Xpeng and Nios Influencer Marketing Boosts European EV Sales

Xpeng and Nios Influencer Marketing Boosts European EV Sales

Xpeng and NIO successfully entered the European market by collaborating with local influencers, leveraging authentic content and user perspectives. Xpeng gained trust in France through partnerships with 100 BORNES, while NIO enhanced its international visibility and technological image with K1CarTV and Battle Point. This case highlights that precise audience targeting, high-quality content, long-term partnerships, and data-driven strategies are crucial for successful brand globalization. These collaborations built trust and credibility, proving influencer marketing's effectiveness in navigating new markets and connecting with European consumers.

Prologis Report Signals Industrial Real Estate Market Recovery

Prologis Report Signals Industrial Real Estate Market Recovery

The Prologis IBI report indicates a gradual recovery of industrial real estate market activity to pre-pandemic levels, driven by e-commerce growth, supply chain diversification, and manufacturing reshoring. Technological innovation is also fueling industry development. While regional recovery varies, the overall trend is positive. The report highlights the resilience of the sector and its ability to adapt to evolving economic conditions, suggesting continued growth potential despite ongoing global uncertainties. This resurgence underscores the critical role of industrial spaces in supporting modern commerce and supply chains.

Postpandemic Logistics Supply Chains Adapt and Strengthen

Postpandemic Logistics Supply Chains Adapt and Strengthen

The logistics industry demonstrated remarkable resilience and adaptability amid the COVID-19 pandemic. This report reveals the pandemic's impact on logistics costs and the economy, analyzing the response strategies and innovative practices of logistics companies. It provides an in-depth analysis of specific market segments including road, rail, air, and water transport, as well as warehousing. The report emphasizes that logistics companies should build diversified supply chains, enhance supply chain flexibility, embrace technological innovation, strengthen risk management, and deepen collaboration to address future challenges.

Promat Showcases Supply Chains Rapid Digital Shift

Promat Showcases Supply Chains Rapid Digital Shift

The ProMat conference and the latest MHI report highlight the accelerated digital transformation of supply chains, driven by nine key technologies. Businesses must embrace change, address the talent gap, and focus on critical areas such as smart city logistics, IoT applications, and talent development to gain a competitive edge in the future. The report emphasizes the urgency for companies to adapt to these technological advancements and invest in the necessary skills and infrastructure to thrive in the evolving landscape of digital supply chain management.

Shipping Industry Adapts to SOLAS VGM Compliance Challenges

Shipping Industry Adapts to SOLAS VGM Compliance Challenges

The SOLAS (Safety of Life at Sea) regulation regarding Verified Gross Mass (VGM) of containers presents new challenges for the shipping industry. Based on an interview with the President of INTTRA, this paper explores key issues in VGM compliance and offers strategies for addressing them, including early preparation, IT system optimization, and partner selection. VGM compliance will enhance supply chain transparency, strengthen risk management, accelerate technological innovation, and promote the unification of industry standards. Successfully navigating VGM requirements is crucial for efficient and safe maritime operations.

WCO Updates PICARD Standards to Modernize Customs Training

WCO Updates PICARD Standards to Modernize Customs Training

The World Customs Organization (WCO) is undertaking a comprehensive upgrade of the PICARD Professional Standards to adapt to the rapidly evolving global trade landscape. The revised standards will focus on public-private partnerships, customs-tax linkages, coordinated border management, and cover emerging trends such as security, trade facilitation, technological advancements, and project management. This upgrade aims to cultivate forward-thinking and practically skilled customs professionals, ultimately fostering global trade development. The updated standards will ensure customs administrations are equipped to meet future challenges and opportunities.

LTL Logistics Shifts Toward Valuedriven Partnerships

LTL Logistics Shifts Toward Valuedriven Partnerships

This paper explores the significance of business relationships in the Less-than-Truckload (LTL) sector. It emphasizes that value co-creation, transparent communication, shared goals, and long-term commitment are crucial elements for building strong LTL relationships. The paper also analyzes the importance of multi-layered relationship management and proposes strategies to overcome challenges in LTL relationships. Furthermore, it looks ahead to the future impact of technological advancements on LTL relationship management, suggesting that technology will play a vital role in enhancing efficiency and collaboration.

US Rail Freight Mixed in May Intermodal Gains Steady

US Rail Freight Mixed in May Intermodal Gains Steady

According to the latest data from the Association of American Railroads, U.S. rail freight volume in May remained flat year-over-year, but intermodal traffic experienced strong growth. Intermodal transportation benefits from tight trucking capacity and corporate cost reduction demands, and is expected to maintain its growth momentum. The overall rail freight market reflects economic uncertainty. The industry needs to address challenges such as energy transition and manufacturing reshoring, while actively embracing technological innovation. The growth in intermodal offsets the weakness in other rail segments.

01/22/2026 Logistics
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Customs Key in Fighting Illegal Wildlife Trade CITES COP15 Insights

Customs Key in Fighting Illegal Wildlife Trade CITES COP15 Insights

The 15th meeting of the CITES Conference of the Parties highlighted the crucial role of customs in combating cross-border environmental crime. The WCO contributes to the protection of endangered species by raising awareness among customs officers, providing enforcement tools, and strengthening international cooperation. Data analysis reveals a persistently high violation rate, necessitating enhanced data-driven enforcement and technological innovation to build a global environmental security defense. Further efforts are needed to improve detection and prevention measures, fostering a collaborative approach to effectively combat illegal wildlife trade.

Logistics Industry Struggles with Workforce Shortage Seeks Solutions

Logistics Industry Struggles with Workforce Shortage Seeks Solutions

The logistics industry faces a severe talent shortage crisis. Despite revenue and profit growth, customer satisfaction is declining. This shortage stems from rapidly evolving skill requirements and negative perceptions of the industry. To overcome this, a revamped talent strategy is crucial. This includes improving the industry's image, optimizing the work environment, providing development opportunities, increasing compensation, embracing technological advancements, and strengthening collaboration between universities and enterprises. These efforts are essential to attract and retain top talent and ensure the continued success and competitiveness of the logistics sector.