-to-door services. It covers the advantages of this comprehensive approach, streamlining the shipping process and reducing complexities for customers.

01/30/2026 Logistics Encyclopedia
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Futurmaster Expands to North America for Supply Chain Growth

Futurmaster Expands to North America for Supply Chain Growth

FuturMaster expands into North America, establishing an office in Austin and acquiring PlaniSense. The company offers intelligent and efficient supply chain planning solutions designed to help businesses enhance their competitiveness. This strategic move allows FuturMaster to better serve the growing demand for advanced planning capabilities in the region. By combining local expertise with its proven technology, FuturMaster aims to empower North American companies to optimize their supply chains and achieve significant improvements in efficiency and responsiveness.

01/15/2026 Logistics Industry Insights
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Global Supply Chains Face Capacity Shortages Seek Solutions

Global Supply Chains Face Capacity Shortages Seek Solutions

Global shipping capacity is strained, posing challenges for businesses. This article proposes three strategies to break through: seize opportunities with Charter Vessels and Extra Loaders to secure space; opt for Fast Boat Services to accelerate transit; and optimize Consolidation and OceanMatch solutions to reduce costs. These strategies help you gain an advantage in the battle for shipping capacity, ensuring timely delivery of your goods. By leveraging these tactics, businesses can navigate the current capacity crunch and maintain efficient supply chains.

01/29/2026 Logistics Industry Insights
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AI Boosts Supply Chain Resilience Amid Market Volatility

AI Boosts Supply Chain Resilience Amid Market Volatility

This webinar will delve into how Artificial Intelligence (AI) empowers supply chain planning and risk management, enhancing supply chain resilience. It covers AI applications in demand forecasting, inventory optimization, and risk early warning, along with the challenges and strategies for AI implementation. The webinar aims to help businesses understand the latest trends in AI-powered supply chains, master practical techniques, and stand out in the fierce market competition. Learn how to leverage AI to build a more robust and efficient supply chain.

01/28/2026 Logistics Industry Insights
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Amsterdam Tests Autonomous Boats for Urban Water Transport

Amsterdam Tests Autonomous Boats for Urban Water Transport

The Amsterdam 'Roboat' project aims to develop autonomous watercraft for urban logistics, public transport, and infrastructure construction. Led by the Amsterdam Institute for Advanced Metropolitan Solutions (AMS Institute) and supported by various research institutions, the project introduces automation to transform urban waterway transportation, improve efficiency, and unlock new opportunities for urban development. The Roboat initiative envisions a future where autonomous vessels contribute to a more sustainable and efficient urban environment by optimizing the use of waterways.

01/28/2026 Logistics
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